Vijaya and Manish

03/05/2023

Amethyst presents Pero's latest Spring Summer 2023 collection "Forget - Me - Not" from 10am to 7pm on Wednesday and Thursday, April 28th and 29th, 2023 at The Folly, Amethyst, Whites Road, Royapettah, Chennai. In the meadows of dreams, filled with innocence and the promise of love, the Daisies bloom...

03/05/2023

Thank you

Amethyst presents Pero's latest Spring Summer 2023 collection "Forget - Me - Not" from 10am to 7pm on Wednesday and Thursday, April 28th and 29th, 2023 at The Folly, Amethyst, Whites Road, Royapettah, Chennai. In the meadows of dreams, filled with innocence and the promise of love, the Daisies bloom...

28/04/2023

The Shop launches their beautiful new collection 'MalMal Mela' in the wide range of eco products line in home furnishings

28/04/2023

https://www.ritzmagazine.in/the-shop-launches-their-new-collection-malmal-mela-at-the-folly-amethyst/



Amethyst Chennai Folly, Amethyst

The Shop launches their beautiful new collection 'MalMal Mela' in the wide range of eco products line in home furnishings

20/07/2021

The Amethyst Room at Chamiers presents Designer Urvashi Kaur's latest collection 'Vasara', priced at Rs.5,000/- to Rs.20,000/-. From 10.30am to 7.30pm from July 10th to 20th, 2021 at The Amethyst Room, Chamiers, 106, Chamiers Road, Chennai. Ph : +91 8056093388 / 044 43042099.



Vijaya Amethyst Amethyst

01/04/2021

April 1st to 15th, 2021 : Amethyst presents Translate's latest Spring Summer collection, 'Aromatic Meadows'. The colors imbued in this collection reflect the vibrant and fresh feeling that they long for. The irregularity of ikat patterning combined with the vivid color story resonates well with their collection. Giving their classic color palette a breath of fresh air, the collection engages in a unique interplay between subtle pastel pinks, blues, and lively oranges, violets, and reds. Keeping comfort as the key element, the collection boasts of clean and relaxed cuts like anti-fits, and textile overlays. This collection is for the dreamers, the doers, and the imperfectly perfect. They are for you, the woman in you. Price Range: Rs.2,600/- onwards from 11.00am to 7.30pm at Amethyst, Whites Road, Royapettah, Chennai. Ph : +91 7338899176 / +91 8056018886



Amethyst Translate - Handwoven Ikat

16/03/2021

March 17th to 31st, 2021 : Amethyst presents Anavila's latest Spring 2021 collection "Bloom". The strength of a bloom is in its fragility, as that of a woman in her love. This summer Anavila weaves the intricacies of love, strength and honour with her new collection ‘Bloom’. The collection uses strong colours of the forest, the sky and the earth with floral and bird motifs. Silhouettes are easy and comfortable with clean lines. All have hidden details to indulge the wearer in an intricate discovery. Price Range: Rs.12,500/- onwards from 11.00am to 7.30pm at Amethyst, Whites Road, Royapettah, Chennai. Ph : +91 7338899176 / +91 8056018886

As once the said to the forest “I bloom because I am”, Anavila draws the relationship between inner strength and the blooming of a flower with this .

Taking a leaf out of ‘Women Who Run With The Wolves’, the designer says “This collection is a message to everywhere, “”I hope you will go out and let the stories of that happen to you, and that you will work with these stories ….water them with your blood and tears and till they bloom, till you yourself burst into a bloom””.



Amethyst Chennai Amethyst Anavila

06/03/2021

March 8th to 21st, 2021 : Amethyst presents designer Sunita Shanker's latest Spring Summer collection, 'The Balmy Clusters'. The fabrics used in this collection are Cotton x Linen - Handloom, Silk x Cotton - Handloom, Mangalgiri Cotton - Handloom and Chanderi. Clothes consist of coordinates: , , , , , wrap tops, , cropped pants stoles and . Given the disruption and chaos caused by the pandemic one felt the need to return to something more rooted and soothing therefore colour green, invigorates and calms the senses. Price Range Rs.5,000/- to Rs.16,000/-from 11.00am to 7.30pm at Amethyst, Whites Road, Royapettah, Chennai 600 014. Ph : +91 7338899176 / +91 8056018886

The Balmy Clusters is part of the Secret Garden series. It is non trend specific and the clothes are imbued with positive affirmations. The collection was born keeping in mind sustainable livelihoods of the communities engaged in their crafts during the pandemic. The urban communities comprising of patternmakers, cutters, karigars (tailors), embroiderers and checkers. While the rural communities of handloom weavers, dyers and both women and men involved in preparation of the weft and warp respectively.



