月曜日 09:00 - 18:00 火曜日 09:00 - 18:00 水曜日 09:00 - 18:00 木曜日 09:00 - 18:00 金曜日 09:00 - 18:00

Humble Bunny

Brand-Centric Performance Marketing Agency based in Tokyo, Japan 🗼

For the sake of your company and your international growth, we provide web design, development, and digital marketing for companies in the niche Japan market (those coming into Japan and those going out). Our clients are those coming into this wonderful country (usually non-Japanese businesses), and local companies wanting to branch out to the world.

02/04/2025

The Japanese market values precision and cultural understanding, and if you want your PPC ads to truly resonate in here, check out these 4 tips to get started! 💡

Start small—try just one of the tips in your next campaign, see what works, and tweak as you go. With a few thoughtful adjustments, you’ll start seeing better results in no time. 🚀

Ready to take your Japanese campaigns to the next level? Explore our PPC services via the link below 👇
https://www.humblebunny.com/japanese-ppc-advertising-services-tokyo-japan/

Which tip are you most excited to try? Let us know in the comments! 👇💬

19/03/2025

This is how we boosted CVR by 77.3% on Rakuten in just 2 months!! 👀✨

If you’re selling products with multiple variations (like flavors, sizes, or styles), try this: combine them into one product page instead of creating separate pages.

The key is really to:
✔️ Simplify the shopping experience—let customers see all options in one place for easier decision-making.
✔️ Boost SEO performance—having all variations on one page means more keywords driving traffic to a single location.
✔️ Encourage conversions—customers are more likely to buy when the process feels seamless and convenient.

This simple change helped us achieve big results, and it could work for you too! 🚀

For more e-commerce growth tips, check the link below.👇
https://www.humblebunny.com/discoveries/

12/03/2025

Great marketing is all about storytelling🎥✨

Here are 8 films (and a series) packed with insights to inspire your next campaign🐰🎬

1️⃣ The Social Network (2010)
Facebook’s origin story is a masterclass in branding, innovation, and ambition. Watch it for insights into how social media changed the marketing game forever.

2️⃣ Mad Men (Series, 2007–2015)
Follow Don Draper and his agency through the golden age of advertising. It's filled with creative pitches, branding brilliance, and lessons on how storytelling sells.

3️⃣ Thank You for Smoking (2005)
This satirical comedy dives into the world of lobbying and PR through the lens of a to***co company’s spokesperson. It’s all about persuasion, spin, and owning your narrative (even when the product is controversial).

4️⃣ Moneyball (2011)
This film shows the power of data-driven decision-making and thinking outside the box—key elements for modern marketers to succeed.

5️⃣ Steve Jobs (2015)
This biographical drama focuses on Apple's marketing genius, Steve Jobs. It highlights the art of creating desire, crafting iconic product launches, and building an unshakable brand identity.

6️⃣ The Greatest Showman (2017)
P.T. Barnum might be the original marketer. This musical shows how Barnum used storytelling, emotional appeal, and bold stunts to create ""The Greatest Show on Earth."" A colorful take on experiential marketing.

7️⃣ Art & Copy (2009)
This inspiring documentary dives deep into the minds behind some of the most legendary ad campaigns. It’s a tribute to creativity in marketing and proof that powerful ads can shape culture.

8️⃣ The Founder (2016)
Learn how Ray Kroc turned McDonald’s into one of the biggest global brands. It’s all about scalability, brand consistency, and the vision to build a marketing empire.

Got a favorite marketing-themed film? Or should we drop a list of must-watch Japanese marketing movies and series next? Let us know in the comments! ✍️

05/03/2025

Find out how we achieved 144% more clicks in B2B niche market, powered by Google’s AI 🚀

Driving engagement with niche audiences in industries like health and medical is tough, but Google’s AI-powered dynamic ads made it possible. 🤖

In our case, they helped us achieve a 1.4x increase in CTR—and they could work for you too. 📈

Here’s how you can put Google’s AI to work:
✔️ Fill blind spots in your targeting by letting AI analyze data and refine your audience.
✔️ Deliver hyper-personalized experiences—AI optimizes each ad for every individual customer.
✔️ Maximize efficiency—Google's AI does the heavy lifting, so you can focus on strategy.

This approach helped us crush our CTR goals, and it could do the same for you! 💡

For more performance marketing tips, check the link below.👇
https://www.humblebunny.com/discoveries/

26/02/2025

🚀 Looking to enter Japan’s e-commerce market? Amazon is the leading platform, but don’t miss out on Rakuten and Yahoo! Shopping, depending on your strategies! 🇯🇵

Quick Facts:
👉 Swipe through the carousel for some quick insights! For a deeper dive into each platform and actionable tips, check out our full article: “Japan’s Best E-commerce Platforms for 2025.” https://www.humblebunny.com/japan-best-ecommerce-platforms
✅ Mercari continues to soar in Japan’s e-commerce scene, attracting 142 million visitors, that's more than Yahoo Shopping and Zozotown combined!

