Brandsum

Brandsum Digital Marketing Agency After a time when it was impossible to ignore the web, a few creative genii came together to form Brandsum.

An offshoot of an advertising agency with deep roots in this soil and an direct descendant of a software company, Brandsum inherits all the ‘good’ & ‘dominant’ genes of her parents viz. out of the box thinking, keen aesthetic sense, technology savvy and an uncanny sense of market perception.

07/08/2022

We just 'click' here at Brandsum.
Happy Friendship Day!


22/02/2022

We are hiring Social Media Personnel!

• Minimum 6 months of operational digital marketing agency experience
• Ability to manage a Brand's online presence by doing regular postings/ORM as per the frequency.
• Working knowledge of digital marketing including performance marketing, social media marketing, analytics and reporting
• Passionate about learning new things
• A team player who has eye for detail


Visit brandsum.com to know more.

29/10/2021

for Digital Media planning & buying

What we expect you to do:

● Plan, optimise, implement and manage paid search, display & social media campaigns for a variety of clients.
● Creating & Managing of Advertising/ Marketing Campaign
● Optimizing the campaigns for best results
● Interacting with the Account managers/Client servicing for the creation of Marketing collaterals
● Finding new advertising opportunities in terms of more advertising areas or in terms of ad platforms to increase the revenue while maintaining required profitability.
● Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with PPC goals.
● Taking complete control & responsibility for the platforms in terms of selection of creatives, ad copies, campaigns & targeting for both the advertising Inventory as well as Demographic targeting of the audience for a specific product and budget allotment for each run campaigns.
● Creating an insightful report to give feedback for content creation for creating better creatives to help reduce advertising spends for reaching audiences.
● Running analysis for improving ROIs of advertising.
● Creating Analytical models to generate better performance.
● Evaluating various marketing strategies and creating an alternative path for better results.

What you bring to the table:

● Minimum of 2 years of hands-on experience in a related field.
● Plan and execute programmatic display, SEM & Pop campaigns.
● Ability to recommend the most appropriate types of media to use, as well as the most effective time spans and locations
● Working knowledge of PPC Campaigns on Google Ads (Search, Display, YouTube, etc.)
● Knowledge of Mobile specific campaigns
● Working knowledge of Facebook Business manager account
● Working knowledge of other social platforms like, Twitter, LinkedIn
● Manage, monitor campaign budgets and performance, implement optimizations and improve results
● Excellent Analytical skills

Score brownie points:

● Google Ads certifications
● Facebook blueprint certifications

09/10/2021

We are hiring Account Managers!

• Minimum 2 years of operational digital marketing agency experience
• Ability to understand a brief and quickly and concisely explain it to creative partners
• Working knowledge of digital marketing including performance marketing, social media marketing, analytics and reporting
• Passionate about learning new things
• A team player who has eye for detail


Visit brandsum.com to know more.

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18/09/2021

has designed, developed and delivered the official website of the at .

Visit https://indiaexpo2020.com/ to know more.

07/09/2021

Brandsum is looking for an Account Director!
Send your resume to [email protected] today!

Key Responsibilities:

- Work with internal teams to create and implement digital marketing strategies for performance-based agency clients.
- Create trusted relationships with clients through transparent and regular communication.
- Manage a team of interactive digital marketing professionals, create development plans, identify opportunities for growth and track training/development progress.
- Identify gaps in account performance and make recommendations for improvement.
- Ensure solution-oriented account management across all account teams through leading and coaching.
- Provide oversight on all projects and strategic recommendations on timing, resources, and client communications.
- Work closely with the Branch Head, Digital Marketing Operations & Strategy team to help develop new processes to improve agency performance.
- Embrace thought-leadership by staying up-to-date on industry news, technology trends and best practices
- Assist with research and proposals for new business development as necessary.


Best Fit:

- 10+ years of digital marketing experience (working with cross-functional teams is a plus).
- A solid understanding of the dynamic, interactive, digital industry (marketing principles, web development, mobile optimization, measurement and analytics, internet technology, UI/UX, content strategy, etc.)
- An exceptional work ethic and the willingness to go above and beyond to get the job done while maintaining a supportive, empowering and positive attitude.
- Direct experience with PPC, SEO, display/programmatic, social media advertising, marketing automation, and email campaign strategy and ex*****on.
- Has a proven track record of account management experience, department leadership experience with experience managing a team
- Solid understanding of UX/UI including and of best practices, tools, conversion rate optimization, A/B and multivariate testing, etc.
- Project management experience and the ability to prioritize tasks.
Excellent written and verbal communication skills.
- Working knowledge of Google Analytics, Google AdWords, Microsoft Office product suite, tools and techniques.

Address

Anandalok Building, 227 AJC Bose Road, Block B, 2nd Floor
Kolkata
700020

Opening Hours

Monday 10:30am - 7pm
Tuesday 10:30am - 7pm
Wednesday 10:30am - 7pm
Thursday 10:30am - 7pm
Friday 10:30am - 7pm
Saturday 10:30am - 3:30pm

Telephone

+913322875744

Website

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