Sunita Amethyst Wild Garden Cafe At Amethyst

05/02/2021

February 9th, 10th and 11th, 2021 :
Amethyst presents Raw Mango's latest festive collection, 'MOOMAL' in Chennai. This collection includes sarees, blouses, blouse fabrics, odhanis, lehengas, kurtas, pants and jackets. Prices start from Rs.11,800/- onwards from 11am to 7.30pm at The Folly, Amethyst, Whites Road, Royapettah, Chennai. For Appointments call 7338899176 and 8056018886.

MOOMAL
Rajasthan captures the hearts of many, at times perhaps a visual synonym for India. Its soul however, resides within those native to its lesser known customs and callings with one such story of an immortal love between Moomal and Mahendra. Home to Raw Mango’s Sanjay Garg, a collection drawing from Rajasthan has evolved over the years and perhaps owing to the months past, has beckoned with its fond memory and solace.

Drawing from his past yet imagined for the future, the traditional aesthetics of folk meet with Marwari garments as a newfound harmony within textiles, silhouettes and colors. Newly introduced techniques include bhandej and the region’s metallic gota. Bold in both color and combination, Rajasthan’s multiplicity of layers lives across colors, textiles and motifs; jade green and white Rajasthani poshaks, rani pink gathered lehengas and desert orange cholis. The peacock, a central motif, dances amidst graphic lines of textile and embroidery. Interpreted from folk the peacock draws from oral traditions, both its layout and language represent the importance of this style, one unstudied yet significant.



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27/01/2021

January 30th to February 3rd, 2021 :
Amethyst presents Shades of India's GARDEN SALE, where discounts available from a wide range of , , , , , , , , , and more. Price starts from Rs.1,500/- onwards from 11.00am to 7.30pm at The Folly, Amethyst, Whites Road, Royapettah, Chennai. Ph : +91 7338899176 / +91 8056018886.



Amethyst Shades Of India Chennai, India FashionTV Fashion Amazon Fashion Fashion Style Press Trust of India Indo-Asian News Service The Hindu The Hindu Lit for Life The Hindu MetroPlus Deccan Chronicle Chennai Deccan Chronicle Chennai Indulge Chennai Chennai Express The New Indian Express DTNext

21/01/2021

January 22nd to 30th, 2021 :
Lakmé Fashion Week and IMG Reliance bring to Chennai, the latest edition of the “GENNEXT ON THE ROAD”, a unique curation of 3 Gen Next designers who have launched their labels at the recently concluded Lakme Fashion Week 2020. The ten days pop up showcases the collections featuring The Loom Art by Aarushi Kilawat, Mishe by Bhumika and Minakshi Ahluwalia and Dhatu Design Studio by Anmol Sharma from 11.00am to 7.30pm at Amethyst, Whites Road, Royapettah, Chennai 600 014. Ph : +91 7338899176 / +91 8056018886



Amethyst The Loom Art Dhatu Design Studio Vijaya

24/12/2020

Wild Garden Cafe at Amethyst offers a Christmas Specials menu, with a selection of Christmas favourites like - Mince pies with brandy butter, German christmas stollen, Plum pudding with brandy butter, Duck tortellini with mushrooms, zucchini & herb butter; Turkey with rosemary mash, brussels sprouts, bacon and hazelnuts in red wine sauce, Kombucha punch, Passion fruit fizz and more from 10am to 10pm at Wild Garden Cafe, Amethyst, Whites Road, Royapettah, Chennai. Ph: 044 45991633/34.



Wild Garden Cafe At Amethyst Vijaya Shovakar