👉 Swipe through the carousel for some quick insights! For a deeper dive into each platform and actionable tips, check out our full article: “Japan’s Best Ecommerce Platforms for 2025.” https://www.humblebunny.com/japan-best-ecommerce-platforms

Have you ever entered a new market? What was your brand’s biggest challenge when entering a new market? Let us know in the comments!

Need help navigating Japan’s unique e-commerce landscape? We've been there too, reach out to us and we’re happy to share more insights and tips that are specific to your situation!

19/02/2025

Do colors tied to the season create emotional connections and better engagement in campaigns? 🤔🌸

The data says yes! In one of our recent META apparel campaigns, pastel-colored creatives with light products and backgrounds delivered a 40.7% higher CTR among female audiences. 👩🏻✨

If you’re running ads this Spring season, it’s the perfect time to incorporate pastel tones into your visuals. 🌟

Here’s why you should consider it:
✔︎ Seasonal colors feel relatable: Pink, lavender, and other pastel tones connect with the freshness of spring, resonating deeply with Sakura season vibes.

✔︎ They set the mood: Light, inviting tones spark positivity and engagement—essential for building trust with your audience.

✔︎ They elevate your products: Clean, airy designs ensure your products stand out, making it easy for people to take action.

Want to make a lasting impression this spring? Let color do the talking. Which pastel tones will you use in your next campaign? Let us know! 🎨👇

Find more tips:
https://www.humblebunny.com/discoveries/

12/02/2025

Want to boost your store’s visibility on Rakuten and set the stage for more sales? Here’s how we drove a 206.6% increase in traffic MoM!

It’s all about smart keyword targeting on Rakuten. When you use keywords effectively, your product pops up exactly when shoppers are looking for it. So, the more specific you are, the better! 🔑

Here’s the breakdown:
1️⃣ Run a targeted keyword campaign – Think of it like Google Search, but on Rakuten! When you select the right keywords, your product will appear when customers are searching for something like yours. For example, if you're selling kids’ rainwear, you might target terms like "kids rain jackets" "rain boots for toddlers" or "waterproof kids gear"
2️⃣ Add a sales incentive to your product thumbnail – Something like “20% off today only” will help your listing grab attention. A strong offer can drive immediate interest and click-throughs.
3️⃣ To enhance your results, sign up for the Rakuten Super Sale – This will put your product in front of a wider audience and create excitement around your offer, amplifying your visibility even further.

Real Case: We did this and saw traffic jump by 206.6% MoM. It wasn’t just about the sale – combining the Super Sale with keyword targeting made all the difference!

Here’s why this works:
💪 More sessions, more engagement: Even though keyword campaigns are competitive, you’ll still get more visibility than using regular display ads.
🎯 Stand out from the crowd: Not every competitor is using both keyword targeting and joining the Super Sale. This combo means you’re already ahead!
🔑 The action you can take in the next 10 minutes: Start planning your next Rakuten Super Sale strategy by registering your best-seller for the sale and brainstorming the top keywords that would help your product get found.

🗓️ Pro Tip: The next Rakuten Super Sale is likely happening in March 2025, so now’s the time to get prepared! ⏳

We know Rakuten’s system can be tricky to navigate, but you don’t have to go it alone. If you need a trusted partner to help you figure it out, reach out to us – we’ve been there, and we can help you succeed!

Have you tried keyword targeting on Rakuten before? Drop a comment if you want to learn more or share your experience!

🐰💭 Want more tips on growing your business in Japan? Follow us for more insights and stay tuned!

31/01/2025

What’s the ONE thing holding your business back? 🤔

It’s easy to get caught up in the excitement of all the possibilities as everyone is setting goals for 2025, but true growth happens when you focus on the ONE thing that can transform your business.

Every business has that key area — the bottleneck or the secret to unlocking massive growth. What is YOUR one thing? What’s the one goal you will commit to, and which will you let go of to make space for what truly matters?

Last year, Humble Bunny decided to focus on LocaRISE™, our new product designed to help businesses thrive in the Japanese market. By narrowing our focus and cutting out distractions, we’re positioning ourselves for big growth in 2025. 💪

What’s your one thing for this year? What will you cut out to make space for it? Focus on that one priority and watch the magic happen.

✨Start now, stay focused, and see where you end up in 1 year✨

Humble Bunny is here to help you accelerate growth. With LocaRISE™, we’re bringing 15 years of experience into one powerful tool—launching February 2025.

The waitlist is open, and we’ve got free tips coming your way to help you get ahead in 2025. Let’s focus and scale it together. 🔑

🔗 https://www.humblebunny.com/locarise-japan-conversion-optimization-service-overview/

29/01/2025

Struggling to boost organic engagement on social media in Japan?

Here’s a strategy that works: align your content with trending or seasonal topics.

