EGGsist

31/10/2024

Trick or treat!? 🎃
While Halloween may be more about costumes than candy in China, the country's growing sweet tooth for unique ice cream flavors is undeniable. The Chinese ice cream market reached $18.06 billion in 2023, driven by innovative flavors and high-end brands catering to adventurous consumers.
From matcha to exotic fusion flavors, China’s premium ice cream market is taking off, with social media hype fueling demand for beautifully crafted treats.

🍦Our “EGGsist Menu” report dives into the latest F&B trends shaping this dynamic landscape,
📩 Watch our video now and download our report preview at this link: https://www.eggsist.com/en/insights/eggsist-menu/ ​​

10/10/2024

📄 EGGsist Menu has been released on the occasion of Golden Week 2024!

We have put together a report on Western F&B Trends in China’s Digital Landscape: this report dives into the key insights shaping China’s dynamic Food & Beverage industry, from evolving consumer tastes to digital integration.

Discover how Western F&B is making waves in a fast-changing market and how brands & retailers can stay ahead of the curve.
Some key findings on China’s Western food market:
🥐Fusion of tastes: Western dishes, from pizza to pastries, are being adapted to local preferences with ingredients like durian and green tea.
📲Digital-first experiences: Online food platforms and social media are critical in driving brand awareness and consumer loyalty, with platforms like Alipay and Tmall leading the charge.
🙋‍♀️Shifting demographics: Younger generations, particularly Gen Z, are driving demand for premium and international food experiences.
🥗Rising importance of health and sustainability: There’s growing consumer interest in healthier, plant-based alternatives, with brands like Beyond Meat making waves in the Chinese market.

📩 Want the get a soft copy of the report and share it with your friends and colleagues? Check out our website to download your free copy:

EGGsist, China Digital Consulting, supports Western brands and companies in reaching and engaging China audience through online, drive to store & drive to commerce strategies.

09/08/2024

大家好！
EGGSist digital flight is now boarding!

Are you ready for the OOO mood???
We will take an editorial summer break, resuming our social and digital updates in September!
Stay tuned for more insights and new projects on our Asian digital landscape!

20/06/2024

⚽ In 6 hours (21:00 CET), 2024 match between Spain🇪🇸 and Italy🇮🇹 will kick off !

Our EGGsist team will attend the match in Germany thanks to Alipay+, the Official Payment Partner of the UEFA EURO 2024!

Alipay+ offers fast and secure cross-border mobile payments for fans watching the games in Germany, and to hundreds of thousands of merchants across Europe, including many
, in anticipation for the surge in tourists this summer and to unite fans around the world.

▶️ Watch the video below to learn more about Alipay+ and the D-Store solutions that can help expand future-forward, European food & beverage businesses.

Alipay+ D-Store gives you an all-in-one solution for cross-border online payments to streamline, engage and reach up to 1.3 billion active users across +18 countries.

12/02/2024

We have officially entered the wood Dragon Year!

EGGsist wishes everyone a joyous and prosperous Chinese New Year of the wood Dragon!
May this new year bring abundant blessings, success, and happiness to your family and friends.
The dragon holds a significant place in Chinese history and culture due to their courage, intelligence, and power.

恭喜发财! 🐉🧧🎉新年快乐!

28/12/2023

Xmas has just gone, we have gathered with friends and family and now we are looking forward to a New & Happy 2024!
Wishing everyone peace!