Digital Vanshagr Enterprises

31/07/2026

14/07/2026

Case study: https://digitalvanshagr.in/2026/07/08/jewellery-brand-roas-drop-case-study/

💍 Jewellery brand. 4.2x ROAS → 1.6x in 3 months.
Scale karne ki koshish mein sab crash ho gaya.
Problems:
✗ 74 days same 3 creatives — CTR 0.7% pe aa gayi
✗ Budget ek raat mein double — learning reset
✗ Frequency 5.8x — same people, daily
✗ Cold + warm audience ek campaign mein

Fix: 14 creatives + 20% rule + campaigns alag kiye

45 din: 1.6x → 4.6x ROAS

Full: https://digitalvanshagr.in/2026/07/08/jewellery-brand-roas-drop-case-study/

WA: +918467902637
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14/07/2026

A milk delivery app in Dehradun was spending ₹30,000/month on Meta ads.

Full case study: https://digitalvanshagr.in/2026/07/11/milk-app-meta-ads-india/

CPI: ₹148 per install.
Category benchmark for D2C grocery apps in India: ₹35–₹70.
Daily installs over 3 months: average 6.
 
When they came to Digital Vanshagr, they had spent ₹90,000 and gotten ~600 installs.

The freelancer's monthly reports showed clicks, reach, and impressions.
Cost per install was never mentioned — because the campaign wasn't tracking installs.
 
Here's exactly what was wrong.
4 problems:
✗ Objective: Traffic — not App Promotion
✗ Firebase not connected to Meta
✗ Static banners — no Reels, no demo
✗ All India targeting — Dehradun-only service
 
30 days later:
✅ ₹31 CPI | 74 daily installs | Same budget
 
Full case study: https://digitalvanshagr.in/2026/07/11/milk-app-meta-ads-india/
 
Dehradun StartupIndia PerformanceMarketing

21/06/2026

Performance Max has become one of the most powerful campaign types in Google Ads, but many businesses still struggle to unlock its full potential.
The biggest mistake? Relying entirely on automation without a structured optimization strategy.
Our latest guide covers: • Complete Performance Max optimization framework for 2026
• Hybrid strategy combining automation with manual control
• Real case study insights from the Indian market
• Audience signals, asset groups, and bidding best practices
• Proven methods to improve ROAS and conversion quality
For business owners, marketers, and eCommerce brands looking to scale profitably, understanding Performance Max is no longer optional.
Read the full guide here: https://digitalvanshagr.in/2026/06/21/performance-max-india-2026/

18/06/2026

Still using manual Meta Ads in 2026? 👀

Here's what changed:

Meta Advantage+ now delivers:
- 4.52x avg ROAS
- 17–32% lower cost per purchase

3 things to do RIGHT NOW:

1. Set up Conversions API — not optional
2. Upload 10–18 creatives before launch
3. Set existing customer cap to 15%
Then DON'T touch it for 14 days.

The algorithm isn't broken in week 1.
It's learning. Let it work.

26/04/2026

Running Smart Campaigns and wondering where your budget went? 👀
That's exactly the problem. Google doesn't optimise Smart Campaigns for your ROAS — it optimises for its own revenue. No audience control. No spend breakdown. No way to block irrelevant searches.
The fix? Switch to Expert Mode. Use Manual CPC or Target CPA, add negative keywords every week, and check your Search Terms report daily.
Take control — Google won't do it for you. 🔥
Save this if you're still on Smart Campaigns. 👆