Optima Response

Optima Response We deliver the one thing clients want – Results. In a world that’s changing at the speed of light, everything seems illusory. Choice is a nightmare.

Every square inch of the consumer’s space has been invaded, arrogated, usurped by messages solicited or otherwise. In such a scenario, when the consumer steps into the buying arena, her views are more than just psychedelic. The din of the overdose of advertising adrenalin starts in the drawing rooms; the brainwashing continues unabated on the mobile screen; the intrusions spill over onto desktops

and laptops; the seductions extend on through social media; screaming POS at malls and supermarkets…She’s not just confused; she’s confounded. She’s in quicksand really. She needs simple answers to simple questions – Will this fit my need? Will this solve my problem? And the world has conspired to confuse her even more and bury her with the options she no longer seeks. So how does one help her make her choices? And that’s where we step in. We create communication that is born out of insights; not hunches. We create communication that’s simple and direct; not complex and vague. We create communication that demystifies her choices! And help her decide!!! In simple words, we simplify the decision-making process for the consumer! We’re the simplifiers. We are Optima.

The New Year is full of resolutions - some kept, many forgotten. At Optima Response, we chose one resolution and stood b...
01/01/2026

The New Year is full of resolutions - some kept, many forgotten.
At Optima Response, we chose one resolution and stood by it: deliver results.

No excuses. No shortcuts.

Just a team that goes the extra mile to make sure our clients see outcomes, not promises.

Because for us, results aren’t a New Year goal.
They’re a year-round commitment.


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29/12/2025

From fulfilling a baby’s first needs with Woodward’s
To fulfilling promises made to a nation with L and T Construction
And everything in between.
Homes with Shriram Properties.
Health with SRM Prime Hospital and Thangam Cancer Center.
Entertainment with Sun Nxt.
Daily choices with Good Home, Gold Winner, Cardia Oils, Dheepam Lamp Oil.
Indulgence with Camerry Ice Cream.
Performance with Be the One.
Different categories. Different audiences.
One constant. Results delivered.
That was our 2025. Wrapped.

At Christmas, everyone looks for surprises. At Optima Response, our clients look for results. Like a Santa hat that show...
24/12/2025

At Christmas, everyone looks for surprises.
At Optima Response, our clients look for results.

Like a Santa hat that shows up every time, not just in December,
we deliver outcomes consistently, reliably, and without excuses.

Because results should not be seasonal.
They should be exceptional.

Virat & RCB have proved that there is nothing impossible. Sometimes it just a little longer to deliver RESULTS.         ...
03/06/2025

Virat & RCB have proved that there is nothing impossible. Sometimes it just a little longer to deliver RESULTS.


Hustle is our middle name. We hustle everyday to deliver impact, to deliver results. And today we celebrate the hustlers...
01/05/2025

Hustle is our middle name. We hustle everyday to deliver impact, to deliver results. And today we celebrate the hustlers at Optima Response.

Happy Labour Day from all of us at Optima Response

09/09/2024

3 years ago, Kaleesuwari gave us the mandate to launch their Gingelly & Ground Oil under the Cardia franchise. And both these brands have become popular in their categories. Once again, Kaleesuwari trusted us to develop communication for the launch of Cardia Coconut Oil in Kerala.

In Kerala, consumers buy Coconut by ROTE. They just pick their oil by habit. However unhappy they might be. They have simply got used to mediocrity.

Cardia uses this very insight to get consumers to question their choice.

With Aditi Ravi a leading Malayalam Actress lending her equity by becoming the brand ambassador, Cardia Coconut Oil is sure to shake things in the market.

New Work AlertOptima Response latest campaign for KG Foundations. These homes are the largest sizes available in that lo...
13/07/2024

New Work Alert

Optima Response latest campaign for KG Foundations. These homes are the largest sizes available in that locality currently. With most home buyers looking for larger homes, we decided to showcase the size of the apartment as the reason to buy.

You can see similar work on www.optimaresponse.com or just give us a call and we will gladly come over to showcase our work

This is one several success stories we have scripted. We are always looking for the next challenge and solution. After a...
01/04/2024

This is one several success stories we have scripted. We are always looking for the next challenge and solution. After all, like our name says we are Optima Response and we take pride in delivering one thing the clients wants: RESULTS

11/03/2024

Wishing the youngest girl at the office a day filled with laughter, joy, and unforgettable memories. May this birthday be as graceful as you are! Happy Birthday Jaesline!

We are proud to be the Agency on the minmini account. Minmini is a revolutionary hyperlocal app for tamils across the gl...
22/01/2024

We are proud to be the Agency on the minmini account. Minmini is a revolutionary hyperlocal app for tamils across the globe that empowers the people and businesses at the bottom of the pyramid and puts them on the map.

Power to minmini.
Power to the people.

19/01/2024

Pongal is a festival that celebrates the soil and sons of the soil. It’s a celebration of our culture and tradition over 4 days. And Gingelly Oil is what represents our culture and tradition. Cardia Celebrated Pongal celebrating our culture.

Address

Nawazish, No. 1A, 1st Floor, Old No. 17, New No. 30, Khader Nawaz Khan Road, Nungambakkam
Chennai

Opening Hours

Monday 9am - 7pm
Tuesday 9am - 7pm
Wednesday 9am - 7pm
Thursday 9am - 7pm
Friday 9am - 7pm
Saturday 9am - 7pm

Telephone

+919840822303

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Our Story

In a world that’s changing at the speed of light, everything seems illusory. Every square inch of the consumer’s space has been invaded, arrogated, usurped by messages solicited or otherwise. In such a scenario, when the consumer steps into the buying arena, her views are more than just psychedelic. Choice is a nightmare. The din of the overdose of advertising adrenalin starts in the drawing rooms; the brainwashing continues unabated on the mobile screen; the intrusions spill over onto desktops and laptops; the seductions extend on through social media; screaming POS at malls and supermarkets…She’s not just confused; she’s confounded. She’s in quicksand really. She needs simple answers to simple questions – Will this fit my need? Will this solve my problem? And the world has conspired to confuse her even more and bury her with the options she no longer seeks. So how does one help her make her choices? And that’s where we step in. We create communication that is born out of insights; not hunches. We create communication that’s simple and direct; not complex and vague. We create communication that demystifies her choices! And help her decide!!! In simple words, we simplify the decision-making process for the consumer! We’re the simplifiers. We are Optima.