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TextMarka Aus Leidenschaft wird Beruf: Die Kombi aus Kommunikation und Bild. Euer Ansprechpartner für Photographie und PR.

From blades on the ice to cameras at the rink – my athlete journey gave me skills I use every single day as a creative s...
10/09/2025

From blades on the ice to cameras at the rink – my athlete journey gave me skills I use every single day as a creative storyteller.

As a world-level skater, I spent years learning discipline, teamwork, and how to perform under pressure. Today, I bring those same lessons into my work as a social media manager in the sports industry:

💡 Discipline → showing up consistently with fresh, strategic content
💡 Reading the crowd → knowing what fans want to see, and when
💡 Performing under pressure → delivering creative output at live events
💡 Teamwork → collaborating with athletes, federations & media partners
💡 Loving the process → enjoying the grind of content creation, not just the big moments

Sports taught me more than athletic skills – it gave me the mindset to thrive in fast-paced, creative environments.

👉 Swipe through the carousel to see how the athlete mindset shapes my work in sports storytelling.

“It’s just a post.”Nope. Not even close.🎯 There’s no such thing as just a social post.Not in live sports.Not when the en...
22/08/2025

“It’s just a post.”
Nope. Not even close.

🎯 There’s no such thing as just a social post.
Not in live sports.
Not when the entire world is watching in real time.

Behind every caption, every reel, every TikTok, there’s:
🧠 Strategy — What’s the story? Who’s it for? When do we drop it?
🎥 Curation — Which moment shows what really happened?
📊 Timing — When are our fans online? What formats do they engage with?
💬 Brand voice — Are we fun, emotional, respectful, cheeky, all of the above?
📡 Crisis awareness — Will this be misunderstood? Misquoted? Misused?

In elite-level figure skating, a post isn’t just content — it’s communication.
It’s how we:
* Announce champions
* Manage narratives
* Show personality
* Handle pressure
* Connect across time zones and cultures

Every post is a puzzle.
And when it lands? That’s strategy meeting instinct — in real time, under pressure.

So the next time someone says, “It’s just social,”

Remember:
📱 It’s brand.
💬 It’s voice.
🌍 It’s reach.
❤️ It’s connection.

Moments that moved us: Salzburg Marathon 2025.
18/05/2025

Moments that moved us: Salzburg Marathon 2025.

Engagement ✅Wedding ✅Baby: loading… ⏳🍼Nothing beats capturing life’s biggest moments for my favourite people. So excited...
13/04/2025

Engagement ✅
Wedding ✅
Baby: loading… ⏳🍼

Nothing beats capturing life’s biggest moments for my favourite people. So excited to meet the tiniest new addition soon! 💛👶📸

It was a pleasure working with Maia & Alex Shibutani to tell the story of their ongoing work with the Pyeongchang Legacy...
27/02/2025

It was a pleasure working with Maia & Alex Shibutani to tell the story of their ongoing work with the Pyeongchang Legacy.

From their Olympic moment in 2018 to their continued efforts in inspiring the , the ShibSibs embody what it means to give back to the sport of .

Capturing their passion, mentorship, and dedication to the future of skating has been an incredible experience. Their legacy goes beyond medals—it’s about fostering opportunities and inspiring young athletes to dream big.

Watch the video to see their impact in action! 🎥✨

To license ISU footage: https://bit.ly/3M7bcaFSUBSCRIBE to our channel:https://www.youtube.com/SkatingISU?sub_confirmation=1LIKE us on Facebook:https://www.f...

Seoul – where urban energy meets rich culture 🇰🇷✨ A glimpse through my lens 📸Seoul searching – or as I like to call it, ...
16/02/2025

Seoul – where urban energy meets rich culture 🇰🇷✨ A glimpse through my lens 📸

Seoul searching – or as I like to call it, just following my eyes and letting my lens do the rest. No pressure for the perfect shot, just pure, intuitive sightseeing. Wandering without a plan, capturing moments as they come… even if that means 26K steps in a day. But hey, free workout, right? 🇰🇷📸

18/01/2025
Youngest and most playful model in front of my lens! 📸✨Shooting with this little star was an absolute blast! 😍 Show some...
29/12/2024

Youngest and most playful model in front of my lens! 📸✨

Shooting with this little star was an absolute blast! 😍

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Project: Glow Up!

Von Innen heraus Strahlen, darum geht es beim Project: Glow Up!

Viele Menschen wachsen mit Unsicherheiten auf, fühlen sich nicht wohl in ihrer Haut und wünschten sie wären wer anderer. Genau diesem Phänomen möchte ich entgegenwirken. Ich möchte den Menschen zeigen, dass es egal ist wie sie äußerlich aussehen und dass nur die inneren Werte zählen: Ja, ich bin der Meinung mit der richtigen Einstellung, der richtigen Haltung einem selbst gegenüber und mit ganz viel Selbstliebe kann man von Innen heraus Strahlen!

Ich selber weiß wie es ist, wenn man sich nicht leiden kann. Und genau deshalb habe ich es mir zur Aufgabe gemacht, anderen Menschen, denen es ähnlich geht, dieses Gefühl und diese Haltung zu nehmen und ihnen zu helfen sich selbst lieben zu lernen!

Mit Project: Glow Up! möchte ich eine Plattform bieten, wo junge Menschen sich selbst zeigen können, so wie sie sind und dass unsere Gesellschaft lernt, dass es OK ist, genauso wie jeder einzelne von uns ist!