VerticurlKorea

24/05/2024

19/10/2023

브랜드가 고객의 니즈와 기대를 진지하게 고려하지 않는다면, 고객 경험(Customer Experience)을 위해 인공지능(AI)과 빅데이터, 애드테크(AdTech), 마테크(MarTech) 등 어떤 최신 기술을 도입하더라도 고객은 감동하지 않을 겁니다.

고객 경험 개선에 대해 고민 중인 마케터라면 아래 동영상에서 Verticurl의 조언을 확인해 보세요. 그리고, 여러분의 다양한 생각과 경험 또한 댓글로 공유해 주시기 바랍니다.

#고객경험 #브랜드 #마케팅

14/03/2023

Attend in person in Las Vegas or join us virtually. Learn, be inspired, and connect with others. Conference is March 21–23, preconference is March 19–20.

17/01/2023

Improving the customer journey requires constant attention as companies adjust their strategies to rapidly shifting consumer trends, buying habits, and

19/05/2022

Join our Real-Time Retail webinar on May 31st, 2pm SGT !

A panel of experts from Kantar, Ogilvy Asia, and leading premium retailers across Asia will explore the critical trends brands must embrace to thrive in the new age of retail, and provide clear steps on how to get started with your infrastructure for optimal growth and impact in a post-pandemic world.

Register here:
http://ow.ly/6MW250JbJkS

02/05/2022

Forget trying to undercut your competitors' prices. Providing a seamless and superior should be a priority when seeking to differentiate your competition.

Join Alex Gibson, Verticurl’s Country Manager of ANZ on 5 May at B2B Marketing Leaders Forum as he addresses an evergreen topic in personalization that is Customer Experience. You will learn how to become future-ready with CX-led digital transformation, develop data-driven CX leadership, and increase lifetime value for existing customers from proven tactics.

http://ow.ly/AVnE50IVgfm

29/04/2022

A good start to day 1 at the Singapore Edition of the MarTech Summit!

Let’s begin by admitting—that if you’re looking for a CDP solution, it can be incredibly baffling to choose one, whether you’re an MNC or a . Director of Customer Experience at Verticurl, Suresh Ramaswamy, led a hot discussion with an esteemed panel of speakers David Harling from MoneySmart Group, Prashant Agarwal from AIA, and Devendra Shivhare from The Coca-Cola Company on how brands should look beyond finding a perfect product solution. Ultimately it’s about building a clear business case for CDP that will also serve an opportunity to solidify your goals. The sooner you lay the groundwork for an effective implementation, the sooner you can begin driving value.

One more day to go. Head down to Suntec Singapore Convention & Exhibition Centre, Level 3. You’d love to see you at there.

22/03/2022

▪️ The Post-Digital World
▪️ The Metaverse
▪️ Customer Data Platforms
▪️ Bridging the Physical & Digital Divide
▪️ E-Commerce Personalization
▪️ Customer Behavior

Download the new Ogilvy Experience magazine about all things experience here: https://okt.to/malDj5

25/01/2022

Verticurl helped champion the dementia cause by raising a total of $20,257.50 for Dementia Singapore.

As part of our fundraising campaign in October 2021, Verticurl inspired donors to make their contributions through the second edition of our fitness challenge, vFit 2.0, where 54 employees clocked in more than 2,230 hours (exceeding our initial goal of 1,500 hours) of various fitness activities over 8 weeks. Our goal was to raise awareness for in Singapore, shedding light on the challenges of those impacted by dementia and inspiring our communities to do their part in working towards a dementia-inclusive society.

As a token of their appreciation, presented our Vice President of Marketing Technology, Kenneth Goh, with a beautiful art piece painted by one of their clients!