29/11/2021
presenting our recommendations!
we start with and arvind’s recommendation: the pixar story, a documentary about the emergence of . available on Hotstar! do yourselves a favour and watch it!🔥
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when buzz lightyear said, 'to infinity and beyond', his creators took it to their hearts and created and continue to create an experience that is infinitely magical, endearing and joyous!
a brand that forecreated the computer animation industry, not just an empire!
in 1979 as mr george lucas of lucasfilm founded Pixar, the application of computer technology in film editing, sound editing and animation was unheard of. what's worse? it was cited to be a disastrously costly affair by the then pioneers of animation narratives, disney studios and shelved when first proposed.
cut to 1993, steve jobs of apple had bought pixar from lucasfilm and disney themselves were producing and sponsoring Pixar's first feature which was also the first computer-animated feature to ever release on the big screen.
the movie? toy story! a story narrated from the point of view of toys.
the result? a new world was born. a world where stories weren't shackled by imagination, where chronicles of all shapes, sizes and realms fit in. this was the tipping point of what has since been a magic show of epic proportions.
after toy story, pixar went on to make movies like bugs life, monsters inc., cars, finding nemo, the incredibles, up, the good dinosaur, inside out, bao, and more.
what brought about this? what drove this? forecreation!
the ability to conceive, let alone execute a wild notion that computer graphics, animation and storytelling could be combined to make feature films was as flippant a thought as any in 1979. yet, it didn't stop them. they were bleeding money, yet, they kept going on. they were constantly challenged technically, yet they made it work. for they believed they could change the world, and they did.
here's to john lassert, steve jobs, ed catmull, alvy ray smith and pixar animation studios for enriching our lives with their vision.