Zahaan Unwala

29/04/2022

27/04/2022

Most Smaller brands forget to do a thorough Competitor Analysis! This is a huge mistake!

Competitor Analysis are super valuable and are a must if you truly want to succeed in your industry!

These are 7 easy steps to making a perfect competitor analysis!

20/04/2022

Nurture Leads!.

19/04/2022

Content is the future!

18/04/2022

Understand the power of existing customers!

17/04/2022

Driving Revenue through your website!.

16/04/2022

Organic traffic takes a while to build, and as a small business, you want to invest in short-term plays. Pay-to-play tactics that target buyers with high intent are great for short-term wins to jump-start other objectives.

Google Ads are perfect if you know that your target audience is searching the web for your product or solution. If they aren't, you might consider social media ads instead. Individuals on social media have less buying intent, but with highly targeted ads and enough impressions, you'll gain the interest of your audience.

15/04/2022

Converting Leads!

14/04/2022

These brands are eventually going to die out!

13/04/2022

Having a professional-looking website is one of the most important assets you will create for your small business. This is where you will show who you are, what you offer, where you are, and how a potential customer can get in touch with you.

It is a channel you will always own (unlike other platforms which may change policies or go in and out of style), and it has the capability of generating organic traffic in addition to being a place to send traffic from advertising and other marketing initiatives.

Your website isn't just a simple brochure, either. You have the capability of turning it into a 24-7 salesperson by understanding how to convert traffic and turn them into lead.

12/04/2022

Social media might seem like it's just a fun platform for people to socialize and connect, but it's actually a powerful business tool. Social media can help you increase your domain authority, improve your search engine rankings, and engage with potential customers. Why wouldn't you want to be seen where your potential customers spend their time?

11/04/2022

Is there someone in your area with a high social media following who's considered an expert in a field your company exists in? If you're able to reach out to them, see if they'd be willing to share an experience they've had with your product or service on social media. This will alert their follower base of your product. These followers may also trust your product more because an expert is endorsing it. .