Moe's Art

Moe's Art A knowledge driven communication agency comprising creative minds at work with experienced journali Public relations agency

Instagram has a new subscription.And no, it’s not another blue tick.Meta is rolling out Instagram Plus, a paid upgrade f...
02/06/2026

Instagram has a new subscription.

And no, it’s not another blue tick.

Meta is rolling out Instagram Plus, a paid upgrade focused entirely on Stories. Think longer Story lifespans, priority placement, anonymous viewing and deeper audience insights.

The bigger takeaway?

Platforms are no longer just monetising attention. They’re starting to monetise functionality too.

A small update on the surface but a potentially important shift underneath.

Would you pay for better Stories? Tell us in the comments section.

The printing press disrupted oral storytelling,television disrupted print,and the internet disrupted everything that cam...
18/05/2026

The printing press disrupted oral storytelling,
television disrupted print,
and the internet disrupted everything that came before it.

Each time, the same prediction followed: the old model is dead.

This time, it’s PR, AGAIN.

As AI floods the internet with infinite content, conversations around PR have once again shifted toward irrelevance, decline and redundancy.
Our founder Vishaal Shah explores this shift in his latest article for Campaign India, examining why the discipline is not disappearing, but becoming more strategic than ever before.

18/05/2026

The Intern is back for the Episode 3 of “Intern-al Affairs” and he’s working from home today. Watch him as he works on the Met Gala, takes a nap, and gets grilled by his boss.
(please give him his 100k likes he’d really appreciate it)



[Intern, GenZ, marketing, agency, creative industry conversations, agency life insights, marketing stories, behind the agency, branding and advertising talk, creative business, marketing industry insights, chaos, creative, advertising]

11/05/2026

Your favourite talented intern is back for “Intern-al Affairs” Ep 2. In this episode he works with the Content and Creatives teams, learning important content planning and ideation lessons, designing sample posts for clients, while teaching his boss essential life skills.

Comment to show your support!

agency

[Intern, GenZ, marketing, agency, creative industry conversations, agency life insights, marketing stories, behind the agency, branding and advertising talk, creative business, marketing industry insights, chaos, creative, advertising]

The client had one W.i.S.H., a digital cover that felt bigger than just a cover.So we did what we do best: initiated the...
07/05/2026

The client had one W.i.S.H., a digital cover that felt bigger than just a cover.

So we did what we do best: initiated the conversation, locked the Lifestyle Asia India digital cover and quietly handled the madness behind the scenes from start to finish.

But just one moment for W.i.S.H.? That didn’t feel very W.i.S.H. So we stretched it with integrations across formats like What’s In My Bag, Best Bites, Love Bytes, an interview, individual spotlights and more, making sure the girls didn’t just appear on your feed once, but stayed on it.

Timed around the group’s 2-year milestone, the idea was to position W.i.S.H. not as “the new girls on the block,” but as a pop culture force and icon that fully belongs in the space they’re stepping into. The Y2K-inspired mood, the styling, the energy, the Fastrack integration, everything came together to feel young, confident, playful and unmistakably W.i.S.H.

By the time everything rolled out, it wasn’t just one cover anymore. It became a full-blown digital moment.

And if it felt like W.i.S.H. was suddenly everywhere…well, that was kind of the plan.

If you’re thinking of building something similar, you know where to find us.
Editor: Analita Seth ()
Photographs and Cover Design: Roshini Kumar ()
Fashion Editor: Neelangana Vasudeva ()
Produced and Interviewed by: Chirrag Guha (.archie)
Junior Stylist: Karnika Kabra ()
Makeup: Upasana Chhetri (.chh__)
Hair by: Suvriti Jain (.me.out)
All bags from
’sArt PR

[Moe’s Art, Marketing, Advertising, PR, Work Showcase, Pop culture, GenZ, Magazine, Digital, Girls, Woman, Band, Group

04/05/2026

Welcome to Intern-al Affairs Ep. 1 where you can follow our amazing, talented young intern’s journey (they let me write the caption lol). In this episode, he works with the Account Management team and discovers its intricacies, learning how to deal with big clients while trying to survive his first week.


[Intern, GenZ, marketing, agency, creative industry conversations, agency life insights, marketing stories, behind the agency, branding and advertising talk, creative business, marketing industry insights, chaos, creative, advertising]

29/04/2026

We sat down with Maqta for a quick chat, and it didn’t stay “quick” for very long.

From his mom casually suggesting he write a song about writing a song, to the mystery behind his name, to what really goes into his private gigs, the conversation moved exactly how his music does: unexpected, unfiltered, and honest.

Watch this quick video to know everything about Maqta and Woh Geet, a moe’s art production.


[cinematic music video, agency-produced music video, brand storytelling, music, creative agency production, music video, high production, storytelling]

We walked in expecting a regular workshop. Then came zip-zap-zop, and that idea didn’t last.At moe’s art, a session with...
29/04/2026

We walked in expecting a regular workshop. Then came zip-zap-zop, and that idea didn’t last.

At moe’s art, a session with got straight to the point. Thinking on your feet, listening properly, structuring your thoughts, and responding without overthinking.

What started as games quickly showed something real. Communication isn’t something you prepare for, it’s something you practice in the moment.


[Meetings, Communication, Agency, Workshop, Session, Improv, Client Servicing, Advertising, Marketing]

Address

Mumbai
400050

Opening Hours

Monday 9am - 7pm
Tuesday 9am - 7pm
Wednesday 9am - 7pm
Thursday 9am - 7pm
Friday 9am - 7pm

Telephone

+912226202690

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