02/07/2021
Describing what we do and why we do it is one of our favorite parts of the job. However, trying to define user experience (UX), let alone explaining why you need it, is a challenge.
Unlike architectural or graphic design, UX design is less of a “thing” and more about a "process or philosophy". Because of this, it can be challenging for clients to fully understand what it is that we do.
So, here we have tried to explain the iterative working process of a UX Designer.
“Design is not just what it looks like and feels like. Design is how it works.”
-Steve Jobs
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