14/08/2025
Acuity Research is a dedicated data collection and market research agency, offering comprehensive fieldwork capabilities across India. We deliver high-quality primary data to support informed decision-making for clients across sectors.
We are looking forward to exploring potential collaboration and partnership opportunities with your esteemed company. We believe that our combined strengths can lead to mutually beneficial outcomes.
Here's an overview of Acuity Research’s capabilities.
Our Core Capabilities:
1. Quantitative Research
• Modes: Face-to-Face (CAPI, PAPI, CATI, CAWI, CLT
• Sectors: FMCG, Healthcare, Auto, Education, BFSI, Agriculture, Rural Development, Tech, and Government org.
• Strengths:
o Large field team across India (Tier 1 to rural)
o Geo-tagging & real-time data validation
o Online research / Link survey
2. Qualitative Research
• Methods: In-depth Interviews (IDIs), Focus Group Discussions (FGDs), Ethnographic studies
• Moderation: In regional languages
• Verticals: Social Research / Social Impact and M&E, Healthcare (HCPs, patients), Consumer behaviors, B2B, Education, Farmers, Aasha/Anganwadi etc…
3. Product Testing (CLT) / IHUT
• In-home usage tests with logistics, recall checks, and tracking
• Extensive experience in oral care, personal care, home care
4. Field Infrastructure
• 1500+ trained interviewers PAN India
• QC supervisors for back-checks
• Mobile app for survey monitoring & GPS tracking
Deliverables
• Clean datasets (Excel), transcripts, audio/video files
• Daily progress Report
• Fieldwork tracker, quota achievement report
• Validation and back-check documentation
Please connect at [email protected]
Have a great day!
