10/08/2026
A rebrand should do two things: create clarity and communicate value 👊🏻
Over 12 weeks, we worked with the four founders of Taxxa, a Finland-born AI accounting workspace built as a second brain for accounting professionals 🧠
As Taxxa prepared for growth across Scandinavian and wider European markets, the focus was on taking a complex, feature-rich product and making its value easier to understand, trust and communicate 🌎
We started with the product. Understanding what each feature solves, who it creates value for, and how that translates into better workflows, stronger outcomes, growth and numbers.
From there, we worked across the full brand ecosystem: a new logo and visual identity, brand guidelines, iconography, UI/UX, investor decks and company profiles, business and operational collateral, and marketing material.
The goal was consistency across every place the brand shows up, while building the clarity and confidence needed for customers, new markets and investors.
A full 12-week rework built around where Taxxa is today and where the business is going next 🚀
