GeniusU Web Services, India

GeniusU Web Services, India We are an innovative, fast growth tech company that provides services from design, development, soci

24/02/2021

Job Summary

GeniusU is world first and most successful web and mobile platform for entrepreneurs which already connects over 1,000,000+ entrepreneurs to the right network, knowledge and opportunities based on their personal values, vision, passions, talents, and purpose.

We launched our services in 2015 and have been rapidly gaining market share while delivering best in class entrepreneur experience.

GeniusU’s A.I. Genies, give personalized recommendations on who to meet, how to upskill, where to go and what to do based on their stage of business growth, global location and other personalized information. We are leading the market in innovation, entrepreneurs satisfaction and growth.

Vibrant with a global team spread over 10 countries our team culture is thriving with energy, enthusiasm and we maintain pretty high standards when it comes to practising the culture we believe in. We won’t let the word JOB weigh you down; instead will focus on your passions and talents to bring out the best in you. Geniusu.com is the first online training & mentoring university for entrepreneurs committed to finding their flow (path of least resistance)

Position Responsibilities

Demonstrate mastery of Salesforce Marketing Cloud core functions including Email Studio, Journey Builder/Automation Studio and Contact Builder.

Develop digital marketing assets. Deliverables include email and landing page design, lead capture form creation, building customer journeys and automations, developing email and newsletter templates with HTML/CSS/JavaScript.

Strategize and execute B2C email marketing programs on behalf of our clients including A/B testing, email client rendering tests, QC and QA.

Work alongside the Salesforce administrator to ensure database cleanliness, object syncing, bidirectional sync with CRM using Marketing Cloud Connect, and general campaign ex*****on.

Ensure quality assurance of email campaigns using testing and analytics tools to ensure deliverability, accuracy and a seamless user experience.

Provide guidance and consulting on advanced email marketing tactics including dynamic content, personalization strings, and A/B testing.

Ensure campaign health and deliverable ex*****on using project management tools(Google Docs, Slack and Basecamp)

Minimum Qualifications

Comfortable with business-to-business marketing technology and a fast learner of new platforms.
Highly motivated and disciplined self-starter with excellent oral and written communication skills
Experience executing successful B2C email marketing campaigns.
Basic HTML/CSS
Salesforce CRM
Process-oriented
High attention to detail

Proficiency in the following is desirable but not required

Marketing automation tools such as Salesforce Marketing Cloud, Pardot, Marketo, HubSpot, Eloqua, MailChimp,Sendgrid and/or Constant Contact
Project Management tools such as Jira, Smartsheets, Asana, Trello or Basecamp
Email and CRM integration technology such as Zapier or Litmus
Experience in Salesforce Marketing Cloud certification is a plus

24/02/2021

• Devising strategies to drive online traffic to the websites
• Developing and managing digital marketing campaigns
• Overseeing social media strategy for the organization
• Measuring and reporting on the performance of all digital marketing campaigns
• Brainstorm new and creative growth strategies
• Managing online product campaigns to raise brand awareness

• Ability to execute Email Marketing, Google Analytics, Mobile Apps, Webinar, Facebook Ads, Google Ads, Linkedin Ads, etc
• Excellent interpersonal skills, an exceptional team player and able to handle tight deadlines, fast ex*****on while being detailed-oriented.

Should have knowledge of SEO, Social Media , Creating Graphics and Video Editing

20/01/2021

GeniusU is world first and most successful web and mobile platform for entrepreneurs which already connects over 1,000,000+ entrepreneurs to the right network, knowledge and opportunities based on their personal values, vision, passions, talents, and purpose.

We launched our services in 2015 and have been rapidly gaining market share while delivering best in class entrepreneur experience.

GeniusU’s A.I. Genies, give personalized recommendations on who to meet, how to upskill, where to go and what to do based on their stage of business growth, global location and other personalized information. We are leading the market in innovation, entrepreneurs satisfaction and growth.

Vibrant with a global team spread over 10 countries our team culture is thriving with energy, enthusiasm and we maintain pretty high standards when it comes to practising the culture we believe in. We won’t let the word JOB weigh you down; instead will focus on your passions and talents to bring out the best in you. Geniusu.com is the first online training & mentoring university for entrepreneurs committed to finding their flow (path of least resistance)

✔️Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
✔️Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
✔️Designs, builds, and maintains our social media presence.
✔️Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
✔️Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
✔️Identifies trends and insights, and optimizes spend and performance based on the insights.
✔️Brainstorms new and creative growth strategies through digital marketing.
Plans, executes, and measures experiments and conversion tests.

16/01/2021

• Familiarity with Platforms like Facebook, Twitter, Instagram, hootsuite, linked in, pinterest.
• Sourcing/Posting content on daily basis across all social media platform.
• Regular team interaction to strengthen knowledge base about latest activity within the organisation about any events or products.
• You are our investment in representing the company and providing genuine, positive and polite interactions with our customers.
• Leverage technical tools and quantitative data to ensure overall campaign success, uncover problems, and measure results.
• Prepare campaign insights reports, including analysis and research leveraging performance and delivery data.
• Maximize the impact of the campaigns through the use of a range of social media tools and technology and identify areas which requires support.

• Work with the Design team to develop creative for the campaign and ensuring that the social media campaigns are kept up to date.

• Cultivate relationships with highly reputed web portals, bloggers & online influencers through specific PR initiatives such as blogger meets, press conferences, media round tables, etc.

05/01/2021

Write Marketing Reports
Digital marketing analysts create detailed reports showing the amount of traffic online campaigns are creating, how much campaigns cost, and outlining the timetables and schedules for online marketing campaigns.

Address

Blue Diamond Complex
Vadodara
390002

Opening Hours

Monday 9:30am - 6pm
Tuesday 9:30am - 6pm
Wednesday 9:30am - 6pm
Thursday 9:30am - 6pm
Friday 9:30am - 6pm

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