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WE RAD

Casa
Italia
Florence
WE RAD

The Right Thing Over The New Thing.

05/08/2026

Home is not a place. It's a feeling. Kobak Smart Toilet, Feels Like Home.
Creative Direction by Werad.

22/07/2026

Pyke Studio PE26, Creative Direction by Werad.

08/07/2026

Originality is overrated. Getting it right isn't.

25/06/2026

We used AR to put the product on your wall.
The Right Thing Over The New Thing.

Discover now: we-rad.com/work/a-home-for-technology

17/06/2026

Dynamica TNS, Creative Direction by Werad. Strategy dictates form.

10/06/2026

Different clients. Different briefs. One principle behind all of it: The Right Thing Over The New Thing.
Werad. Creative studio. Florence – London.

19/05/2026

Ten years of Digital Design Days. We made the poster. We took the stage.

In an industry that talks about what’s next, we wanted to ask what’s already there. Tools, gestures, instincts that didn’t disappear when the screen showed up — they just learned to share the page.

Thank you for the trust, and for letting Bianca Borri and Matteo Chiti bring “What Are You Hiding From?” to the stage.

The Right Thing Over The New Thing.

04/05/2026

They asked us to design the poster for the 10th Digital Design Days. Then they put us on stage.

You will find the poster in every swag bag from May 7th, and us on stage Friday 8th at 3:20 pm.

See you there.

Indirizzo

Florence

Orario di apertura

Lunedì	09:00 - 18:00
Martedì	09:00 - 18:00
Mercoledì	09:00 - 18:00
Giovedì	09:00 - 18:00
Venerdì	09:00 - 18:00

Sito Web

https://we-rad.com/

Notifiche

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