05/11/2025
5 lessons from 8M followers on Instagram 👇
After a decade on this app, I’ve learned one thing:
Growth is simple… but not easy
I’ve seen students go from 0 to 30K in a few short months
And others stay stuck for years
So what separates the viral from the invisible?
1️⃣Luck (1%)
Yes, it plays a role. But luck fades fast
Just ask Backpack Kid or the Island Boys
9️⃣Trust (9%)
People follow those they trust
Proof builds it - experience, testimonials, follower count
Check my Highlights for an example
2️⃣0️⃣Positioning (20%)
If your content is for everyone, it’s for no one
You need both:
“Let’s just post” energy and “who’s my audience” clarity
3️⃣0️⃣Vibe (30%)
Info is everywhere. Nobody cares
How you package that information is what matters
Your visuals, tone, and energy make people stay
4️⃣0️⃣Content (40%)
You can have the perfect plan, but if you don’t post, nothing happens
Every post is a test:
- If it works, scale it
- If it flops, study it
Either way, you grow
👹• Repost this to help someone grow in 2025/6
