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Indian Government is planning to impose fines of up to Rs 50 Lakh on Social Media Influencers if they fail to inform the...
03/01/2023

Indian Government is planning to impose fines of up to Rs 50 Lakh on Social Media Influencers if they fail to inform their followers about paid promotions.

“The best marketing doesn’t feel like marketing.”– Tom Fishburne, Founder of MarketoonistThis short piece of advice is s...
16/12/2021

“The best marketing doesn’t feel like marketing.”

– Tom Fishburne, Founder of Marketoonist

This short piece of advice is so relevant in today’s digital marketing landscape. Consumers are savvy. They are very aware of what’s an ad, whether that be a banner on a website or paid search. The modern digital marketer needs to find ways where marketing is a natural conversation; not an intrusion.

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Instagram Adds Reels Replies, Providing Another Way to Tap into Short-Form Video.It’s been in testing for a while, but Y...
11/12/2021

Instagram Adds Reels Replies, Providing Another Way to Tap into Short-Form Video.

It’s been in testing for a while, but Yesterday, Instagram has officially announced that users can now reply to post comments with Reels, providing another way to integrate Reels into the Instagram process.

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Facebook has announced that it’s re-naming the company in order to better reflect its emerging focus.From now on, Facebo...
29/10/2021

Facebook has announced that it’s re-naming the company in order to better reflect its emerging focus.

From now on, Facebook’s overarching company name will be ‘Meta’.

To be clear, Facebook, the app, will remain, as will all of its other brand names and identities. But like Google switching to ‘Alphabet’ as a broader company title, Facebook’s various projects will now all come under the ‘Meta’ banner, reflecting its evolving focus on the next generation of digital connection.

As explained by Facebook:

“The metaverse will feel like a hybrid of today’s online social experiences, sometimes expanded into three dimensions or projected into the physical world. It will let you share immersive experiences with other people even when you can’t be together - and do things together you couldn’t do in the physical world. It’s the next evolution in a long line of social technologies, and it’s ushering in a new chapter for our company.”

Facebook’s broader business structure will now come under the Meta banner, with the company separating its operational streams into two segments: ‘Family of Apps’, being Facebook as we primarily know it, via Facebook, Instagram, WhatsApp and Messenger, and ‘Reality Labs’, which will cover its VR and AR technologies and other evolving tech bets.

Facebook will also change its stock ticker from ‘FB’ to ‘MVRS’ on December 1st.

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Australian startup Canva is valued at $40 billion. Canva is a free graphic design platform that allows you to easily cre...
27/09/2021

Australian startup Canva is valued at $40 billion.

Canva is a free graphic design platform that allows you to easily create invitations, business cards, flyers, lesson plans, Zoom backgrounds, and more using professionally designed templates. You can even upload your own photos and add them to Canva's templates using a drag and drop interface.

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It’s been in test mode for the last few months, and now, Twitter has officially launched its new ‘Super Follow’ option, ...
03/09/2021

It’s been in test mode for the last few months, and now, Twitter has officially launched its new ‘Super Follow’ option, with selected creators in the US now able to charge a monthly fee for exclusive, extra tweet content for their biggest fans.

The addition could provide more incentive for Twitter’s most popular creators to become even more active on the platform, while also providing more ways to build their member community and establish more reliance on the app.

As explained by Twitter 👇👇👇

“Through Super Follows, people can set a monthly subscription of $2.99, $4.99 or $9.99 a month to monetize bonus, “behind-the-scenes” content for their most engaged followers on Twitter. And followers get extra special access to their unfiltered thoughts, early previews and subscriber-only conversations from their favorite accounts.”

Creators claim up to 97% of any payments received through the option, after in-app fees, up to $50k in total earnings. After they reach that $50k threshold, the creator cut drops to 80%, with Twitter taking a larger percentage from then on.

it’s only in its early stages right now. As noted, Super Follows is limited to a small group of selected creators on iOS at launch, but Twitter is looking to expand access soon, with the current qualifiers for application being:

👉 Profiles must have 10K or more followers.
👉 Creator must be at least 18 years old.
👉 Creator must have tweeted at least 25 times within the last 30 days.

In addition, any applicants need to follow Twitter’s Super Follows Policy, which disqualifies accounts with a level of past suspensions, while also outlining additional details like account age (must be at least 3 months old) and security standards.

If you meet all of these requirements, you too will soon be able to charge for your exclusive tweets.

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Legendary Actor Amitabh Bachchan will roll out his NFT collection through BeyondLife.club. BeyondLife.club, an NFT platf...
31/08/2021

Legendary Actor Amitabh Bachchan will roll out his NFT collection through BeyondLife.club. BeyondLife.club, an NFT platform is a partnership between Rhiti Entertainment and no-code NFT exchange platform, GuardianLink.io.

“I have joined Rhiti Entertainment, Singapore and will be launching NFT’s soon on the platform”, Amitabh Bachchan commented on the partnership. Among Bollywood stars, he will be the first one to roll out his NFT collection – poems written by him, a narration of Madhushala with backstories, autographed posters, and other souvenirs.

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04/08/2021

Whatsapp New feature alert!

You can now send photos and videos that disappear after they’ve been opened via View Once on WhatsApp, giving you more control over your chats privacy!

Source:

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Instagram: You asked, and we heard you! 60 second reels are finally here! We are also launching a captions sticker on re...
28/07/2021

Instagram: You asked, and we heard you! 60 second reels are finally here! We are also launching a captions sticker on reels. The sticker will automatically turn what you say into text by generating captions that reflect you dialogue giving you a new way to amplify your voice (without sound) and creatively express yourself on reels.

This is how it works 👇

👉 Open the Reels Camera.

⏱️ To set your desired recording duration, tap the length toggle.
You will have the option to record up to 15, 30, or 60 seconds.

📷 Select 60 seconds and start recording your reel.

🎉 Publish your Reel!

Updated by

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How many of you know Walter Landor?Comment "YES, I KNOW" If you do know.Follow For valuable Digital Marketing Content   ...
17/07/2021

How many of you know Walter Landor?

Comment "YES, I KNOW" If you do know.

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Twitter has agreed to adhere to new Indian Government regulations on content removals and censorship, after the Indian G...
09/07/2021

Twitter has agreed to adhere to new Indian Government regulations on content removals and censorship, after the Indian Government threatened to remove its legal protection over content posted by users, in the latest escalation of dispute between the platform and Indian authorities.

On Tuesday, the Indian Government said that Twitter would no longer be granted liability protection against user-generated content due its failure to comply with the nation's new IT rules, which, among other elements, set tough new parameters around the swift removal of content, and sharing of information on individual users, based on legal requests.

Now, Twitter has agreed to uphold the new regulations, despite hesitation around what they actually mean for user speech and protection.

As per Bloomberg:

"Twitter pledged to “fully comply” with India’s new internet regulations, caving in a dispute with the government over rules that critics say curtail privacy and free speech."

Along with aligning with the new regulations, Twitter will also appoint an interim chief compliance officer, and will establish a new Indian office within eight weeks.

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Instagram will more focus on video and entertainment.'It's no more a photo sharing app'says Instagram chief Adam Mossei....
07/07/2021

Instagram will more focus on video and entertainment.

'It's no more a photo sharing app'

says Instagram chief Adam Mossei.

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