Floor Ten Agency

Floor Ten Agency Grown-up social media & strategy for professional businesses Grown up social media marketing that gets your customers excited about what you do.

Specialists in Professional Services, Finance & Hospitality

Client spotlight: FCM Limited Our work with FCM is all about making their knowledge and experience more visible. By focu...
27/02/2026

Client spotlight: FCM Limited

Our work with FCM is all about making their knowledge and experience more visible.

By focusing on consistent, strategic content and showcasing the people behind the brand, we’ve helped bring their story to the forefront and grow their visibility considerably over the last 4 years.

(It helps that they are a lovely team, and so easy to work with!)

We grew engagement by 350% in our first year with them and have continued to see consistent growth and engagement results month on month - Here’s to many more years supporting FCM.

We’re hiring a Marketing Executive.Floor Ten is growing, and we’re looking for someone who enjoys making things happen.T...
17/02/2026

We’re hiring a Marketing Executive.

Floor Ten is growing, and we’re looking for someone who enjoys making things happen.

This is a great fit for you if you are organised, positive and calm when things get busy, and care about quality, detail and doing good work, whilst enjoying it too!

You’ll work with ambitious clients, support GREENHOUSE, Jersey’s only dedicated marketing and sales conference, and play a key role in delivering marketing activity that actually makes a difference.

If you want to grow inside a high-standards, fast-moving environment, we’d love to hear from you.

Head to floortenagency.com/careers for more info and to apply.

Applications close 2nd March.

It’s time to rethink how you win new clients.It’s not new news that it’s getting harder for professional services firms ...
16/12/2025

It’s time to rethink how you win new clients.

It’s not new news that it’s getting harder for professional services firms to stand out, get noticed, and win the right kind of clients.

Across our client base we’re having more conversations about tighter budgets, the impact of new competitors and the volatile marketplace but many firms are still relying on the same little black book they’ve always used to fill their pipeline with referrals.

So we decided to spend a significant portion of 2025 talking to business leaders from around the UK and across professional services to understand what’s really driving client acquisition.

Unsurprisingly we found most businesses want better clients and more of them, but few have the systems, clarity, or confidence to make that happen.

In “Attracting Valuable Clients: The Report” we discuss what businesses are focussed on today, what they think will win new business in the future, and the big opportunities for those who want to win more valuable clients in 2026.

Download it for free at the link in bio or: https://subscribepage.io/bB5kdJ

Most businesses do not feel positive about client acquisition. Our recent research into what drives valuable client acqu...
10/12/2025

Most businesses do not feel positive about client acquisition.

Our recent research into what drives valuable client acquisition shows that most professional services businesses want to win new clients but they don’t feel good about it.

And that’s no surprise.

Clients are more selective in 2025 (capability is no longer a differentiator) and pipelines are harder to predict. And, to top it all off, most companies are still underinvesting in what really helps them to win valuable clients.

No wonder, it feels harder than it needs to.

Our research highlighted that there are big opportunities for the taking for firms who:
• Get sharper with their positioning
• Think more strategically about brand visibility
• Invest in smarter systems to make the most of their time
• Stop relying on one or two people little black books to fill the pipeline

Download the free report at the link in bio to find out what is really driving valuable client acquisition.

What do you think? Are you surprised about how firms are feeling about winning new business?

Want to get serious about your socials? Here’s how we structure a shoot day…Great photos and videos are an integral part...
08/12/2025

Want to get serious about your socials? Here’s how we structure a shoot day…

Great photos and videos are an integral part of nailing your social media, but having loads of images or video doesn’t automatically create social content that works hard for your business.

That’s why we always take a strategic approach to your shoot, so we get the most out of your time and make sure our output is aligned to your business goals.

📸 We start with a clear plan of what we are trying to achieve for you and who you are targeting
📸 Then we create a shot by shot plan with timings, inspo, props, models and everything else we’ll need on the day for you to agree
📸 Our team (Producer, Videographer and Photographer) will support you throughout whole shoot to make sure it goes seamlessly
📸 And within 2 weeks we’ll deliver the final social content ready for your channels and for you to sign off.

If you are interested in a content shoot with Floor Ten then get in touch today for our Q1 2026 availability.

05/11/2025

We’re celebrating six years of Floor Ten Agency this week. And that’s a big milestone to get my head around!

Six years of hard graft and hard lessons learnt.

Six years of building an amazing network of clients, partners, team members and supporters.

Six years of supporting businesses to market themselves in a way that really makes a difference.

And for me personally, six years of figuring out who I want to be as a business leader and the legacy I want to leave when it’s done.

It feels like the time has gone in a blink of an eye but at the same time we’ve fitted so much in.

From starting as Ink Blot Creative, to setting up . Securing our first office, to expanding out of the Channel Islands, it’s been one heck of a ride!

