What are the opening hours?

Monday 08:30 - 18:00 Tuesday 08:30 - 18:00 Wednesday 08:30 - 18:00 Thursday 08:30 - 18:00 Friday 08:30 - 18:00

Melon Rouge Agency

Name: Melon Rouge Agency
Address: #36, Street 426, Toul Tom Poung II, Chamkamon, Kingdom of Cambodia, Phnom Penh, KH
Telephone: +85523238550

Home
Cambodia
Phnom Penh
Melon Rouge Agency

Melon Rouge Agency (MRA) is a transdisciplinary creative agency working across research, strategy, and design since 2008.

Our projects in the social and cultural fields carry purpose and drive positive change. Our expertise stems from two complementary fields for the Global South:
• Creating and designing innovative cultural experiences — museums, exhibitions, digital platforms, and interactive environments.
• Conceiving and developing social impact and behavior change communication (SBCC) strategies for UN agencies, NGOs, and government partners.

13/03/2026

Think design is just about aesthetics? Think again.

What you see at the end is only the surface. Behind every exhibition, campaign, interface, or brand lies a series of decisions about people, systems, and competing priorities.

Design is a process of weighing perspectives, negotiating constraints, and shaping solutions with the people it is meant to serve. It is how complex ideas become clear, how stories get framed, and how what is promised aligns with what is actually delivered. What appears polished is often the result of honest reflections, dialogues, and continuous refinements.

Last month, we had these conversations with the next generation of designers from PPUA - Phnom Penh University of the Arts during their study tour at MRA.

What's your take on design?

10/03/2026

If you had the chance to redesign your city, what would it look like?

Many of our projects at MRA already shape how people experience spaces, systems, and culture. But from time to time, we initiate explorations outside of any brief to push our thinking further. This is one of them: 𝘝𝘪𝘴𝘪𝘰𝘯𝘴 𝘧𝘳𝘰𝘮 𝘢 𝘏𝘰𝘱𝘦𝘧𝘶𝘭 𝘍𝘶𝘵𝘶𝘳𝘦.

As designers, we do not just respond to change. We help frame it. So we brought this question to PPUA students, exploring how cities might evolve, what everyday life could look like, and what it means to have agency in building the places we live in.

A future that works for people does not happen by chance. It is imagined, debated, and intentionally shaped.

If the future of cities is the kind of work you are doing or thinking about, let's connect.

23/02/2026

𝗕𝗮𝗰𝗸 𝗳𝗿𝗼𝗺 𝗟𝗮𝗼𝘀: 𝗵𝗲𝗿𝗶𝘁𝗮𝗴𝗲, 𝗱𝗶𝗮𝗹𝗼𝗴𝘂𝗲 𝗮𝗻𝗱 𝗻𝗲𝘄 𝗽𝗲𝗿𝘀𝗽𝗲𝗰𝘁𝗶𝘃𝗲𝘀

A few weeks ago, part of our team travelled to Vientiane to continue our work in heritage and museum design. During the visit, we met with long-standing partners and new cultural actors to discuss ongoing collaborations and explore future projects across Laos.

A highlight of the trip: the kick-off of a new museography study for the iconic Ho Phrakeo — a landmark of Lao heritage and Buddhist art (more about this soon).

We also identify local suppliers and fabricators who can help bring high-quality scenography to life in the country, an important step toward building projects rooted in local expertise.

We are still looking to broaden this network and would welcome any recommendations or introductions; we’d be happy to connect. 📩

11/02/2026

📢𝗢𝘂𝗿 𝗮𝗯𝘀𝘁𝗿𝗮𝗰𝘁 𝗵𝗮𝘀 𝗯𝗲𝗲𝗻 𝘀𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗳𝗼𝗿 𝘁𝗵𝗲 𝟮𝟬𝟮𝟲 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗦𝗼𝗰𝗶𝗮𝗹 𝗮𝗻𝗱 𝗕𝗲𝗵𝗮𝘃𝗶𝗼𝗿 𝗖𝗵𝗮𝗻𝗴𝗲 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗦𝘂𝗺𝗺𝗶𝘁🙌🏻

