24/06/2026
“The biggest mistake tech firms are making right now is copying each other.”
In an era where every company wants to be seen as 'AI-first', Anand P. Gera explains why chasing the same messaging can dilute brand equity and make it harder to stand out.
Tune in to the full episode on YouTube and Spotify hosted by Sujata Upadhyay.
[Artificial Intelligence, B2B Marketing, Brand Strategy, Business Growth]