Digital Marketing Services In Bangalore

Digital Marketing Services In Bangalore Best Digital Marketing Agency in Bangalore

Google Ads is Switching Search & Shopping Campaigns to Standard Delivery:Google Ads is changing its ad delivery methods,...
21/08/2019

Google Ads is Switching Search & Shopping Campaigns to Standard Delivery:
Google Ads is changing its ad delivery methods, switching search and shopping campaigns from accelerated delivery to standard delivery.

Facebook Rolls Out New Privacy Model for Groups With Only 2 Settings:Facebook is introducing a simplified privacy model ...
16/08/2019

Facebook Rolls Out New Privacy Model for Groups With Only 2 Settings:
Facebook is introducing a simplified privacy model for groups, reducing the number of settings to just two.
Going forward, Facebook groups can either be set to “private” or “public.”
“We’re making this change because we’ve heard from people that they want more clarity about the privacy settings for their groups. Having two privacy settings — public and private — will help make it clearer about who can find the group and see the members and posts that are part of it.”

Google Search Console Now Reports on More Types of Structured Data:Google is adding three more types of structured data ...
14/08/2019

Google Search Console Now Reports on More Types of Structured Data:
Google is adding three more types of structured data to the rich results report in Search Console.
Search Console will now report on the following types of structured data:
Product markup: Allows Google to display detailed product information in search results.
Sitelink searchbox markup: Allows Google to display a search bar that lets users search a website’s content.
Unparsable types: This refers to structured data that has been implemented incorrectly.

4 Strategies to Increase Facebook Lead Ad Quality:Facebook Lead Ads are becoming an increasingly common tool for lead ge...
13/08/2019

4 Strategies to Increase Facebook Lead Ad Quality:
Facebook Lead Ads are becoming an increasingly common tool for lead gen advertisers. They might take a bit of work to set up, but can yield great results by providing a good user experience for your potential customers.
1. Choose the Higher Intent Form Type
2. Use Intro Copy to Qualify Users
3. Use Custom Questions
4. Ask Questions That Aren’t Required

How search engines works when some one search for an query in search bar:Search engines work by crawling hundreds of bil...
12/08/2019

How search engines works when some one search for an query in search bar:
Search engines work by crawling hundreds of billions of pages using their own web crawlers. These web crawlers are commonly referred to as search engine bots or spiders. A search engine navigates the web by downloading web pages and following links on these pages to discover new pages that have been made available.

Google’s indexing issues are resolved:Google has just confirmed the indexing issues from Aug 10th are fully resolved.Goo...
12/08/2019

Google’s indexing issues are resolved:
Google has just confirmed the indexing issues from Aug 10th are fully resolved.
Google’s indexing issues are resolved and Google is once again able to both crawl, index and rank fresh new content within minutes. Google has now officially confirmed this and our tests seem to show that this is the case.

This can also help ensure that there are no important amenities missing from the Google My Business listing.To edit hote...
10/08/2019

This can also help ensure that there are no important amenities missing from the Google My Business listing.
To edit hotel attributes, follow these steps:
1. Sign in to Google My Business.
2. Open the location you’d like to manage.
3. Click Info.
4. Next to “Hotel attributes,” click Edit.
5. Search for the attribute you want to add and fill in the
information. Then, click Save.
The ability to edit attributes is only available on desktop.

Google Officially Launches Gallery Ads in BetaGoogle’s new gallery ads, first introduced this past May, are now rolling ...
09/08/2019

Google Officially Launches Gallery Ads in Beta
Google’s new gallery ads, first introduced this past May, are now rolling out to advertisers in beta.
They’re designed to help businesses showcase their brand visually with the ability to include up to 8 images.
Each image can have a unique caption, and advertisers can utilize a call-to-action button at the end of the gallery.
Gallery ads are a new ad format that can be used in addition to text ads in search campaigns. There is no need to create a specific campaign for gallery ads.

10 Amazing Tips to Write Better Mobile PPC Ads:An effective advertising strategy in marketing is to deliver the right ad...
07/08/2019

10 Amazing Tips to Write Better Mobile PPC Ads:An effective advertising strategy in marketing is to deliver the right ad, to the valid person, at a suitable time in the right place. Based on the device, PPC managers started creating device targeted PPC ad campaigns to differentiate and customize messages accordingly easily.
Some Tips:
1. Attention-Getting Headline
2. Main Features and/or Benefits in Descriptions
3. Call to Action
4. Call Extensions
5. Call-Only Ads
6. Sitelinks
7. Promotion Extensions
8. Message Extensions
9. Location
10. Communicate Ease of Use

How to Do Technical SEO for Ecommerce Websites:Ecommerce is one of the fastest growing sectors and is often perceived to...
06/08/2019

How to Do Technical SEO for Ecommerce Websites:
Ecommerce is one of the fastest growing sectors and is often perceived to be dominated by the likes of Amazon, Flipkart, Myntra and Walmart.
However, with appropriate marketing strategies, small ecommerce websites can also get their fair share of customers.
Here are 12 technical SEO tips that will help increase your web traffic and generate more sales.
1. Don’t Miss Out on Long-Tail Keywords
2. Use Unique Title & Meta Descriptions
3. Check the Site Structure
4. Use Canonical Tags
5. Improve Your Crawl Budget
6. Crawl the Website to Identify & Fix Link Issues
7. Optimize UX for the Mobile-First Index
8. Optimize Images with Alt Text
9. Redirect Out-of-Stock Product Pages
10. Create Unique Product Page Content
11. Optimize New Product Pages
12. Use the Latest Technology

Choosing the right Google Ads bidding type and implementing a solid strategy for adjusting bids is critical to driving y...
23/07/2019

Choosing the right Google Ads bidding type and implementing a solid strategy for adjusting bids is critical to driving your ad costs down.
On Google Ads, there are currently twelve different types of bidding that you can use for a variety of goals.
1) Target CPA (Cost Per Acquisition)
2) Target ROAS (Return on Ad Spend)
3) Maximize Clicks
4) Enhanced Cost Per Click (ECPC)
5) Maximize Clicks
6) Manual CPC Bidding
7) Target Search Page Location
8) Target Outranking Share
9) CPM Bidding (Cost Per Thousand Impressions)
10) VCPM Bidding (Cost Per Viewable Thousand Impressions)
11) CPV Bidding (Cost Per View)
12) Target Impression Share Bidding

Most important Features for Ecommerce Sites:To create a good e-commerce website we need to follow some important steps. ...
17/07/2019

Most important Features for Ecommerce Sites:
To create a good e-commerce website we need to follow some important steps. If you want to get more sales and more conversions to your business first you want to build your website properly. Some of the steps mentioned below.
1) User-Friendly website
2) Mobile-Friendly website
3) Use high-resolution images and videos
4) User-generated reviews
5) Keep special offers on your website
6) Social Proof
7) Security features
8) Return policy
9) Detail shipping information
10) Frequently asked questions

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