Onads Communications

Onads Communications Onads aspires to be the best marketing communications company in the country.

15/10/2025

After 15 years in the game, we still believe in magic. The kind that brings back an icon using cutting-edge AI.

We are proud to share our latest work, the Onida Diwali Ad Film for the all-new Karaoke TV. This project was a thrilling challenge, combining deep nostalgia with future technology.

We successfully resurrected the iconic Onida Devil, entirely designed and executed using Artificial Intelligence. More impressive, our team completed the full cycle—ideation, scripting, storyboarding, and ex*****on, in a lightning-fast two weeks.

This speed does not compromise the soul of the story. The film is a celebration of human connection, demonstrating how the Onida Karaoke TV instantly transforms a remote into a microphone, turning everyday moments into superstar performances. It is about music adding colour to life and bringing everyone together, sometimes even beyond the expected.

At its core, this is what our legacy is built on, fusing sharp creativity with powerful ex*****on. Take a look and see how AI helped us make the magic happen this Diwali.

02/04/2024

Gear up for a cool summer with Onida & Onads!

Our new campaign for Onida air-conditioners - "Thande Dimag Ki Soch" is here to remind you to keep a cool head this season. Watch the campaign launch video to see what the iconic Onida Devil is up to this time!

Don't Let Your Ads Fizzle Out! 3 Mistakes to Avoid:1. Me, Me, Me: People care about what YOU can do for THEM. Focus on s...
11/03/2024

Don't Let Your Ads Fizzle Out! 3 Mistakes to Avoid:

1. Me, Me, Me: People care about what YOU can do for THEM. Focus on solving their problems and offer clear benefits.
Example (Instead of): We're the leading provider of marketing automation software!
Try: Struggling with lead generation? Our automation tools can help you convert more website visitors into paying customers!

2. Jargon Jungle: Big words might sound impressive, but if no one understands them, it's wasted effort. Use clear, concise language that resonates with your audience.
Example (Instead of): Leverage our paradigm-shifting marketing solutions to achieve optimal ROI!
Try: "Boost your sales with our easy-to-use marketing tools. See results you can understand!

3. Snoozeville Alert!: People are busy, grab their attention! Create a sense of urgency or highlight a limited-time offer to encourage immediate action.
Example (Instead of): We offer a variety of marketing services.
Try: Limited time offer! Get 20% off our lead generation package and watch your sales soar! ⏰

By avoiding these mistakes, you can craft ad creative that's both informative and engaging, leading to higher click-through rates and conversions.

The influence mapping framework is a visual tool used to understand and influence the behavior of individuals or groups....
29/02/2024

The influence mapping framework is a visual tool used to understand and influence the behavior of individuals or groups. It helps you map out the "who, what, and why" of decision-making and identify leverage points for your efforts.

Let’s dissect the phases of this framework even further to have a better understanding.

🔍Problem Discovery: Identify the desired behavior change and the specific problem you aim to address.

📣Brand Awareness: Map the stakeholders involved and understand their motivations and concerns related to the problem.

💡Further Education: Analyze influencing factors (internal and external) for each stakeholder group.

🤝🏻Solution Seeking: Based on the map, identify leverage points (influential factors) and develop targeted strategies to address stakeholder concerns and drive the desired behavior change.

Your Benefits:

✔️Improved decision-making
✔️Effective communication
✔️Increased success rates

Learn more on how we can help you lay out this framework. Let's start a conversation.
(Link in bio)

What do you think is the difference between high-performing and low-performing content?They miss focusing on the Hook, L...
06/02/2024

What do you think is the difference between high-performing and low-performing content?

They miss focusing on the Hook, Line and Sinker.

To make sure you don’t do that, save this post for later.

02/02/2024

Stuck on what CTA’s to use? Here are some CTA’s that influence action. Use them and let us know the difference in your results.
Save this post for later.

Address

107, Parvati Industrial Estate, Sunmill Compound, Lower Parel (West)
Mumbai
400013

Telephone

+912246169132

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