Titled “𝘍𝘳𝘰𝘮 𝘛𝘢𝘣𝘰𝘰 𝘵𝘰 𝘛𝘢𝘭𝘬: 𝘍𝘢𝘤𝘪𝘭𝘪𝘵𝘢𝘵𝘪𝘯𝘨 𝘐𝘯𝘵𝘦𝘳𝘨𝘦𝘯𝘦𝘳𝘢𝘵𝘪𝘰𝘯𝘢𝘭 𝘋𝘪𝘢𝘭𝘰𝘨𝘶𝘦 𝘰𝘯 𝘚𝘦𝘹𝘶𝘢𝘭 𝘢𝘯𝘥 𝘙𝘦𝘱𝘳𝘰𝘥𝘶𝘤𝘵𝘪𝘷𝘦 𝘏𝘦𝘢𝘭𝘵𝘩 𝘢𝘯𝘥 𝘙𝘪𝘨𝘩𝘵𝘴 𝘪𝘯 𝘚𝘶𝘣-𝘚𝘢𝘩𝘢𝘳𝘢𝘯 𝘈𝘧𝘳𝘪𝘤𝘢”, the abstract draws from 𝘊𝘰𝘮𝘮𝘰𝘯 𝘚𝘦𝘯𝘴𝘦𝘴 by 𝘎𝘦𝘯𝘦𝘳𝘢𝘵𝘪𝘰𝘯𝘴, an intergenerational talk-show series developed under 𝘊𝘰𝘮𝘮𝘰𝘯 𝘚𝘦𝘯𝘴𝘦𝘴, a digital campaign created for the International Planned Parenthood Federation Africa Region to challenge stereotypes around Sexual and Reproductive Health and Rights (SRHR) across Sub-Saharan Africa.

The series combines unfiltered conversations and interactive games to open dialogues on sensitive topics related to SRHR. Two episodes reached audiences across six countries, with 4.03 million views and 55,000 direct engagements.

Thanks to IPPF Africa Region (IPPFAR)
for their continued trust allowing us the creative freedom necessary to address complex social issues with nuance, and to JAM Productions, our production partner in Zambia, whose technical expertise was essential in bringing these narratives to life.

Stay tuned!

30/12/2025

We are sorry to inform that the Japanese Film Festival in Battambang, scheduled for January 9–11, 2026, has been cancelled due to the current circumstances. Thank you for your understanding and hope to see you for the next edition.

26/12/2025

🎥 𝐁𝐚𝐭𝐭𝐚𝐦𝐛𝐚𝐧𝐠, 𝐭𝐡𝐞 Japanese Film Festival - Cambodia (𝐉𝐅𝐅) 𝐢𝐬 𝐡𝐞𝐚𝐝𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐰𝐚𝐲 𝐟𝐫𝐨𝐦 9–11 𝐉𝐚𝐧𝐮𝐚𝐫𝐲!

The edition brings 19 films: heartfelt dramas, iconic animation, high-energy action, and stories that shaped Japanese cinema: all FREE for the community.

A rare chance to experience Japanese storytelling on the big screen, right here in a city known for its artists, creators, and dreamers.

👉 See the full programme. Which film will you watch first with friends or family?

https://www.facebook.com/jffcambodia/posts/pfbid02qqvjUXg1HKPFpEyHb9YGDzHWSMDEA9N3UHo8CJBUX8AD2GEmooF71Rx7gSAfhTscl?rdid=2ZHCxqgCRsK69vTV

MRA is the cultural communication partner of JFF.

25/12/2025

Closing the year with appreciation for the work we’ve done and the people we’ve met along the way.

This Christmas, we’re sharing a small moment from our team, and we're wishing everyone a warm and restful holiday season 🎄🎁🦌🎅🏻

12/12/2025

✨ 𝐇𝐨𝐰 𝐌𝐑𝐀 𝐑𝐞𝐟𝐫𝐞𝐬𝐡𝐞𝐬 𝐉𝐅𝐅’𝐬 𝐂𝐮𝐥𝐭𝐮𝐫𝐚𝐥 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧 𝐟𝐨𝐫 𝐈𝐭𝐬 11𝐭𝐡 𝐄𝐝𝐢𝐭𝐢𝐨𝐧

This new branding reflects the festival’s intention to celebrate the friendship, respect, and cultural exchange between Japan and Cambodia.

Within this logic, the hummingbird, taken directly from the festival’s original logo, remains the constant anchor of the JFF identity, a familiar figure that audiences can recognize instantly. Around this stable element, the Cambodian component becomes the evolving creative signature of each edition. Some years it may bring softness or beauty inspired by Apsaras or classical motifs; other years it introduces playfulness, humor, or contemporary reinterpretations of local forms.

Within this logic, the hummingbird, taken directly from the festival’s original logo, remains the constant anchor of the JFF identity, a familiar figure that audiences can recognise instantly. Around this stable element, the Cambodian component becomes the evolving creative signature of each edition. Some years it may bring softness or beauty inspired by apsaras or classical motifs; other years it introduces playfulness, humour, or contemporary reinterpretations of local forms.

This new visual identity from MRA supports JFF’s mission to bring Japanese cinema to Cambodian audiences and to highlight the connection between the two cultures.

11/12/2025

At SOSORO, when curators and designers become visitors of Into the Light 🔎

Experiencing the exhibition as visitors helped us step back from the work we created, and understand it as a whole. Our transdisciplinary team—from curators to graphic and motion designers to creative writers, interactive designers and videographers—got a better grasp on how smaller scopes add up to a bigger experience.

The exhibition brings together archival photographs, manuscripts, historical accounts and Jātaka scenes to trace the journey of the Silver Pagoda’s lost vihara murals at the Royal Palace — from their creation to their disappearance and their rediscovery through fragile glass-plate negatives. Moving through the space revealed how our research, writing, translation, design, motion, sound and interaction intertwined to shape the narrative.

