VOLUME

Name: VOLUME
Address: First Floor, 38, Hanuman Road, Connaught Place, Delhi, 110001, IN
Telephone: +911141814455
Price range: ££

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VOLUME

VOLUME is a Branding and Creative communications agency. Branding | Design | Digital | Films Different mediums, same pursuit of finding the signal in the noise.

[ Purpose + Human + Creative ]

VOLUME is a multidisciplinary, independent creative agency built on the simple idea that brands deserve clarity before they deserve attention. Since 2009 that approach has shaped work across graphics and identity, strategy and positioning, products and packaging, websites and digital experiences, advertising and communication, sound and motion. We’re not in the busi

ness of one-time brilliance. We’re in the practice of long-term partnerships. Most of our clients return not because they must, but because the work keeps working. Relationships here don’t fade after launch, they grow into new briefs, new categories, new chapters. Our centre of gravity travels across the why to how through, Purpose that sets direction, Human that builds connection, and Creative gives expression. This philosophy is how our work moves through the studio and out into the world.

26/08/2026

Building a new visual language for professional haircare.

For the rebranding of GoodHairr Co, we evolved the brand into a contemporary, design-led identity built around its core of professional expertise, science and performance.

The new visual system brings together an expressive wordmark, refined typography, a considered color palette and a modular packaging architecture, creating a cohesive brand language.

Across the portfolio, including BIOMEND and BLONDIE, the identity balances technical precision with sensorial appeal, creating clear hierarchy while allowing each product range to retain its own visual equity.

From brand strategy and verbal identity to art direction, packaging and visual systems, every touchpoint was designed to position Goodhairr Co. as a modern professional brand where science, craft and aesthetics converge.

31/07/2026

Built on [ Purpose + Human + Creative ], Honoured at India's Best Design Awards 2026.
🏆 Best Design Studio 2026
🏆 GoodHairr Co. Professional - Packaging Design
🏆 Akanistha - Identity Design

India's Best Design Awards
DesignIndia Magazine
INDI Design

21/07/2026

The intention began with a simple observation: modern living is no longer linear. It moves with the lives we aspire to live, through a connected grid of work, leisure, convenience, and managed living.

From this insight, the idea of CUBIC emerged, inspired by a form that is intentional, efficient, and perfectly proportioned, leading to the brand promise of 'Shaped for Living.' This promise evolved into a branding story where smart ecosystems, considered spaces, everyday ease, and thoughtful design come together seamlessly.

From strategy and naming to visual identity and communication, every touchpoint was brought together into a single, cohesive brand experience.

Know More: https://www.volume.in/case-studies/cubic

08/07/2026

The best summer moments are under the sun. Keeping you shielded from it? Well, that's the game.
We created Peek-A-Ruru as a playful and fun extension of KANPEKI's (S)unlimited Summers campaign. By introducing a game centred on Ruru and summer, we wanted to give the audience something that encourages them to interact with the brand beyond the main campaign.

We named the game to create a sense of intrigue and invite. Translating this into our design, we created it as a mobile game format combining match-and-find and memory gameplay.

The gameplay experience was built around quick rounds and instinctive play, designed to be picked up anytime.
It was simple enough for anyone to enjoy and come back for another round because of its interactive elements at every moment.

The game featured multiple Ruru card combinations to match. For each card to match, we designed a different version of Ruru's playful, fun summer mood.

The communication was made to feel like Ruru. Light-hearted expressions, relatable moments, and playful humour made every interaction approachable and shareable.

We wanted Ruru in the game as your cheerful summer companion.
Curious and expressive, even when occasionally feeling a little toasty as time ran out, Ruru always found joyful ways to make the game feel light-hearted and a lot more fun.

Peek-A-Ruru, while designed for the (S)unlimited Summers campaign, soon quickly became a long-term engagement touchpoint that extended beyond the communication.

30/06/2026

With (S)Unlimited Summers, our World Sunscreen Day campaign for KANPEKI, we reimagined sunscreen not as a precaution, but as an enabler—giving people the confidence to move, explore, and embrace every sunny moment.

A simple typographic intervention gives the campaign a distinctive and memorable identity.

The campaign imagery was designed to move beyond conventional product communication. By placing KANPEKI within authentic outdoor moments, we created visuals that reinforce the brand's role as an enabler of active, sun-filled lifestyles.

The brackets became a recurring visual device, helping frame messaging and unify the campaign across different formats.

The campaign was developed with KOUYOU's existing visual system in mind, ensuring every ex*****on complements the product's minimal aesthetic while maintaining a strong campaign presence.

The campaign was carried across multiple touchpoints, resulting in over 24M combined views, 46K content interactions, and a 25.2% increase in Instagram reach, reinforcing (S)Unlimited Summers across every stage of the customer journey.

12/06/2026

Bringing the spirit of football season to life for The Coffee Bean & Tea Leaf!
From social-first storytelling and offer bundle communication to impactful in-store POSM, we crafted a cohesive campaign designed to elevate every matchday moment. We blended lifestyle-led visuals with strategic customer engagement, connecting digital and retail touchpoints to drive participation throughout the tournament.

27/05/2026

Rooted in T&T Group’s philosophy of sustainability and green living, The Miyawaki Living Initiative was envisioned as an extension of a home within a forest sanctuary.
Drawing from the same and the structured nature of encyclopaedic storytelling, we designed the Living Encyclopaedia as a documentation in a cohesive, immersive, and design-forward manner.

04/05/2026

Form holds when the system is clear.
For Labs Pro Facewashes, we brought layered skincare into a clear visual system.
The clarity of Glass Glow to the warmth of Pre Bridal Care, each stays distinct, yet part of the same daily rhythm.

Address

First Floor, 38, Hanuman Road, Connaught Place
Delhi
110001

Telephone

+911141814455

Website

http://www.volume.in/

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