21/07/2016
Experience Require: 2- 4 years
Job Location: Gurgaon
Desired Skills: Google AdWords, PPC management, Digital Marketing
Role: SEM/PPC AdWords Specialist
Functional Area: Ad Operations
Roles & Responsibilities: -
• Worked on Campaign Optimization, Keywords Analysis, Keyword Research, Reporting and Analysis, and Account Audit activities
• Thorough understanding of SEM- Google AdWords, SEO, Google Analytics and expert in managing paid search campaigns
• Design PPC campaigns & budget allocations for different campaigns - Search, Display, YouTube ads etc.
• Devise strategies to increase ROI. And ability to increase CTR and reducing the cost per clicks.
• Should have proven track record of improving Quality Score, Conversion rate of the campaign.
• Excellent control on the following tasks- Keyword Bidding, Ad copy writing, re-marketing, content ads, Match type strategies, Landing page testing, most recent AdWords features
• Ability to think strategically and analyse the needs of clients. Comfort in dealing with ambiguity and complexity.
• Excellent business sense, problem solving, project management and analytical skills.
• Passion to create and share “best practice” solutions to inculcate a culture of learning by sharing.
• Effective communication and presentation skills with the ability to influence stakeholders.
You have a head start, if you also have:
• AdWords Certification - Fundamentals + Advanced Search/ Display/ Reporting
• Managed large accounts for clients
• Attention to detail and respect deadlines
• Clarity of thought and an analytical bent of mind
• Proficiency with MS excel and PowerPoint as well as Google's SEM tools (AdWords Editor/Keyword Planner/Display Planner)
If you meet above requirement, below forward your resume at [email protected] or [email protected]
