Topline Marketing kenya

Topline Marketing kenya Topline Marketing was established 4 years ago to provide trade and consumer communication solutions through merchandising and brand activations
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Topline Marketing was established 4 years ago to provide trade and consumer communication solutions through merchandising and brand activations to the FMCG sector . The company has steadily established itself as a reliable player in this service industry, with a reputation for zero complacence in delivery of objectives. The company, on the basis of solid performance, has managed to p

artner with multinational brands like P&G and Wrigley in advancing brand excellence in the retail trade. We also have a distribution arm, Topline Logistics Ltd. Our Services

Merchandising

We are the merchandisers. Every member of the management team has walked the path of agency business ( in various agencies) right from merchandising through team leadership, project management to their current positions . We offer unrivaled results in creation of brand excellence; availability and display success at the points of purchase, in all tiers of the retail trade. We understand the value of availability, space, location, positioning and correct usage of POSM. We are the extra salesman in the outlet. Trade & consumer

If the client wants to prove that the product works as claimed, we demonstrate; if it is a message the client wants passed to the end-users, we educate the consumers; if it is the trade that needs a boost on their off-take, we talk to their customers. We also do a lot of market storms to help wholesalers and sub distributors push stock to the retail trade. Our activations are always nationwide. Marketing Strategy

Topline Marketing prides herself in the successful launches of Ariel Enzymax, unscented Always sanitary pads etc. We do not just execute activations, we provide communication strategy and constantly advise our clients on what is trending in the category real-time. We appreciate that strategy is what wins the category fight; not just the execution. Topline Marketing is a below the line Experiential Marketing Agency serving organizations in East Africa. Topline Marketing has been in operation since August 2010
Topline Marketing helps entrepreneurs expand their markets by integrating new ideas in the below the line marketing element
Topline Marketing has people who have different styles in providing our clients with more choices and better execution of their plans



We believe that your brand is not just your logo; it is how your prospective customer perceives your company. Your brand is your reputation and we focus on building potential customers’ view of your company even before the initial contact.

Address

Chania Avenue
Nairoba

Website

Products

Trade & Consumer Promotions

Consumer promotions can provide your business with a short-term boost in product sales or services requested. However, promotions should be thought of as an “add-on” to your existing brand advertising and marketing strategies. If you are considering running special consumer promotions, there is good rationale for incorporating them into your marketing mix.

We specialize in creating and delivering bespoke solutions for consumer promotions and staff or trade incentives that exceed expectation. We make your budget go further and work harder.

Our clients look for a service that delivers, from creation through to management of their winners. PMS has successfully delivered solutions utilizing a number of mechanics including on-radio, on-pack, in store, print, online, SMS and television.

The PMS philosophy is simple: to save our clients time and money by letting them do what they do best and leaving the prize and incentive headaches to us.
Our promotions team will offer you dozens of ways to increase your product visibility, boost brand recognition, generate press coverage and drive store traffic.

Marketing Strategy
Topline has great expertise in successfully designing and implementing creative marketing strategies. These strategies guarantee maximum returns on investment for its esteemed clientele. The Marketing strategies promote brand and corporate identity. Delivering a fully integrated marketing communications program for your company and its brands is what we're all about. With us as a resource, your brand will take on renewed strength and vitality, as it stands apart proudly showing its vibrant brand identity, brand image and personality.

One of the success stories in this category is the re-launch of Uchumi Supermarkets, which ensured customers get back into the Uchumi stores and remain loyal.
Merchandising & Category Management

We field a uniquely qualified team that includes outstanding talent from the hospitality industry and other complementary disciplines. Dedicated to exceeding your expectations, our team members are uncompromising in their attention to detail. With superior systems and processes, we take the hassle out of merchandising for our clients.

Our team has a proven track record in looking into the smallest detail to ensure that our clients receive the best service possible.

Why outsource your merchandising operation to us?
Rapid return on investment
Minimal management time spent to achieve world class standards
Independent brand performance review
Specialized work force focusing only on clients merchandising
High caliber management at a fraction of the cost
Minimum start up costs
No implementation delays – Complete turn-key application.

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