Jupidocs Web Solutions Pvt. Ltd.

01/01/2020

May the New Year bring you happiness, peace, and prosperity. Wishing you and your family a joyous 2020!💐💐💐💐💐💐
Regards!
Team Jupidocs

25/12/2019

Dear Friends,

May this day brings moments of love and happiness in your life.Wishing you and your family a Merry Christmas filled with love and joy! Merry Christmas!🎄🎅🔔❄💐💐💐

Regards!
Team Jupidocs

24/04/2019

Here’s how digital word of mouth and search have converged
Smart companies can shape their reputations and visibility with online word of mouth and careful attention to customer feedback.
In a business context, word of mouth dates back centuries to the dawn of commerce. Who can say exactly when consumers began sharing opinions of the businesses they frequent? By the dawn of the 21st Century, businesses had figured out how to shape word of mouth in a variety of ways, such as encouraging consumers to review them or convincing people with influence to talk about their brands
In the digital age, word of mouth exploded. The emergence of online platforms such as Amazon, Facebook and Google gave consumers a way to share their opinions of businesses in more transparent and permanent ways. A conversation between two neighbors over coffee about the quality of a plumber or a doctor no longer became a fleeting impression. Digital made those conversations scale and multiply beyond two people. If someone raved about the quality of a restaurant’s beef tenderloin entrée or torched an auto dealership for having bad service, now the whole world knew.

Businesses seize an opportunity
At a time when digital is often viewed as disruptive, though, the emergence of online word of mouth has created an opportunity for businesses. Smart companies have realized that they can shape their reputations and visibility simultaneously. Instead of viewing Amazon, Facebook and Google as a threat, they’ve employed these platforms to amplify their presence. For many businesses, doing so has meant asking customers to post reviews on the platforms that will give them the most visibility. Also, businesses with hundreds and thousands of locations have invested in automated tools that make it possible for them to secure, publish, and learn from reviews on a larger scale. In essence, they have automated word of mouth.

23/04/2019

Sure, link building used to be plagued by a morass of black-hat tactics like link farms, paid link schemes, hidden links and spammy content. But after Google introduced Penguin algorithm updates in 2012 to crack down on those tactics, the focus turned to white hat techniques and quality content.

But, that doesn’t mean the debate about link building is over. Some SEOs argue any form of proactive link building is a waste of time at best and a policy violation at worst. And some say it should be a valuable, legitimate part of any SEO strategy. So which is it?

The quality content argument
A common yet contentious attitude towards link building is encapsulated by this tweet, which quotes Managing Director of Ryte Marcus Tandler’s talk during SEO Fight Club at SMX Munich.

“Of course, taken out of context, this one quote from my 66-slide presentation might be quite misleading, maybe even dangerous advice,” Tandler told Search Engine Land after the fact, reminding us that the nuances of link building don’t easily lend themselves to Twitter.

“The old SEO advice to write content for users rather than for search engines also applies to link building. Don’t build links because it might yield a certain ‘SEO value,’ build links that drive targeted traffic to your site.”

During his session, Tandler touched upon the spam generated by link building practices as well as the post-PageRank rise of “arbitrary metrics” that blur the line between what works and what doesn’t.

In an effort to sway SMX Munich attendees, Tandler invoked definitions and quotes from prominent SEO figures John Mueller, Matt Cutts and Jono Alderson to support his position that any link not organically given is, by definition, in violation of Google’s webmaster guidelines.

The organic visibility argument
Many supporters of the practice cite the need to build links to distinguish content in high-competition niches.

“The problem with a lot of content is that no one sees it. If you don’t socialize it or directly reach out, you’re missing out on a lot of great linking opportunities,” said Julie Joyce, owner of link development firm Link Fish Media.

“Recently, I secured a great link for a client after I reached out to a blogger in the same niche and pointed out some content that I thought would fit in nicely with a piece he already had, and he thanked me. When someone says, ‘Hey, thanks for sending that!’ you really realize how easy it is for people to miss out.”

22/04/2019

Facebook shared plans to update both Ads Manager and Business Manager making them easier to use.

An improved version of Ads Manager is being released now, with an updated Business Manager coming later this year.

New Ads Manager
Facebook has begun rolling out a simpler version of the Ads Manager interface.

Updates to Ads Manager include:

More simplified navigation features
A cleaner design
A new campaign management experience
Those who have access to the revamped interface will see a new navigation bar, which offers users more space to manage ads.

The new navigation bar also highlights tools that offer more insight into ad performance and reporting.

Facebook is updating the campaign creation experience with a new copy and paste functionality. It’s said to offer more flexibility when building ads.

An auto-naming feature will allow businesses to customize their campaign, ad set, and ad names even faster.

Lastly, more intuitive ad-level creative and placement editing tools are being planned as well.

These updates are rolling out now and are expected to be available to everyone by next year.

New Business Manager
Facebook plans to update Business Manager to let agencies activate their clients’ campaigns faster than before.

Updates to Business Manager will include:

A seamless process for agencies to onboard new clients.
A better way for agencies to manage clients’ historical reporting.
An easier way to assign and organize assets to people.
There’s no timeframe for when the updates to Business Manager will be available, Users can expect to see it sometime later this year.

11/04/2019

Google’s John Mueller Explains How to Rank Inner Pages...

On a recent Google Webmaster Hangout, John Mueller gave tips on how to fix a home page ranking for a keyword phrase when an internal page is the better page.

John offered the following advice for how to rank a web page instead of a home page:

“The best thing that you can do in a case like this is to make sure that you really have that content covered well on those blog posts and maybe have it a little bit clearer on the home page that this page is not about that content.”

John Mueller’s advice on making it clearer what the home page is about is good advice. The home page should in most cases be optimized for what the entire site is about.

John Mueller then reiterated that repeating keywords “in all variations” is a 20 year old spam method that is outdated so don’t try it.

10/04/2019

Google Discourages Linking to Every Page From a Site’s Home Page.

Google’s John Mueller discourages websites from linking to every page from the home page, saying it may prevent Googlebot from clearly understanding a site’s architecture.

This topic came up in a recent Google Webmaster Central office-hours hangout where a site owner asked the following question:
“If we try to link to every page on our website from the home page does this dilute the focus?”

In response, Mueller said this practice will dilute the focus in the sense that Google will not be able to understand the structure of the website.

This is especially true for larger websites compared to smaller websites where it’s considered more of a normal practice.

Where larger websites are concerned, linking to every page from the home page will make it difficult for Google to understand the semantic structure.

In other words, it may not be able to distinguish higher level pages from lower level pages, and it will be more difficult to understand categories.
Google has previously stated that it’s a good practice to link to a site’s most important pages from the home page in order to give them more weight in search results.

However, that does not mean it’s a good idea to link to every page in order for them to all be weighted the same.

When Google has a clear understanding of a site’s architecture, it will be able to position pages in search results in a way that makes sense for searchers.

01/04/2019

Wish You All A Happy UTKAL DIVAS..

21/03/2019

20/03/2019

Google on the March 2019 core update: This is not the biggest update we’ve released. Google said it makes changes with the effort to improve their algorithms. Google does several core updates per year and each one is aimed at making improvements. To know More Please go through the link @ https://searchengineland.com/google-on-the-march-2019-core-update-this-is-not-the-biggest-update-weve-released-314099

01/01/2019

The Team at Jupidocs wishes you peace, joy and prosperity throughout the coming year.Happy New Year 2019!!!