The Bold Creative

The Bold Creative We are a young Bangalore based creative agency. Our strengths lie across films, web design, graphic

08/03/2022

We approach our clients in a layered, step-by-step process that includes not just in-depth discussions about the brand and the design of final creatives, but also in building a long-term connection and ensuring constant support for the brand.
We help build brands that we believe in. When you work with us, it’s like hiring two creative directors to your team roster.

In this video our clients talk about their experience of working with us.

The Bold Creative (https://theboldcreative.com/) is the collaboration of Vanshaj Kapur & Pragnya Venkatesh. A Creative & Branding Agency in Singapore & Bangalore. We specialize in Brand Strategy, Visual Branding, Direction, and Film Production.

Follow us on :
Instagram: https://www.instagram.com/theboldcreative/
LinkedIn: https://www.linkedin.com/company/theboldcreative/
Facebook: https://www.facebook.com/theboldcreative
Our website: https://theboldcreative.com/

23/02/2022

Just another day at the office ✨ 💻 ✨

18/02/2022

Is design simply creating a logo and putting brand elements together, or does a structure truly need to be present for a brand to be unique and memorable?

The design process is not a straight line, rather, it is a layered structure that begins with extensive research and ends with a thorough grasp of our target audience in order to produce the visuals - understanding the required visual language, designing iterations, the logo, colour palette, typography and so on are all part of the process.

If you are looking to dive deep to understand how to create impactful branding, checkout this video where Pragnya talks about the importance of a brand strategy and all the aspects of design that helps a brand grow by targeting the correct audience.

17/02/2022

"The question of whether a business should put efforts into branding right from the beginning or during the later stages of its existence is one that has gone around for long enough.

Now although it is completely the founder's decision whether they want to invest in branding or not. But if you're not living under a rock, you'd be aware of the amount of competition there is and how tough it is to differentiate yourself.

Unless your business involves a product or service that is completely new and has been invented just yesterday. But guess what, tomorrow will come, and so will new competitors.

In a world where there is an abundance of choice and options for consumers, the only way for you to stand out is by being the outstanding option. By being a brand that people aspire. Not an alternative that people look for.

And your business can't just wake up one day and say, ""Today I want to be a brand!"" It doesn't work like that.

You have to start right from the beginning.

28/01/2022

Many designer's find it difficult to work with a brand's manual and claim that it stifles their creativity. The truth is that this document is meant to help designer's understand the strategy behind why certain things are designed the way they are.

Check out this brief video where Vanshaj, being someone who creates brand manuals has to say about not being able to work with one.

27/01/2022

"For any branding project to bear fruit, a discovery session is necessary. More often than not, brands are discovered and not created from scratch.

The business already exists. You must simply go on a journey that helps you uncover the hidden truths about your organization that'll shape your brand.

Here's a short video with a compressed version of what a discovery session entails."

As an agency or service provider the best way to score clients is to stand your ground. It’s important to be flexible bu...
27/01/2022

As an agency or service provider the best way to score clients is to stand your ground. It’s important to be flexible but not to a degree that breaks your back. You know your value, so set your timelines, prices and expectations in return for the best work you can possibly do. You might lose a few potential leads but you will land the ones that matter.

26/01/2022

"If you've ever found it difficult to follow a brand manual or know someone who does not understand why these guidelines must be followed, then this video is for you.
This document is so much more than a set of rules and guidelines to be followed. Each aspect that is mentioned in a brand manual reflects tons of research, collaboration, and decisions taken to shape a brand in a particular way.
Vanshaj pretty much nails it when he refers to the brand manual as the Bible of a brand. It's not just preaching, but rather a way of life.
Check out the video where he expands upon what exactly a brand manual contains and how it helps a brand move forward."

Running your own business is not just about skill. It’s about having the right attitude.
25/01/2022

Running your own business is not just about skill. It’s about having the right attitude.

17/01/2022

There is no one size fits all solution when it comes to branding. Each business is unique and requires a slightly different approach every time.

While the skeleton of the branding process largely remains the same, it is in the meat that all the magic happens.

Identifying, discovering, researching, strategizing, all the way to actually designing the identity, there's a lot that goes into crafting each brand.

Check out this short video that will give you a glimpse of how we like to go about the branding process.


Even our ads focused on the fun side of sports. The benefits will follow!
05/01/2022

Even our ads focused on the fun side of sports. The benefits will follow!

At , It’s not about winning or losing, it’s about having fun!
05/01/2022

At , It’s not about winning or losing, it’s about having fun!

Address

J 142, Sree Krishna Temple Road, Indiranagar
Bangalore
560038

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