Fatmen

Fatmen We are a bunch of advertising creatives with the knack of scripting a life story for brands with int WHO WE ARE. Fat. And those 15 years were us just warming up.

But…

We’re a group of incredibly fit right brains who’ve spent the better half of the last fifteen years or more jogging our minds, stretching our ideas and lifting weights of the heaviest brands in the country to new communication altitudes. We’re our own inc, today. A collective, if you will, of advertising creatives with the knack of scripting a life story for brands with interesting, memorabl

e and engaging brand conversation. Jargon-free, 230 presentation slide-less, we believe in creating communication that bridges complex, clinical marketing objectives with simple, entertaining advertising. We feed on market insight. We greedily devour communication challenges. To us, nothing tastes sweeter than thought, strategic brand crafting and campaigns that leave an imprint on the collective conscience. Topping even our raging lust for good food, it’s an insatiable hunger, burning in the pit of our stomachs. And the only way we know to quell it is to crack open a brief and find the brightest idea hiding in its folds. We’re Fatmen. We’d love to discuss more over coffee. And snacks and things.

13/09/2022

Our latest for Amazon MiniTV with the super talented guys at Fatmen Ideas. Real rains, artificial rains, rigs, stuntmen, power-cuts, this shoot had it all. A huge shout-out to the entire team that made this happen, despite the odds.
Ashish verma and Trupti - You guys are too cool.

Here is the first film of the campaign. Isske ban ne mein bade saare dost lage, kuch ghost lage aur dher saare hours of post lage. Irshaad!

Client: Amazon
Agency: Fatmen Ideas

Director: Subodh Menon
Executive Producer: Smita Padmanabhan

DOP: Siddharth Diwan
Producer: Balraj Singh Sandhu
Chief AD: Aditya Tendulkar
DA: Harsh Singhvi
1st AC: Yash Mayekar
2nd AC: Ayush Ray
3rd AC: Raghvi Agarwal
Focus Puller: Karim Paridhan
2nd AD: Nikhil Wasnik
3rd AD: Antoreep Sengupta
Gaffer: Yogi
Gimbel: Ramesh Thatera
Line Producer: Sivanar Konar
Production Controller: Sanket Shetty
Production Manager: Mautaseem, Rajgaurav, Siddharth
Casting: Mathew Varkey Casting Team
Stunt Team: Manohar Verma
Light Gaffer: Yogi
Production Designer: Anindya Choudhury
Art Director: Samia Iqbal
Set Dresser: Ankita Parihar
Prop Boys: Kishore
Costume Stylist: Tanya Oak
Costume Asst: Ankita Sethi
Dressman: Azharuddin Shaikh Imran
Make Up & Hair: Sara Capela
Prosthetic: Jeetu
Featured: Rawdust
Juniors: Deva Mishra & Co.
Spot Head: Lakhan Sahani
Still Photography: Heart & Art Motion Pictures
Social Media Content: Advait Vaidya
BTS: Kunal Nasta
DIT: Ninad Jadhav
Location Manager: Sharad Tondwalkar, Rahul Gaikwad
Cast: Ashish Verma, Trupti Khamkar, Anil Rajput, Neetu Upadhyay and Rishi Hapawat
Storyboard: Santosh Karade

Post Studios: After Studio
Music Director: Abhishek Arora
Offline Editor: Abhimanyu Chaudhary
Grade: Andreas (After Studio)
Online Artist: Jiten Kalwani
Online Assistant: Satish Patil
Sound Studio: Boing
Sound Engineer: Tilak Goswami
Post Producer: Saurabh Patil
Post Supervisor: Rahul Mestry

Accountant: Samrat

20/09/2021

Presenting MS Dhoni as for Khatabook.

Here's the for

20/09/2021

Presenting MS Dhoni as for Khatabook.

Here's the for

18/08/2021

This is a campaign we have nurtured over months. Just like a mother. With a lot of love and a lot of fuss.

Our Team
CreatIve: Ashwin J Varkey, Shishir Kapre, Ksh*tij Barot, Skandh Chaturvedi.
Planning: Rishabha Nayyar

Directed by: Anupam Mishra
2nd Unit Director: Nobin Dutta.
Produced by: Urfi Kazmi and Viraj Gawas at Crazy Few Films.
Associate Producer: Sunny Shah
EP: Simran Bedi
DOP: Rubyz Rubyz
Offline Editor: Nayan Bhadra
Music Director: Abhishek Arora
VO: Soniya Nair

Thank you to Anuj Jain, Tilottama Chatterjee, Vivek Goel and others at FirstCry.com for having faith in us.

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29/03/2021

Bura na maano Groceries hain !

Grofers,Fanboy Pictures Private Limited, aur Fatmen ki taraf se aap sabhi ko Happy Holi...

29/03/2021

Bura na maano Groceries hain !

Grofers, Fanboy Pictures Private Limited aur Fatmen ki taraf se aap sabhi ko Happy Holi...

27/01/2021

Meawhile the world was helping
we and MyStore by Khatabook helped to go online...

04/01/2021

Issued in your interest by Grofers, Fatmen Ideas and Fanboy Pictures.

13/12/2020

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