Thank you to the SOSORO team and Blaise Kilian for working closely with us throughout.

If you’re exploring ways to communicate culture with clarity and depth, please drop us a line 📩

10/12/2025

🍿 𝐎𝐮𝐫 𝐭𝐨𝐩 𝐩𝐢𝐜𝐤𝐬 𝐟𝐫𝐨𝐦 𝐭𝐡𝐞 𝐉𝐚𝐩𝐚𝐧𝐞𝐬𝐞 𝐅𝐢𝐥𝐦 𝐅𝐞𝐬𝐭𝐢𝐯𝐚𝐥 2025!

From 06 to 14 December, all movies are 𝐅𝐑𝐄𝐄 to watch for you, your family, friends, and fellow film lovers.

💬 You told us your favorites in our last post, now it’s our turn!
Seen any of these yet? Invite your crew, it’s SHOWTIME!

See the full programme here: https://www.facebook.com/jffcambodia/posts/pfbid02qqvjUXg1HKPFpEyHb9YGDzHWSMDEA9N3UHo8CJBUX8AD2GEmooF71Rx7gSAfhTscl?rdid=2ZHCxqgCRsK69vTV

MRA is the cultural communication partner of JFF.

06/12/2025

Our ‘USAID Conserve Formative Research on Bushmeat Consumption Reduction’ was shortlisted and presented at the 2025 Wild Animal Rescue Network (WARN ASIA) Conference — a key regional forum on wildlife rescue and conservation.

The USAID Stop-Work Order hasn’t halted our effort in bringing this research forward. It’s not about producing just another campaign. What drives us is the opportunity to create change and support lasting social impact in Cambodia.

Our Strategic Development Lead, 𝐒𝐨𝐜𝐡𝐞𝐚𝐭𝐚 𝐂𝐡𝐞𝐤, shared the research findings that uncover the drivers of bushmeat consumption and where Social Behaviour Change Intervention is crucial in reducing the demand.

Nearly 100 participants from 20 countries joined this year’s edition, hosted by Wildlife Friends Foundation Thailand (WFFT), with discussions spanning rehabilitation, enforcement, community engagement, and the coordination required for durable conservation outcomes.

If you’re exploring research-driven ways to strengthen conservation outcomes, let’s connect.

05/12/2025

🎥 𝐅𝐫𝐨𝐦 06 𝐭𝐨 14 𝐃𝐞𝐜𝐞𝐦𝐛𝐞𝐫, 𝐌𝐑𝐀 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐭𝐡𝐞𝐫𝐞 𝐭𝐨 𝐬𝐮𝐩𝐩𝐨𝐫𝐭 𝐚𝐧𝐝 𝐣𝐨𝐢𝐧 𝐭𝐡𝐞 Japanese Film Festival - Cambodia — 19 𝐰𝐨𝐫𝐭𝐡-𝐰𝐚𝐭𝐜𝐡𝐢𝐧𝐠 𝐟𝐢𝐥𝐦𝐬 𝐚𝐜𝐫𝐨𝐬𝐬 𝐟𝐨𝐮𝐫 𝐯𝐞𝐧𝐮𝐞𝐬!

Action, suspense, drama, romance, animation, plus a touch of Japanese classics. Trust us, this year’s line-up really has something for everyone.

The festival is free and open to all.

Which one are you adding to your watchlist, and why? Drop your picks below 👇

MRA is the cultural communication partner of JFF.

Address

#36, Street 426, Toul Tom Poung II, Chamkamon, Kingdom Of Cambodia
Phnom Penh

Opening Hours

Monday	08:30 - 18:00
Tuesday	08:30 - 18:00
Wednesday	08:30 - 18:00
Thursday	08:30 - 18:00
Friday	08:30 - 18:00

Telephone

+85523238550

Website

http://melonrouge.asia/contact/, https://linkedin.com/company/melonrougeagency

Alerts

Be the first to know and let us send you an email when Melon Rouge Agency posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Melon Rouge Agency:

Shortcuts

Address
Telephone
Opening Hours
Alerts
Contact The Business
Claim ownership or report listing

Want your business to be the top-listed Advertising & Marketing Company in Phnom Penh?

Our Story

Established in Phnom Penh, Cambodia in 2008, Melon Rouge has acquired a strong local expertise working with many local development actors for social sector and private companies. In our international team, we have experts in several field from Research, Strategy, Design and Experience that offer creative consultancy to clients from all sectors to achieve the most effective solution for the specific needs and demands. In addition, we have a sound network of collaborators who work with us to offer you a full-integrated service to best answer your needs. We believe that collaboration between our clients and our team is the key to success.

We think. We design. We care.

We have a creative heart and a marketing mind. Melon Rouge is a communication consultancy agency with global approach covering a wide range of services of tailor-made solutions:

Branding