To everyone that we’ve worked with over the last six years, thank you for trusting us to support you. Here’s to many, many more.

JP

Views are nice but engagement is where your real opportunity lives.If your comments and DMs are full of buying signals b...
29/10/2025

Views are nice but engagement is where your real opportunity lives.

If your comments and DMs are full of buying signals but you’re not turning them into leads, you’ve got a strategy gap.

So here’s a test for you..

Go and review last months’ posts.
- Are the right people interacting? (Or is it your mum?)
- If they are, how are you moving them to the next step?
- If they aren’t, how are you changing that?

Your next client might already be interacting with your content, and it’s time to do something about it!

Find out more about how we can help at www.floortenagency.com

This is exactly what we want our clients to think when they get their marketing strategy - it’s valuable, useful and wor...
27/10/2025

This is exactly what we want our clients to think when they get their marketing strategy - it’s valuable, useful and worth the cash!

“Strategy” is such a buzzword and we spend a lot of our time explaining what WE mean when we say we’ll build you a marketing strategy.

It’s not:
❌ A vague content plan that could apply to any business
❌ A weekly content calendar with no goal
❌ A long PDF that languishes in a folder, never to be seen or used
❌ Generic tips

It is:
✅ Challenging discussions with your team that get everyone on the same page
✅ Creating a clear role for each element of your marketing to help your business reach its goals
✅ Support to build messaging that speaks directly to your decision-makers
✅ A roadmap that links business your business goals with your marketing priorities
✅ A serious commercial asset that saves time and improves your marketing performance.

When it’s done right it’s a game changer.

Are you clear where your business is headed and what marketing can do to get you there?Imagine knowing exactly what you ...
20/02/2025

Are you clear where your business is headed and what marketing can do to get you there?

Imagine knowing exactly what you need to do to get new clients and build your brand presence, with expert help to guide you and your team along the way.

✅ You understand exactly where you fit in the market.

✅ You know your key customers at a deep level and most importantly, how to reach them.

✅ You are benchmarked against your competitors and have a plan to stay ahead.

✅ Your positioning is clear and attracts the right customers and team members.

✅ Your strategies for acquiring and retaining customers are built out and measurable.

This is exactly how our clients at Floor Ten feel.

They credit our unique perspective and strategic guidance for their newfound clarity - and we can help you too.

We provide comprehensive full or half day strategy sessions with your senior team. These sessions are designed to help us understand your business and the gaps in your current marketing strategy. Whilst challenging your team to think deeply about the benefits of strategic marketing for your business.

If you want to know more about our strategy days, comment ME below and we’ll share the info with you.

Professional services businesses whose execs and leaders are actively building a social media presence will win in 2025....
19/02/2025

Professional services businesses whose execs and leaders are actively building a social media presence will win in 2025.

Back in the day social media was seen as a nice to have or just for the marketing team to worry about.

Those days are long gone.

In fact, 71% of consumers are more likely to buy from a company if its CEO is active on social media (Edelman, 2024).

If your senior team are on the fence, here are the facts:

➡️ It builds trust and credibility
Leaders can increase trust in your brand by sharing their specific expertise, in fact “64% of buyers say that thought leadership content is a more trustworthy basis for assessing a company’s capabilities and competency than its marketing materials.” (Linkedin-Edelman B2B thought leadership impact report)

➡️ It’s great for visibility
If you want more eyes on your content then your senior team can tap into their larger networks to help you get there. “90% of employee LinkedIn posts with the most reactions are by the CEO” (DSMN8, Study of 11,107 Employee LinkedIn Posts, 2023).

➡️ It increases employee advocacy
“82% of employees will research a CEO’s online presence when considering whether to join a company” (Brunswick, 2022) And that’s not taking into account the brand advocacy felt by current team members who have an active leader on social media.

➡️ It’s a fast track to better customer relationships
“85% of business leaders say their stakeholder relationships are improved by actively engaging on social media” (FTI Consulting, 2022). And this isn’t surprising given the huge reach you can achieve and networks you can build with strategic content.

These stats show the benefit of social media but what other critical success factors can drive client acquisition in professional services?

This year Floor Ten Agency is embarking on a piece of research to understand just that.

If you are a leader of a professional services business and would be happy to spare 30 minutes in March to be interviewed as part of this research then please let me know in the comments.

Great content is a culmination of:Strong strategyUnderstanding your target customers and what they wantSpecific storytel...
09/10/2024

Great content is a culmination of:

Strong strategy
Understanding your target customers and what they want
Specific storytelling
Brand aesthetic
Technical skills such as videography, photography and copywriting

Your content is a window through which your clients view your business and compare it with others - so it has to work for you!
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Meet us on Floor Ten and let’s create something special together.

www.floortenagency.com (link in bio)

Address

First Floor, 6 Waterloo Street
St. Helier
JE24WT

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

+447700708699

Website

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