12/11/2020
Hashtags were originally made popular by Twitter but have been adopted over the last ten years or so by the likes of Instagram, LinkedIn, Youtube and Facebook, to name a few. Although different social media platforms use hashtags in different ways, to ensure your hashtag works on any platform, you need to follow a few simple steps: π
Firstly you need to include the " #" symbol at the beginning of your word or phrase; this allows the platform to recognise that you want to use a hashtag. A hashtag should include one word with no spaces, even if you are writing a sentence, you need to keep it all together.
Be careful with how many hashtags you use, quality over quantity. The overuse of hashtags can look spammy and can also cause some social algorithms to penalise you.