16/08/2020
We are looking for an experienced and result-driven Digital Marketing Executive to join our marketing team. As a Digital Marketing Executive at our company, you will be responsible for setting up, implementing, and managing the overall company's digital marketing strategy across paid media channels.
Duties And Responsibilities
- Assist in building, planning and implementing the overall digital marketing strategy across paid media channels like Google, Bing, Facebook, Tik Tok.
- Strategize and execute campaigns on Google Search, Display, YouTube, Shopping and Discovery Ads
- Strategize and execute campaigns on Facebook, Dynamic Ads and Remarketing Ads.
- Stay up to date with industry trends and internal data trends.
- Measure and report across all media channels and assess goals and KPIs
- Drive scalability while improving or maintaining ROI
- Prepare and manage a digital marketing budget across paid media
- Ability to visualize and report on important data metrics across both business and marketing.
- Creative eye for design and experience working within brand guidelines
- Monitor competition and provide suggestions for improvement
Requirements
- 1-2 years of experience in executing campaigns across Google and Facebook Ads
- Good knowledge of all different digital marketing channels
- Good knowledge and hands-on experience with SEM, Google Analytics, Similarweb, Attribution tools like Branch, etc
- Understanding of data, attribution models and reporting across platforms.
- Sense of ownership and accountability with respect to delegated responsibilities.
- Data-driven approach to marketing solutions and optimizations.
- Critical thinker and problem-solving skills
- Team player
- Ability to manage and prioritize multiple projects and tasks simultaneously.
- Strong interpersonal, time management, and problem-solving skills.
