CEDM- Centre of Excellence in Digital Marketing

Name: CEDM- Centre of Excellence in Digital Marketing
Address: Gurugram, IN
Telephone: +919311309606

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CEDM- Centre of Excellence in Digital Marketing

CEDM is an all-Digital Platform for your everyday dose of fascinating updates, ideas and various tips & tricks.

We influence our digital expertise to convey Brand Methodologies, Contents, Creatives, Experience Designs and Web-ready Solutions.

18/12/2021

Facebook Inc announced recently that it is shutting down its facial recognition system, which automatically identifies users in photos and videos, citing growing societal concerns about the use of such technology.

This decision has been taken by the business for security purposes as this feature could compromise privacy, target marginalized groups and normalize intrusive surveillance.

Share your views in the comments below

14/12/2021

A/B split testing is the process of comparing two versions of a web page or mobile app and testing them to see which one converts best. For this post, we’ll be focusing on a web page.

Kindly follow the below-stated guidelines to avoid any performance

* Avoid starting a test on a Friday. Should anything go wrong, you may not notice until Monday.

* Start your tests in the morning. For the same reason above, try not to start your tests later in the day.

* Don’t run tests through a holiday as the fluctuation in traffic and buying patterns with throw off your data and invalidate the test.

Share your views in comments below

07/12/2021

The telecom giant Reliance Jio, which boasts of 427.6 million customers, is rapidly scaling up its digital ad platform JioAds.

As per the available information, advertisers can promote their ads on JioAds' in-house digital properties. A Jio user consumes 17.5 hours of video content per month on average.

Just like the other digital advertising platforms, JioAds allows advertisers to set up campaigns and control total advertising costs by setting campaign start and end dates. The targeting options on the JioAds platform include Location, Gender, Age, IAB-based User categorization, Platform, Operating System, Device Brand, and Device Price Range.

We believe that Jio can utilize its own platforms to generate traffic for the advertisements and it will be a successful deal to proceed with.

06/12/2021

Inshorts advertising model became a hit in only a few years and it became operationally profitable in 2017 while Circa on the other hand which is a short-form content portal failed to monetize its platform despite raising $5.7 million.

The platform currently has focused on non-intrusive ads, broadly divided into 6 categories out of which “60 words branded story” is the most preferred one. Whereas the most engaging formats are “Digital Magazines” and “Fact Cards”.

The digital magazine is a mix of creatives with gifs, videos, and polls while fact cards are a compilation of interesting facts about a brand, industry, or an occasional day.
Fact Cards are basically highly engaging content as they get shared on social media very often while with the help of digital magazines Netflix was able to get 3X more engagement as compared to text ads for its series – “The Umbrella Academy” in only 2 weeks of its release.

04/12/2021

Wishing you a very Happy Indian Navy Day.
We are really fortunate to have such a strongly motivated and dedicated navy guarding our waters all the time.

04/11/2021

May the lamps of Diwali illuminate your life, may the colors of rangoli usher in happiness, may the delicious Diwali desserts add sweetness to your life, and may you be blessed with Almighty's choicest blessings — Happy Diwali to you.

02/11/2021

This season of festivals spread smiles and love.
Happy Dhanteras!

26/10/2021

This is not at all surprising to know that Google is leading the search engine market by having a market share of more than 90% worldwide.

By comparison, its closest rivals, Microsoft’s Bing and Yahoo, are only able to manage a fraction of Google’s volume. Bing and Yahoo’s market shares currently stand at 2.3% and 1.54% respectively for a total of less than 5%. These search engines are not nearly close enough to challenge Google’s domination.

Do you think any other brand can give a tough competition to Google in the near future? Share your views in the comments below

25/10/2021

Whatsapp rolls out the “View Once” feature for its users. As the name implies, the user can send photos and videos that can be viewed only once. As soon as it is opened by the recipient(s), it will automatically self-destruct. This is one of the common features of Snapchat.

Do you like this update? Comment below

22/10/2021

Share your answer in the comments below

20/10/2021

Google hates these optimization techniques and we recommend not to practice them. We are looking specifically at what hurts your site's search rankings. This list is not all-inclusive but it covers many of the practices that can cause your site to show up less frequently or not at all in the search results.

SAVE this post for future references. For any further inquiries, connect with us at +91 9311309606

18/10/2021

Strive hard to achieve your goals and success will sooner or later surely knock on your door.

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+919311309606

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https://cedm.in/

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