02/04/2026
For over a year, we had the opportunity to work closely with PolarSun, building the brand with a clear direction and pushing it beyond its initial goals. 😉👇
One of the key moves was bringing Kyle Abeysinghe, a beloved Sri Lankan Olympian swimmer, on board as the face of the brand. From the initial reach out to securing the partnership, we led the process end-to-end. 💯
From there, we planned and executed a full shoot with him, developing the concepts, coordinating production, and delivering the final outputs. 💡
That work carried into the launch of the new collection. For this particular shoot, we took care of every part of it, collaborating with talent and models, developing concepts, shooting in beautiful Down South, and producing content that was necessary for the launch. Every visual touchpoint at the event, from light boards to X banners, was created by us, making sure the brand showed up consistently across the space. 😎🍾
We’re especially proud of the content we created for this shoot; seeing it featured on national television was a huge moment for us. 🚀
More to come from Mintlab Marketing. 😉
If you are serious about building your brand the right way, you know where to find us. 💬
