Verb communications

11/04/2016

29/01/2016

Here is the launch ad on 14th November 2015 - The uniqueness of this ad is that the faces shown were captured from various towns and all of them received calls from their acquaintances-in some cases very old friends and school mates as well recognized the face and called. this campaign was a huge success and all the 4 channels registered a very high viewer ship. within 2 weeks of the launch, channels received very good ratings that were rare for any new channel. Client declared the campaign a HUGE SUCCESS.

28/01/2016

One day before the launch - again an innovative format.....

25/01/2016

4 island ads for 8 days - 32 ads - that's the magnitude of this unique campaign.....

25/01/2016

So November 11th Diwali day- another set of 4 island ads - the last in the pre launch campaign - look forward to the announcement ad on 13th and the launch ad on 14th November.

21/01/2016

Here is the next - 10th November 15 - for ETV plus - the MAST TIME PASS CHANNEL - We started promoting the programming. For other we continued with the same creative strategy.

19/01/2016

9th November - starting this day ads appeared every day - 4 island ads - first of its kind in the market across the categories- and look at the creative ex*****on......

18/01/2016

Hi Guys..... A long weekend got over. Lets continue with the ETV pre launch campaign - 4th day - Novemeber 8th - take a look... more to come.

09/01/2016

DAY 3 of the Pre launch campaign of 4 ETV Channels - 5th November 2015 - feedback showed excellent response from the public. Campaign started creating curiosity about each channel...... more to come.

08/01/2016

DAY 2 of the campaign - 4 more island ads appeared on 3rd November 2015......

06/01/2016

The pre-launch campaign for ETV NETWORK'S 4 new channels was expected to promote the channels separately and every day, starting from Nov 1st to Nov 14th. We have used the media space in a creative way through Island ads, so that the campaign would not become predictable and the interest levels in the campaign could be sustained throughout. Without much copy, we wanted the creative idea to establish each channel’s identity. And the campaign was a huge success - All 4 channels registered good viewership ratings. So here it is - NOVEMBER 1st 2015 - 4 island ads in 4 different pages of EENADU for ETV plus - ETV Life -ETV Abhiruchi - ETV Cinema - in that order.