Shovan Ghoshal - Digital Marketing Trainer

Shovan Ghoshal - Digital Marketing Trainer I am a Google Certified Digital Marketing professional and Digital Marketing Trainer from India. I train many minds.

I am a passionate digital marketing professional and a digital marketing trainer from India.

Learn Advanced SEO to Rank higher in SERPs. Understand every algorithm update and guideline to scale higher with Generat...
01/04/2024

Learn Advanced SEO to Rank higher in SERPs. Understand every algorithm update and guideline to scale higher with Generative Search Enperience.

Building a Stunning Digital Marketing Career after 12th can change your World. Join today!
30/03/2024

Building a Stunning Digital Marketing Career after 12th can change your World. Join today!

Grow digital marketing future with effective digital marketing with industry-led digital marketing trainer.
27/03/2024

Grow digital marketing future with effective digital marketing with industry-led digital marketing trainer.

Build stunning career on Digital Marketing with industry-led Digital Marketing Trainer - Shovan Ghoshal.
26/03/2024

Build stunning career on Digital Marketing with industry-led Digital Marketing Trainer - Shovan Ghoshal.

Happy Holi to everyone
25/03/2024

Happy Holi to everyone

Learn Digital Marketing with Shovan Ghoshal - Digital Marketing Trainer
23/03/2024

Learn Digital Marketing with Shovan Ghoshal - Digital Marketing Trainer

Get Genuine Leads to Business with Performance Marketing. Hire Biva Technologies.
20/03/2024

Get Genuine Leads to Business with Performance Marketing. Hire Biva Technologies.

Learn Google Ads A to Z with Shovan Ghoshal - Digital Marketing Trainer in India
16/03/2024

Learn Google Ads A to Z with Shovan Ghoshal - Digital Marketing Trainer in India

After Google’s Core Update in March 2024, What to Focus between SEO and PPC?If you are new in digital marketing, you’ll ...
12/03/2024

After Google’s Core Update in March 2024, What to Focus between SEO and PPC?

If you are new in digital marketing, you’ll definitely prefer PPC over SEO.

But as an experienced digital marketer, I personally prefer both of them equally.

As both of them have different benefits but their goal is almost the same - bring business growth.

SEO is time consuming and now it is becoming harder. Whereas PPC performs best in narrow targeted.

If you have no budget limitation, you’ll focus both of them.

But if you have a limited budget, you must make a ratio of 6:4 (PPC:SEO). You’ll get your dream benefits.

But don’t underestimate SEO, as it is one of the hidden gem of marketing.

Three benefits of SEO
✅ 100% organic traffic.
✅ Consistent branding.
✅ Effective for lead generation and business development.

Three benefits of PPC
✅ Quickest lead generation.
✅ Instant business growth.
✅ Best for retargeting/rematketing.

Hire Biva Technologies as your business partner to scale business growth next level.

Huge Impact on Google Algorithm’s March 2024 Core UpdateIf you are a content writer with over years of experience, this ...
11/03/2024

Huge Impact on Google Algorithm’s March 2024 Core Update

If you are a content writer with over years of experience, this update may make you happy.

In late 2022 and the whole 2023 is a year of AI revolution. AI is really helpful. However, many people use AI to produce content for their website and social media. As a result, 98% of users won’t get value.

Google always prioritize the quality, genuineness and authoritativeness in content mainly for SEO. However many misuse AI (mainly ChatGPT) to produce content and update their website.

Now Google almost announces that they prioritize human written quality and valuable content.

If you are a content writer, this may give you oxygen. On the other hand, Google’s core update values authentic SEO (I personally do the same practice.

Being a digital marketer, I’ll see a huge opprtunity that widens career growth.

Let’s summarize what Google sugges us to focus!

✅ Human written quality and valuable content
✅ Avoid expire domain abuse.
✅ Scaled content abuse.

Moreover you have to focus your website content and SEO good practices to meet user intent, not to manipulate search engine.

Don’t think, Google dislike AI. No, use AI as your staff, as a colleague, as your employee and moreover as your supporting hand only.

If you want to scale SEO and organic growth, hire Biva Technologies.

Quotes by Shovan Ghoshal
10/03/2024

Quotes by Shovan Ghoshal

Get 100% Quality Leads Scaling Business Growth Next Level
09/03/2024

Get 100% Quality Leads Scaling Business Growth Next Level

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