BRND Vibe

BRND Vibe BRND Vibe is a place where we empower creative talent to find solutions to modern-day business chall

Smart businesses leverage custom illustrations as part of their brand identityIllustrations are typically playful graphi...
28/12/2020

Smart businesses leverage custom illustrations as part of their brand identity
Illustrations are typically playful graphics that can help your business appear friendly and communicate a message more organically. Illustrations can persuade, inform, and influence your customers and prospects. They can enhance your brand messaging and can help your business express emotion. Be sure, however, that the illustrations you use complement each other. http://ow.ly/BB3C30r9vRs





The importance of social media engagementUltimately, your engagement efforts should be designed to build new and better ...
27/12/2020

The importance of social media engagement
Ultimately, your engagement efforts should be designed to build new and better relationships with your customers—but how do you measure those? Like all aspects of social media, you need to find a quantifiable way of demonstrating the importance of engagement to set achievable goals and justify the amount of time and energy you spend on doing it. http://ow.ly/SPPa30r9vS9





The way you deliver your message and the language you use is just as important as the actual content.Understand The Mess...
26/12/2020

The way you deliver your message and the language you use is just as important as the actual content.
Understand The Message You’re Looking To Deliver. Think of how you hope to present your brand to your audience. Are you more casual or professional? If you are more casual, you may want to consider things like using emojis or slang in your message. If you are a B2B or a luxury brand, you may want to use more professional language. Whatever the case, be sure to stay consistent. The language and tone you use need to match the personality of your brand on all channels. http://ow.ly/Ibg530r9vS7





The way you deliver your message and the language you use is just as important as the actual content.Understand The Mess...
25/12/2020

The way you deliver your message and the language you use is just as important as the actual content.
Understand The Message You’re Looking To Deliver. Think of how you hope to present your brand to your audience. Are you more casual or professional? If you are more casual, you may want to consider things like using emojis or slang in your message. If you are a B2B or a luxury brand, you may want to use more professional language. Whatever the case, be sure to stay consistent. The language and tone you use need to match the personality of your brand on all channels. http://ow.ly/Ibg530r9vS7

73% of consumers are impacted by a brand’s content marketing when making a purchase decisionBy allowing to connect with ...
24/12/2020

73% of consumers are impacted by a brand’s content marketing when making a purchase decision
By allowing to connect with and educate the leads and customers, content marketing can help to improve conversions. It not only builds trust and relationships but encourages conversions by giving consumers the information they need. The information that the consumers get via the published content only facilitates their purchasing decisions http://ow.ly/sYuY30r9vS6





A strong 'About Us' page shows people you are like themCreate a powerful 'About Us page'. One way to achieve this on you...
23/12/2020

A strong 'About Us' page shows people you are like them
Create a powerful 'About Us page'. One way to achieve this on your business website is through your 'About' page. This is an excellent way to put a face on your business. Psychologically speaking, when we put a face to a name that person becomes more real, more likable. Clients are much more likely to say yes to someone they 'see'.
Let your clients 'meet' you and your team. Doing so brings a human aspect to the relationship — you are no longer connected by price tags and characters on a screen but by images and personal information. http://ow.ly/c4Sb30r9vSh





The first step to building a strong brand identity is to understand your customers and what they want and need.Knowing a...
22/12/2020

The first step to building a strong brand identity is to understand your customers and what they want and need.
Knowing and understanding customer needs is at the center of every successful business, whether it sells directly to individuals or other businesses. Once you have this knowledge, you can use it to persuade potential and existing customers that buying from you is in their best interests. http://ow.ly/4V7130r9vSg





“Marketing is no longer about the stuff that you make, but about the stories, you tell." - Seth GodinHow you present a m...
21/12/2020

“Marketing is no longer about the stuff that you make, but about the stories, you tell." - Seth Godin
How you present a message matters to the consumer because they are voting with their dollar and the reason why you are telling your story is what will make them keep on listening to you. What is the purpose behind your brand, company, business… The value increases the revenue you make as a company. http://ow.ly/lbM330r9vS4





About 64% of marketers actively invest time in search engine optimization (SEO). (HubSpot, 2020) SEO is an ongoing proce...
20/12/2020

About 64% of marketers actively invest time in search engine optimization (SEO). (HubSpot, 2020)
SEO is an ongoing process and the more you invest in it, the greater it will be. This is a good thing on many levels. If your website is already ranking highly in search results that’s great — but it means you need to continue to invest in SEO to stay there. With everyone vying for those top spots, your competitors are going to invest in SEO, and if they do and you don’t, they can start to outrank you. http://ow.ly/LmiV30r9vS3





Digital marketing tips: Rethink Your Paid AdvertisingAdvertising is constantly changing, and so are the needs of busines...
19/12/2020

Digital marketing tips: Rethink Your Paid Advertising
Advertising is constantly changing, and so are the needs of businesses because of it! One of the biggest trends in advertising now is focused around showing value and emphasizing the why behind a product or service. Personalization can play a huge factor in the responsiveness of potential customers to your advertisements and it does not have to mean including a customer’s name in an ad or show products they may be interested in, but rather recognizing the basic desires of your customer base. http://ow.ly/m1rc30r9vS2





According to Marketing Profs and the CMI, 63% of businesses don’t have a documented content strategy.Does content market...
18/12/2020

According to Marketing Profs and the CMI, 63% of businesses don’t have a documented content strategy.
Does content marketing work? If you believe the latest content marketing industry stats, many marketers think it does. But they don’t all know how to do it right. Almost half of all marketers plan to use content to reach their customers. http://ow.ly/6YvJ30r9vS1





Just as consumer tastes and trends change over time, so should your brand and brand identity.A brand is a living documen...
17/12/2020

Just as consumer tastes and trends change over time, so should your brand and brand identity.
A brand is a living document of not only what your company represents it also acts as a vital connection between your customers and your business. Listen to what your customers say on social media. Don’t be afraid to involve them in the discussion. As your customers change, so should your brand identity. http://ow.ly/T4OL30r9vS0





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