Help us Help You
With clients like Adobe, IBM, IBS, LinkedIn, Manipal Global, Microsoft, Oracle, and SAP, we’re a B2B agency that believes in the power of communities. Communities of customers, communities of prospects, communities of like-minded leaders, communities of focused professionals.
We like to work on integrated communications that address the entire lifecycle of learning and consumption. We focus on building relationships for our clients with our vibrant communities of marketers, HR leaders, CIOs and CX experts. We help design the strategy, program and outreach plan, execute and measure results. This means we manage the content creation, digital visibility, audience outreach, agenda curation, video interviews, case studies, testimonials, webinar and events production, microsite, community app - everything required to move your qualified audience from “Don’t call me” to “Let’s have a coffee”. If you can define your audience by vertical, industry, function or revenue and are tired of mass blasts that deliver no results, maybe we should have that coffee. And a cupcake.
Our community participants and members benefit from our focus on curated high-value content and privileged access to learning, networking and professional visibility. The diverse mix of clients ensures that the content and experiences are rich, varied and localised. We aim to raise the bar by acknowledging excellence through properties such as the Hall of Fame, Content 50, CX50, Digi100, and the Hot 50 Brands. Conference properties such as Futurist Business Conclave, Great Indian Marketing Summit, and Hot Brand Summits provide a platform for networking and learning.
Paul Writer was founded in 2010 by Jessie Paul, the author of No Money Marketing and an independent director on the boards of Royal Orchid Hotels, Icon Hospitality and SQS BFSI India Ltd. An alumnus of IIM Calcutta and NIT Trichy, she is a former CMO of Wipro Technologies, headed marketing for iGATE Global (now a part of Cap Gemini), and was the first global brand manager for Infosys.