http://www.socialboostmedia.net/

Social Boost Media, Delhi (2026)

11/12/2020

How Important is Social Media Marketing for the Businesses?

Currently, there are over 200 social networks worldwide, with a combined total number of users in billions.
Understanding and targeting these users is a huge business opportunity.
Social Networks like Facebook, LinkedIn, Reddit, Tumblr, YouTube, Instagram, are used extensively by people.
The figures below would make it clearer to you about the power of these social networks. Also, you will have a fair idea about the great marketing opportunity they offer for businesses.
* Over 20 million websites have integrated with Facebook. (Source: Statista)
* 73% of Facebook users check their feed 5-6 times daily. (Source: Statista)
* More than 5 million photos are uploaded on Instagram every hour. (Source: Statista)
* 467 million users are there on LinkedIn and the website is available in 24 languages and in 200 countries. (Source: Statista)
* Instagram generates higher average orders than other social networking websites. This is especially impressive considering the only clickable links on Instagram are those in profile bio’s. (Source: Shopify)
* Facebook has the highest conversion rate for all social media e-commerce traffic at 1.85%. (Source: Shopify)

08/12/2020

Why does Apple always come up with three versions of iPhone?
Let's understand this by an example.
Let's say you are an ice-cream lover. You find great value in eating ice-cream.
One fine day, you are out to treat yourself. Shopkeeper provides you below options:
One Scoop Ice Cream: 13 bucks
Two Scoop Ice Cream: 19 bucks
Three Scoop Ice Cream: 19.5 bucks
The negligible difference between the prices of 2nd and 3rd options gets your attention.
This is called Decoy Effect.
A 2nd option is just a Decoy option. Companies provide decoy options so that customers can compare the Decoy option with an expensive option (and select the expensive one).
In the absence of a decoy option, the customer will compare: 13 bucks vs 19.5 bucks - and may probably go with a cheaper option.
But with the decoy option, the customer now compares 19 bucks vs 19.5 bucks - and most likely selects the expensive option.
Can you see a similar pattern in the pricing of iphone11 by Apple?
iPhone: $ 699
iPhone Pro: $ 999
iPhone Pro max: $ 1099
Yes, Apple does use the Decoy effect to drive consumers to buy the expensive version of their product. Not only are they making quality products, but also they are not leaving any stone unturned when it comes to marketing and selling their products.

AND NOT ONLY APPLE DOES THIS BUT WHEN WE CREATE FUNNELS FOR OUR CLIENTS WE ALSO TRY TO KEEP THE PRICING THIS WAY TO ATTRACT MORE ATTENTION AND FINALLY HAVE MORE SALES.

Let me know if your business need funnel or Facebook/Instagram/Google/Youtube Advertising. DM me.

06/12/2020

Aishwarya Rai promotes a soap, people buy it...!
Shilpa Shetty promotes a breakfast cereal people buy...!
Hrithik Roshan promotes a Deo and people want it...!
Apple releases a new phone and people stand in line for it...!
Deepika Padukone weight loss programs, folks jump on board.
Some Justin Bieber concerts, people spend thousands or even lakhs on a ticket...!
But
If a Friend or family member starts a new business/ service people are wary of buying it!
"Got to research it !" and say Products/ services are "Too expensive !" "Judge you", "Doubt your capability without even trying" , "confused and unsure".....
What's wrong with this picture??
Why are we so quick to support someone we don't know, who has plenty of money already, but we have a million reasons not to support someone we know living a regular lifestyle like us?
Even Elon Musk Quoted " Instead of Baby Shower Lets host Business Shower."
So next time you see a friend posting about their business give them a quick like, share or a comment, even if you don't need or buy the product or service...! Encourage them. Their effort. Their dreams. Be a part of their journey.
Promote your family & friends first.

02/12/2020

3 Types of easy funnels you can use and grow your email list because that’s the “traffic you OWN” and this will help you make money all year round. ⁠⠀
⁠
So, focusing on your list-building strategy all year round is super important

If you have an audience it is much easier to launch programs, products, masterminds.
You'll have people ready and waiting to learn from you and you won't have to spend much time and energy on lead generation during your launches.⁠
⁠⠀
You would have built a deeper connection with your ideal audience AHEAD of your launch, so you have raving fans who will help you make your launch successful.
So, now the question is what kind of funnels can you use to start building an email list?
You can use the following funnels to start with
1) Lead Magnet funnel- In this, you will provide a valuable lead magnet in exchange for email id and send the person to thank you page or tripwire page.
2) Webinar funnel- In this funnel, you will have a webinar registration page to collect email id and then send the person to the webinar page which further leads to a sales page at the end of the webinar session.
3) Membership funnel for a free course- In this funnel, you provide access to a free course in exchange for an email address and later send him an email sequence and offer him access to the full course if the person wants to upgrade.

Let me know in the comments if you are building your email list or not? and how?
And if you need any help with that visit profile and dm.

