24/08/2023
I’m Amy, founder of Studio Mytha, we’ve had lots of new followers recently, so I’ll share a bit about what we do, and why we do it.
Despite loving art from a young age, I didn’t retrain to be a designer until I was 29, it was something I’d always wanted, and this felt like a now or never moment. Breaking into a new career at the age of 30, and being a broke intern was TOUGH. But I stuck it out, and as is always the case, overcoming that challenge was the making of me in many ways.
12 years later I created this studio.
In those 12 years, a lot happened that influenced how I work. I became a digital nomad, and travelled the world. I opened 2 businesses: a yoga retreat venue + a retreats business. I became a yoga teacher, and started to meditate. I started therapy, and personally became deeply interested in psychology. But I also realised I wasn’t creating art for pure pleasure any more…
Just recently, I returned to being artistic in the way I did as a child. My love of art has returned to me as a playful, mindful, cathartic exercise. I see creativity as being an essential part of the human experience, and something we all need more of in our lives. Art is therapy, and in 2 months I embark on my training to become a psychologist - the final piece of the 🧩
Somehow this melting pot of experience has all contributed to the inception of Studio Mytha. Creativity and psychology beautifully intertwine for me, and will continue to influence how I work.
I would like to tell you this was all a part of a master plan, but I’ve never worked that way. If my instinct tells me something is right for me, I go for it without asking why.
And this is what we tell our clients too - many of them are diving into something risky/terrifying/exciting/life-changing. But that risk is always matched with the rewards. I can tell you without doubt, what challenges you most is always worth it!
If you’re following us, I’m glad to have you on this journey with me, I’m always open to chats on any/all of the above, and would love to meet you!
Brand • Packaging • Animation • Web
🔜 Creative retreats + events
📍MCR 🇬🇧 with clients 🌎
WE DONT DO BEIGE 💥
www.studiomytha.com