SHARE pr & media relations

SHARE pr & media relations Design, design, design: this is the core of our business. Always one step forward.

Share is a creative, strategic communication agency with a selected list of international clients that melts industry expertise together with smart PR. In almost 20 years of experience in the communication & PR industry, passion and expertise mixed up in a more and more deep and strong involvement. Coach the client, establish and maintain cooperative relationships, be social: these are just some o

f the everyday activities of the agency. Strategic Consulting // Brand & Product Communication // PR & Media Relations // Digital PR // Social Networking // Internal Communication // Event Management //


via Pietrasanta, 12, Milano, Italia
T. +39 02 95330512

24/07/2026

Meeting & Sharing.

The best architecture doesn’t compete for attention.It simply knows where to lead your eyes.
08/07/2026

The best architecture doesn’t compete for attention.
It simply knows where to lead your eyes.





What We’re Observing  #01A few days ago, during a lecture at the POLI.design Master in Interior Design, one insight stay...
25/06/2026

What We’re Observing #01

A few days ago, during a lecture at the POLI.design Master in Interior Design, one insight stayed with me.

Most students no longer discover architecture and design projects through magazines.

They discover them on Instagram.

This isn’t a criticism.

It’s simply a shift in how a new generation builds its visual culture.

For decades, magazines didn’t just publish projects.

They shaped taste.
They created context.
They trained the eye.

Today, that role is increasingly shared with social platforms.

Which raises an interesting question:

Who is shaping taste today?

And perhaps an even more important one:

What kind of design culture are we building when algorithms become our primary curators?




The most truthful things are never perfect. The most human content isn’t polished—it’s real. It makes you feel inside, n...
04/06/2026

The most truthful things are never perfect. The most human content isn’t polished—it’s real. It makes you feel inside, not outside.

28/05/2026

Lecture at the POLI.design Master in Interior Design:
“Communication for Architecture Studios”.

Most students no longer discover projects through magazines.

They discover them on Instagram.

And so the question becomes inevitable:

👉 who is shaping taste, critical thinking and the design gaze today?

Outdoors, today, is no longer an escape from everyday life.It is everyday life itself.Terraces, gardens, courtyards, roo...
22/05/2026

Outdoors, today, is no longer an escape from everyday life.
It is everyday life itself.

Terraces, gardens, courtyards, rooftops, hospitality spaces:
the boundaries between inside and outside are becoming increasingly fluid.

Outdoor space is no longer designed only to be seen,
but to be lived in for longer.
To host conversations, work, rest, dinners, rituals, ordinary moments.

That is why outdoor design can no longer rely on appearance alone.

The sun fades.
Rain leaves its mark.
Time remains.

Materials must endure.
Spaces must adapt.
Comfort must become continuous.

Outdoor today is not seasonal decoration,
but a real extension of architecture and hospitality.
A room without walls,
where design is asked to combine beauty, resistance, atmosphere, and use.

What matters is not only how a space looks,
but how it supports life over time.

Because outdoors, more than anywhere else,
design is measured by experience.


official





15/05/2026

Ideas rarely arrive all at once.





Indirizzo

Via Pietrasanta 12
Milan
20141

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