UPSCALE

UPSCALE UPSCALE is an inter-connected global network of leading marketing communications companies.

Digital | From websites to app development to SEO and analytics for measuring performance, our experienced digital team can deliver intuitive, agile and well-built solutions that meet commercial objectives and help you stand out. Creative | At UPSCALE we combine storytelling and insight to ensure that your brand meets and exceeds audience demands. From strategy, positioning and differentiation, to

color psychology, typography, design, photography, illustration, animation and video, our experienced teams combine all the facets a business needs to ensure your brand is unforgettable. Content Marketing | Our teams are experienced at taking complex topics and using an innovative content marketing approach to allow clear messages to cut through the noise. We have the knowledge and skills to deliver fully integrated campaigns across both traditional and digital media channels that deliver results. Social Media | Our specialist team is highly experienced at providing all levels of social media support – from developing a multi-channel strategic approach to implementation and ongoing optimization, UPSCALE is able to deliver solutions to fit your budget and resource requirements.

This post is unavailable. So are we.Happy Labour Day.
01/05/2026

This post is unavailable. So are we.
Happy Labour Day.

02/04/2026

Rebranding LifeLED meant going beyond aesthetics.
The objective was clear: elevate perception, align with a more architectural audience, and build a visual language that reflects precision, flexibility, and human-centric design.
We moved away from the expected, refining the identity into a cleaner, more confident system, one that translates seamlessly across applications while reinforcing the brand’s positioning in a competitive lighting landscape.
This is not just a new look.
It’s a strategic shift in how the brand communicates, scales, and leads.

We don’t just brand cocoa. We dress it to impress. Meet Prochef’s new look: rich, bold, and ready to stir up the shelf. ...
02/05/2025

We don’t just brand cocoa. We dress it to impress. Meet Prochef’s new look: rich, bold, and ready to stir up the shelf.

We don’t just design. We design first impressions. For Savane, we wrapped textiles in storytelling.
25/04/2025

We don’t just design. We design first impressions. For Savane, we wrapped textiles in storytelling.

Some of the team couldn’t make it, but we had to jump on the trend. Part 1 of our creatives — wait for part 2 in another...
14/04/2025

Some of the team couldn’t make it, but we had to jump on the trend. Part 1 of our creatives — wait for part 2 in another trend

Just the tip of the slice. Pocket Pizza brand reveal loading—stay close.
11/04/2025

Just the tip of the slice. Pocket Pizza brand reveal loading—stay close.

Can you feel the vibe? Stills from our upcoming project.
31/03/2025

Can you feel the vibe? Stills from our upcoming project.

Project brief 📝: design a jewelry e-commerce website based on the latest frameworks.The result 👨‍💻: Our team has focused...
18/02/2025

Project brief 📝: design a jewelry e-commerce website based on the latest frameworks.
The result 👨‍💻: Our team has focused on creating a streamlined, user-centric experience, offering features like strap size,size customization, personalized notes, and more, all custom designed to enhance buyer’s experience.

Say hello to The Courtyard, your go to cafeteria at AUB 👋
07/02/2025

Say hello to The Courtyard, your go to cafeteria at AUB 👋

Introducing Nile Gourmet: A logo that captures the essence of culinary artistry along the edge of Egypt’s river! 🌊🍽️
20/01/2025

Introducing Nile Gourmet: A logo that captures the essence of culinary artistry along the edge of Egypt’s river! 🌊🍽️

Thrilled to unveil our latest web design project for The Sports Guru, adventure trips specialists! We’ve developed a pla...
15/01/2025

Thrilled to unveil our latest web design project for The Sports Guru, adventure trips specialists! We’ve developed a platform that allows our client to easily monitor payments and outstanding balances. Plus, we’ve integrated interactive forms for medical application submissions, ensuring everything is well-documented on the admin’s side. It was a fantastic experience working on this project, creating a site that’s as adventurous as our client’s trips!

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Beirut

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