29/11/2020

5 Reasons Why you should leverage Facebook ads for your Business in 2020⁣-21
1) Largest number of active monthly users – Facebook has largest number of active monthly users with 2.51 billion monthly active. With such a huge number you can definitely reach the largest audience as compared to any other social media platform as most of the customers are spending time on Facebook on a daily basis.⁣⁣
2) Detailed audience selection- Facebook allows you to select the perfect audience for your business no matter how many filters you want to add to reach the most specific audience. When it comes to their interest, demography, location, behaviours, education, gender etc; facebook makes it all possible for you. ⁣⁣
3) Facebook ads are relatively cheaper as compared to Google ads, Bing ads, linkedin ads.⁣
4) Facebook advertising is measurable so there is no guesswork involved. All the results are measurable and the numbers will speak for itself. You will be able to see how many impressions, clicks, and conversions you are receiving. In order to track conversions, you can install conversion pixels on your website to track the activity. After tracking conversion you can also create retargeting ads for the same people who visited your website/blog.⁣⁣
5) Facebook advertising is real time- if you are not satisfied with the metrics; you can do modification at your will and then run the ad again. This is not possible in television ads or print you have to bear the HUGE losses first and then you can optimize the ads. ⁣
Do you want help with your Facebook/Instagram ads? Let me know in DM.⁣

27/11/2020

We have a 3 types of traffic
Cold, Warm and Hot.
1) Cold Traffic- The people who don't know not you,not your product/service.You can attract them through their problem.
2) Warm Traffic- The people who know you or your product.They are interested in solving their own problem.If you give them a solution, you will attract them.
3) Hot traffic-The people who know you and your product which you promote or create. They know their problem, they either know the solution or are looking for it. And also they are looking for tips, courses from famous, dominant people in this market.
For example.They are ready to pay 4 or sometimes 5 figures for the event, course, 1 to 1 coaching. Because they know what they want, where they pay this amount of money and what they get.
As well as hot traffic- These are the people who bought from you something in the past. Check list, Online Course, Coaching doesn't matter.
And for all of this type of traffic, you need to use different methods.
For example : For cold traffic you need to give something valuable to build good relationship with them. For warm traffic you have to give solutions to their problems etc.
If you start building relationship with hot traffic or sell straight away for cold traffic to face, it won't work.
For different types of traffic, different goals. Remember it!

24/11/2020

These are the four stages of the buyer journey in brief and the social media activities best suited for each stage.
1. Awareness Stage
A prospect who previously had no clue who you are or what you do notices your business’s existence, the problems you solve, and the services/products you offer. They may not even be aware that they have a problem that needs solving.
2. Consideration Stage
At this stage, the prospect is aware of their problem and the solutions at her disposal. She researches unique solutions and weighs her options based on the information in front of her.
3. Purchase Stage
The prospect finally decides which solution will remove or relieve her pain, and she becomes a buying customer. All things being equal, the brand with the best unique selling proposition clinches the sale.
4. Post-purchase Stage
After the initial purchase, the customer becomes a loyal, repeat buyer and a brand advocate who can’t stop talking about your company. People at this stage need incentives, so they continue spreading the word about your brand.

22/11/2020

4 Reasons why your Leads are not Converting!
If you’ve used Facebook ads and didn’t convert your leads into sales or get a satisfying return on your investment….read on.
There may be a few reasons your leads did not convert.
1) Show the right offer to the right customer (Targeting)
If the right offer is placed in front of a customer looking for that offer, they will naturally click it. Because of that, you need to know exactly who your perfect customer is. Who are they? Where do they live? What’s their demographics? What’s their problem? What emotional pain are they trying to solve or satisfaction they are trying to gain?
2) Does your copy satisfy their pain in their language? (Congruency)
Your copy needs to grab the attention of your customer and spark the right emotion for them to act. Hook, story, offer. Hook your ideal customer in with an attention getter, evoke the right emotion so they can emulate the pain, make your offer that can alleviate that pain. Use the language specific to your ideal customer or niche. All of this should bring your customer’s guard down and grant you their time.
3) No follow up
A lead without follow up is just contact information. In order to convert that lead into a sale, you need follow up with the lead and bring them further down into your sales funnel. Your lead has shown interest, but it’s now your job to not only convince them why you or your service is perfect for them, but to remain constant on their mind. The more touch points you have with a customer, the further they will trust you and eventually buy from you.
4) Give! Give! Give!
The more you can educate, give out information, and build rapport with your customer, the more they will begin to trust you and give you their business. Gary Vee said it best, “The best marketing strategy ever, care.” Care about your customer’s needs, give them something that can help, and you will have a customer for life.

21/11/2020

As human nature, you always want to see the place before you visit it.
We are very visual creatures.
A large percentage of the human brain dedicates itself to visual processing. Our love of images lies with our cognition and ability to pay attention. Images are able to grab our attention easily, we are immediately drawn to them. Think about this post, for example: Did you look at the words first, or the image?
the same thing applies here that any new potential customer wants to visit your salon or beauty parlor will do a little bit of search about you on social media platforms and google for the customer review, about the staff, and how the workplace is.
So this is a good signal to show your work and about your business moving without outside directly on their mobile screen.
Try to work on clicking aesthetically pleasing pictures and videos of your salon to post on your social media channels. You can have a dedicated photo booth corner where clients can click pictures, too.
Visuals speak louder than words on social media.
So why are you waiting for special moments, do it right now and make it special? For any help or assistance in social media marketing and advertising, you can contact us without any deep thinking.

19/11/2020

Which is better Website or Landing Page?

A WEBSITE contains more than one web pages and provides information about the company, services, or products through navigation menus (i.e. Home page, Services, Products, Contact Us, About Us, etc)
while …..
A LANDING PAGE consists only of a single web page with one CTA or call-to-action button for a single purpose - conversion.
Because the landing page minimizes the distractions, it is the best tool for marketing your business as the decision of an audience is not prolonged.
A whole business could be done on just a Landing Page.
We all have seen the best use of landing page mostly in Social Media Ads and it really performs amazing.
If you are one that wants to drive visitors to the specific goal or action then contact us - we are with you on that journey.

29/10/2020

Believe that Something amazing is about to happen.
Believe that you are amazing. Your Belief creates your Future.
Neil Patel Jay Shetty

Social Boost Media

11/12/2020

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06/12/2020

02/12/2020

29/11/2020

27/11/2020

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22/11/2020

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29/10/2020

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