Ogilvy

Ogilvy We inspire brands and people to impact the world.

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. We build on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 o

ffices in nearly 90 countries. We are proud to currently rank as the #1 global agency network for creative excellence and effectiveness by WARC, signifying our ability to deliver creative solutions that drive unreasonable impact for clients and communities.

Your Friday
14/08/2026

Your Friday

Communications and marketing are the twin engines of modern brand growth. Today, we're thrilled to announce two key lead...
13/08/2026

Communications and marketing are the twin engines of modern brand growth. Today, we're thrilled to announce two key leadership appointments to strengthen our agency capabilities.

Congratulations to Kappie Kopp on her promotion to Global Head of Communications, and a warm welcome to Nicole Parkinson as Global Head of Marketing! Together, their strategic rigor and creative vision will help shape our identity for another legacy-defining generation.

Read more about their new roles: https://okt.to/slRE7B

How do you launch a campaign about owning the world's top stocks... without being allowed to show a single brand logo?Wh...
13/08/2026

How do you launch a campaign about owning the world's top stocks... without being allowed to show a single brand logo?

When TD Bank introduced fractional shares, a first for a bank in Canada, they wanted to show everyday investors they could buy into global giants for just $1.

But with strict advertising restrictions on corporate logos, Ogilvy Canada had to get creative. Here’s how they solved it.

12/08/2026

Every sibling bond has a running argument in it somewhere. Instead of traditional sentiment, Ogilvy India and Cadbury Celebrations honor the pranks and teasing this Rakhi. Set to a reimagined classic tune, the new campaign, , proves that behind all the squabbles is enduring and unconditional love. ❤️

Details via afaqs!: https://okt.to/NisMIY

11/08/2026

From first dates to parking standoffs, having your finances sorted is a major green flag. Backed by new research, Australia and ING Australia launched 'Saving is in' to celebrate the everyday triumph, and undeniable attractiveness, of savvy savers.

Details via Campaign Brief: https://okt.to/tq8k5I

11/08/2026

From first dates to parking standoffs, having your finances sorted is a major green flag. Backed by new research, Ogilvy Australia and ING Australia launched ‘Saving is in’ to celebrate the everyday triumph, and undeniable attractiveness, of savvy savers.

07/08/2026

Think Gen Z is the “all-in” AI generation? The data tells a different story. 🤔 Our Gen Z Pulse report, powered by Ideally, reveals that 25% of Gen Z in the U.S. are opting out of AI entirely.

The most fascinating part? Those who opt out are nearly 2x more likely to say they don’t feel a sense of belonging anywhere. They reject brand communities at double the rate of AI users, and when life gets full-on, they are significantly more likely to withdraw entirely rather than rebuild. 

Learn how brands can navigate these cultural shifts with Reid Litman & Ogilvy Consulting. Download the full report via the 🔗 in our bio: https://okt.to/KT052X

In a price war, brands usually cut zeros. For IKEA Belgium, Ogilvy Social.Lab Brussels added them. The new "Price Per Mo...
05/08/2026

In a price war, brands usually cut zeros. For IKEA Belgium, Ogilvy Social.Lab Brussels added them. The new "Price Per Moment" campaign reframes the cost and proves true value isn't measured in euros, but in the memories made.

03/08/2026

The exact cost of being young in 2026? Sleep. 🥱 Gen Z is trading recovery time to keep up with optimization culture.

For brands, the lesson is clear: Gen Z isn’t looking for more inspiration to “grind.” They are looking for a shorter path back to being functional.

Download the full report from Ogilvy Consulting’s Reid Litman, with original research powered by Ideally. 🔗 in our bio.
https://okt.to/4jUvqJ

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