Arnab - The Copywriter

Arnab - The Copywriter Facebook Ad Copywriter for eCommerce Marketers, Brand Owners & Dropshippers

Coaches → let's talk about open rates and how to boost your open rates today.Picture this.You go up to a podium and star...
06/12/2021

Coaches → let's talk about open rates and how to boost your open rates today.

Picture this.

You go up to a podium and start playing your favourite song on the guitar.

Ten people gather around you and show up to listen to your cover.

Those ten people see you perform.
.. And it's not very different in emails...

Let's say you send an email to 100 people and ten people actually read your email.

It means those ten people opened your email to see your message.

Which means your open rate is 10%.

In formal speak

Open rate is the percentage of subscribers who opened your email campaign. It's just simple as that. And it tells how relevant your email campaign was.

So why is this important?

Well...

To boost open rates, write intriguing subject lines.

While open rates won't be the most important metric, you track post the new iOS update... Writing intriguing subject lines is going to ensure that more people open your email to see your message.

Over to you: What's your approach to writing clickable subject lines that boost open rates?

Going to leave this here...Let's just say, more people will land on your sales page from an email than a regular social ...
30/11/2021

Going to leave this here...

Let's just say, more people will land on your sales page from an email than a regular social media post!

Yay or Nay?

Coaches - One of the biggest mistakes I see newer coaches make is not guiding their clients to the next logical step or ...
29/11/2021

Coaches - One of the biggest mistakes I see newer coaches make is not guiding their clients to the next logical step or action.

Or keeping it vague and ambiguous.

I think it's maybe like a fear thing where we're subconsciously afraid of making an ask.

If that's not you, then perhaps it's just a case of simple forgetfulness.

Either way.

Making an ask at the end of your copy - be it an email, a web page or a landing page or any piece of copy that you write is crucial.

Without a clear CTA, the reader does not know the next steps needed to purchase a product or sign up for a newsletter and is likely to leave without accomplishing the intended action.

In other words, your CTA or call to action is the thing that you want your potential clients to do now or the place you want to take them next.

Alrighty!

You may have noticed that I end every post with a call to action for you.

So here goes... My call to action framed as a question for you today

Have you been guilty of not writing a call to action in your copy?

Tell me more in the comments below.

Have just ONE spot open for December for a coach who wants help with sending storytelling emails that bring in new coach...
26/11/2021

Have just ONE spot open for December for a coach who wants help with sending storytelling emails that bring in new coaching clients

Are you in? 🙋🏼‍♀️

Coaches - Be Yourself - Live a life of your making fearlesslyYou are a beautifully unique, complex human with many diffe...
25/11/2021

Coaches - Be Yourself - Live a life of your making fearlessly

You are a beautifully unique, complex human with many different aspects of your personality.

Your experiences, your stories are what make you and your offerings unique.

So don't hide them.

Own your stories. Own your struggles.

Show up fearlessly and serve with courage.

Soon enough...

You'll discover the people who want your help will show up in your world and will thank you for holding space for them.

25/11/2021

Hey Coach,

Do you think about this question often...

"How do I nurture humans on my list who are not ready to step in and say YES to my program or course?"

I like to use this one simple formula that's pretty much worked in every instance I've tried.

The secret to turning a lead magnet downloader into a client eager to work with you is...

Tell stories from your past.

* Tell stories about yourself.
* Tell stories about your clients.
* Tell stories about your visit to the supermarket and something that caught your eye... basically anything that matters to you.

As humans, we're wired for stories. We love hearing stories.

So tell your stories. Share your perspective. And nurture subscribers until they're ready to say yes to your program.

Tell me... Do you use storytelling in your marketing mix?

Build a high 6-figure revenue coaching business by creating a well-crafted customer journey that includes nurturing your...
17/11/2021

Build a high 6-figure revenue coaching business by creating a well-crafted customer journey that includes nurturing your clients and an intentional approach to welcoming them.

Do you have a welcome + nurture sequence set up?

Coaches - Remember... people connect to emotions, not to words. If your copy isn’t encouraging their dreams, empathizing...
15/11/2021

Coaches - Remember... people connect to emotions, not to words.

If your copy isn’t encouraging their dreams, empathizing with their failures and ends up sounding like a be-bop 90’s robot... you’re losing conversions by the minute.

The trick is to use sticky words.

Presenting power words. The secret weapon that copywriters use to stir emotions.

Punch up your copy with power words.

Here’s a massive list of power words for you to plunge into.

https://buff.ly/266uwN5

Give me a thumbs up if you enjoyed this resource.

Coaches - You Can Achieve More by Slowing DownIn this world of instant gratification, the mantra is too often, "I want i...
14/11/2021

Coaches - You Can Achieve More by Slowing Down

In this world of instant gratification, the mantra is too often, "I want it now."

Impatience is a function of the ego.

The ego tells us we're not enough. We're missing out. Time's running out.

But those stories simply ain't true.

As long as our lives are entrenched in material consciousness, we'll be swayed by the stories the ego tells us.

Follow these ideas to rewrite the stories the ego tells you.

Practice gratitude - it's the perfect antidote to the ego.

Practice detachment from the outcome but deep attachment to your process

Get a proven system from a coach, mentor or guide.

When you slow down, reflect, and express gratitude - you see the world through the lens of abundance.

Good things begin to happen to you. You achieve more while being happier. And you start enjoying the person through this journey called life.

Drop some "🔥🔥🔥" below if you agree

Have just ONE spot open for December for a coach who wants help with sending storytelling emails that bring in new coach...
13/11/2021

Have just ONE spot open for December for a coach who wants help with sending storytelling emails that bring in new coaching clients

Are you in? 🙋🏼‍♀️

Coaches... What is something that you used to be scared of, but now you’re great at?For me, I was terrified of talking t...
12/11/2021

Coaches... What is something that you used to be scared of, but now you’re great at?

For me, I was terrified of talking to people. I was pretty scared of sales too.

But I’m getting way better at it.

What is something that you used to be scared of, but now you’re great at?

Coaches.... ever heard of this? “Sell the dream outcome, not the product”Tbh, for years I wondered what it meant.What’s ...
11/11/2021

Coaches.... ever heard of this? “Sell the dream outcome, not the product”

Tbh, for years I wondered what it meant.

What’s the dream outcome when someone enrolls into... say your... fitness coaching program?

Selling the product would mean -

Join my 90 day fitness coaching program

Selling the dream would mean -

Get in shape, get confident & become someone who inspires others

Have you a made a list of the dream outcomes your clients desire?

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