03/09/2021
It’s been in test mode for the last few months, and now, Twitter has officially launched its new ‘Super Follow’ option, with selected creators in the US now able to charge a monthly fee for exclusive, extra tweet content for their biggest fans.
The addition could provide more incentive for Twitter’s most popular creators to become even more active on the platform, while also providing more ways to build their member community and establish more reliance on the app.
As explained by Twitter 👇👇👇
“Through Super Follows, people can set a monthly subscription of $2.99, $4.99 or $9.99 a month to monetize bonus, “behind-the-scenes” content for their most engaged followers on Twitter. And followers get extra special access to their unfiltered thoughts, early previews and subscriber-only conversations from their favorite accounts.”
Creators claim up to 97% of any payments received through the option, after in-app fees, up to $50k in total earnings. After they reach that $50k threshold, the creator cut drops to 80%, with Twitter taking a larger percentage from then on.
it’s only in its early stages right now. As noted, Super Follows is limited to a small group of selected creators on iOS at launch, but Twitter is looking to expand access soon, with the current qualifiers for application being:
👉 Profiles must have 10K or more followers.
👉 Creator must be at least 18 years old.
👉 Creator must have tweeted at least 25 times within the last 30 days.
In addition, any applicants need to follow Twitter’s Super Follows Policy, which disqualifies accounts with a level of past suspensions, while also outlining additional details like account age (must be at least 3 months old) and security standards.
If you meet all of these requirements, you too will soon be able to charge for your exclusive tweets.
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