We applied this approach in one of our projects and saw a 775% increase in organic Instagram engagement. 📈✨

💡 Here’s how you can do it:
Think about how your product fits into your audience’s life during specific seasons or trends.

For example, are you selling eye drops?
✔︎ Highlight their benefits during pollen season to address springtime struggles, or connect them to trendy activities like camping or takibi (bonfire) season.

By tying your product to familiar, relevant moments in Japanese culture, you help your audience visualize how it fits into their lives — and that’s how you build deeper engagement.

🐰💭 Want ✨quick wins✨ to boost your results in Japan?
Sign up for our monthly newsletter here: https://www.humblebunny.com/sign-nates-marketing-newsletter/

Our newsletter is packed with strategies that work—and it’s been our best channel for generating client inquiries. Don’t miss out!

24/01/2025

🇯🇵📉 Is your brand struggling to hit its Return on Ad Spend (ROAS) goal in Japan?

In this video, Milosz, our Advertising Lead, and Kirstie, our experienced PPC Project Manager, will identify the key challenges of increasing ROAS in Japan and recommend effective digital ad strategies to overcome them.

From advanced targeting techniques to culturally tailored creatives, we'll show you how to maximize the effectiveness of your ad spend!📈

💬 What’s your biggest challenge with ads in Japan? Share it in the comments!
🩵 Like this post if you found it helpful and tag a friend or colleague who needs this!

Let’s help more brands thrive in Japan together! 🫱‍🫲✨

27/12/2024

What a transformative year it’s been at Humble Bunny! 🐰✨

As 2024 comes to a close, we’re reflecting on a year where we didn’t just grow—we helped our clients break free from ineffective strategies and achieve real, measurable results. 🚀

Here’s what we accomplished together this year:

✅ Celebrated 15 years of elevating brands in Japan and beyond
✅ Trademarked 4 company assets as part of our brand evolution
✅ Soft launched our new conversion framework LocaRISE™️ and our new website (did you notice? 😉)
✅ Welcomed a talented new team member (and opened a new department) to fuel ""The 3.1% Mission""
✅ Achieved an 22.8% YoY increase in top live revenue through data-driven strategies
✅ Delivered impactful projects across 9 different industries, proving that great marketing affects all businesses
.. and MORE!

None of this would have been possible without "you"—our visionary clients, steadfast partners, and passionate team. Thank you for trusting us to guide you toward impactful marketing strategies!

Of course, we had some negatives along the way:
shout out to some of the Clients and beloved Employees who are no longer with us. We miss you! ❤️

📩 Contact us today to grow your business with creative, conversion-driven strategies tailored to Japan (Link in bio 🔗).

🙇‍♀️🇯🇵
本年も大変お世話になりました。
皆さま、どうぞ良いお年をお迎えください。

25/12/2024

🎄✨ Merry Christmas and Happy Holidays from the team at Humble Bunny! ✨🎄

Whether you're a Marketing Manager, CMO, or Entrepreneur, the holiday season is the perfect time to reflect on the past year, assess your progress, and think about where you want to go in 2025. We've been privileged to help many of our clients tackle big challenges and unlock new opportunities this year, and as we look ahead, we’re excited to help you elevate your digital marketing in the new year.

If you haven’t already started reflecting, here’s how you can use this holiday break to set yourself—and your business—up for success in 2025:

🏆 Evaluate Your Wins: What marketing strategies worked best in 2024? Which paid ads campaigns drove the highest ROI? Did your SEO efforts deliver more organic traffic? Reflect on what’s been successful, and think about how to scale those wins in the year ahead.

🎯 Identify Gaps: Where could you have done more? Are there missed opportunities to grow your e-commerce presence or expand into new markets? Maybe your localization strategy needs a refresh, or your social media engagement could be stronger. Identifying these gaps will help you prioritize your focus for 2025.

📏 Set Specific, Measurable Goals: Set clear, actionable marketing objectives. Whether it’s increasing PPC campaign conversions by 25%, improving organic social media engagement, or growing your e-commerce sales through targeted campaigns, we’re here to help you build a strategy that delivers tangible, measurable results.

🗓️ Plan for the Long-Term: Growth doesn’t happen overnight. Take this time to think about your broader vision for the business. What do you want to achieve with your paid ads or social media strategy over the next 6 to 12 months? We’re ready to partner with you to craft a roadmap that aligns with your vision and drives meaningful results.

The best time to plan for next year is now. Reflect, recharge, and get ready to hit the ground running when we return from the holidays.

Are you ready to turn your goals into action, your challenges into opportunities, and your marketing into measurable success in 2025? 🌟

住所

3 Chome-10-13, Tokyu Reit Shibuya R Building B1
Shibuya-ku, Tokyo
150-0002

営業時間

月曜日	09:00 - 18:00
火曜日	09:00 - 18:00
水曜日	09:00 - 18:00
木曜日	09:00 - 18:00
金曜日	09:00 - 18:00

ウェブサイト

http://humblebunny.com/

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