25/06/2020
Great move by Hindustan Unilever to remove the word 'FAIR' from the brand Fair & Lovely!
Unilever announced today the next step in the evolution of its skincare portfolio to a more inclusive vision of beauty – which includes the removal of the words ‘fair/fairness’, ‘white/whitening’, and ‘light/lightening’ from its products’ packs and communication. As part of this decision, the Fair & Lovely brand name will be changed in the next few months.