Doublybuy.com is an e-commerce start-up company positioning itself to become the market leader in offering online merchants and consumers a uniform and trouble-free way to return merchandise purchased online. In February 2017, Vikas Kumar, Devendra Soni and Sandeep Sharma started the company doublybuy.com to make it India’s Delhi base company. They allow retailers to outsource a large part of their business, allowing the retailer to concentrate on their core competencies and not get distracted with activities that add little value. Increase customer service of the retailer, increase sales opportunities, increase revenues, and improve inventory management. Customers will benefit by having a convenient, easy way to return their purchases as well as the ability to track their returns. Doublybut.com is the shopping destination for Internet users across and outside the Delhi NCR. The ultimate benefit of the program is that it enhances the overall image of the online merchant. The proposed program offers both, and it will increase the number of online shoppers, thus causing a market expansion for online merchants. Once embraced by the majority of retailers, the program will become an industry standard.