22/12/2025
🇱🇺 ADVENTSKALENNER – DIER 22 ✨
Cactus – Gewann däin extrem raren original Yuppi-Jeton
Fir d’Ouverture vum neie Cactus Esch-Lalleng hu mir déi perfekt Mëschung gesicht fir eng Campagne ze lancéiere dei de perfekte Mix tëscht Nostalgie a Modernitéit ass, déi dem Cactus seng Valeure spigelt – ouni dobäi déi lokal Lienen ze vergiessen, déi de Cactus mat de Léit, sengen Employée, an de lokale Veräiner a Betriber verbënnt.
D’Resultat: eng Campagne voller Magie, .🪄 déi mat engem Video vun engem klenge Escher Meedchen ufänkt, dat de Zauber vum Cactus duerch Esch dréit. D'Magie geet weider – mat risege Cactuse als OOH Visibilitéit, Teasing-Videoen op TikTok, an engem Photo Booth, wou jidderee sech zréck an seng Kandheet versetze konnt. 🌵✨
An elo kanns du ee vun deene limitéierte Yuppi-Jetonen exklusiv bäi eis gewannen!
👉 Wei kanns Du matmaachen ?
- Like dëse Post
- Kommentéier mat “BUZZZ” (jo mat 3 Z 😉)
De Gewënner gëtt muer, Dënschden 23 Dezember um 17h, annocéiert.
Vill Gléck 🍀
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🇬🇧 ADVENT CALENDAR – DAY 22 ✨
Cactus – Win one of the super rare original “Yuppi-Jeton”
When Cactus reached out to us to design the campaign for the opening of its new store in Esch-Lallange, we knew this would be something special. We set out to blend nostalgia and modernity, while keeping the strong local connectionthat has always defined the Cactus brand.
The result: a campaign celebrating the magic of everyday life – starting with an emotional film about a little girl who carries the “Cactus magic” through Esch, produced together with Moast and Linster Studios.🪄
The magic continued outdoors with giant cactus installations across Esch in collaboration with Publilux, and online through TikTok teasers, influencer activations, and a playful photo booth created with Luxvisual and the Cactus Createam.
A project where nostalgia met local community — and where the familiar green cactus came to life in a whole new way. 🌵✨
And now you can win one of the super-rare, limited-edition Yuppi tokens — exclusively with us.
👉 Here is how it works:
– Like this post
– Comment “BUZZZ"
The winner will be announced tomorrow, Tuesday December 23th, at 5 PM.
Good luck! 🍀