VertexSMS

14/02/2022

It's not that difficult to fall a victim to a text scam, or smishing, if you're not familiar with the "best practices" that scammers use.

Read the article below to learn how to identify a fake message, prevent your own business messages from looking like a scam, and avoid losses 👇

Scammers are increasingly taking advantage of people who are less aware of what scam actually is or have trouble identifying it. To prevent losses, it's essential to learn how to spot a potential text message scam and avoid falling victim to it.

03/02/2022

Newsletters and promotional emails are great, but there's much more to explore if you want to strengthen the relationships with your customers.

Not sure what we're talking about? Here are some different email ideas for inspiration 👇

To keep your subscribers engaged and run successful campaigns, check out the list of different types of emails that can cater to various needs – both yours and your customers', and make sure to consider incorporating them into your email strategy.

18/01/2022

SMS is strictly permission-based, meaning that you can't just start sending text messages to your customers - they have to opt-in for SMS marketing first.

However, that's not the reason to avoid using this channel. There are several different ways you can grow your SMS subscriber list and start nurturing relationships with your customers - find them out in the article below 👇

Whether you’re just starting with text marketing or have been using it for a while, there's no way forward without a solid SMS subscriber list. Let’s go through some of the ideas for collecting phone numbers that can help you effectively and, most importantly, legally grow your SMS subscriber li...

11/01/2022

When texting, every character is precious. And so are your call-to-actions, followed by SMS links - which are, however, usually long and unruly.

Check out the list of the best URL shorteners for SMS marketing that can help you avoid wasting your characters, build customer trust, and get the best out of your text campaigns 👇

Long URLs take too many precious characters in text messages, don’t look very professional, and can even be considered spam. That’s why it’s best to shorten them, and in this post, you will find 5 of the best URL shorteners for SMS marketing that can help you do it.

06/01/2022

Just a bit more than a month left until Valentine's Day – are you ready to show some love to your customers? 🥰

If you need help brainstorming ideas and crafting your messages, check out 14 ready-to-use SMS templates that we've prepared for you below👇

Valentine's Day is just around the corner, and it’s another great opportunity to both show some love to your customers and boost your sales. Learn why you shouldn’t skip Valentine’s Day sales this year and find out how to get the best out of it!

01/01/2022

Happy New Year from the VertexSMS team! 🎊

Wishing you a happy, healthy, and prosperous 2022!

13/12/2021

Ever thought of incorporating SMS messages into your loyalty program? Due to the highly personal nature of this channel, it can be an effective way to boost customer loyalty and retention. In our latest blog post, we've listed some tips and tricks you should know before using text messages to reward your customers - read below 👇

One of the ways to build customer loyalty is to create an SMS loyalty program. In this post, you’ll learn about the benefits of text-based loyalty programs and go through the steps of creating one so that you could start using loyalty messages to reward your customers.

02/12/2021

Both email and SMS marketing can perfectly work on their own, but have you ever thought about using them in conjunction? Not to spoil the benefits but better customer engagement and open rates are just a few of them 👌

Read the article below to learn more!

If you’ve never thought of combining SMS and email marketing to achieve your goals, you’ve come to the right place. In this post, you’ll learn the key reasons why you should do it and discover a few ideas and tips that you can adapt to your next marketing campaign.

10/11/2021

SMS opt-outs are inevitable and in some cases even for the best since you get to "filter" your audience. The problem arises when there are too many of those happening too fast - that's when you should start investigating your strategy. Read the post below to find out the most common reasons that drive SMS subscribers away and what you can do to fix it 👇

You might be doing everything right and still notice people unsubscribing from your SMS marketing campaigns. This article focuses on the most common reasons why subscribers opt out of text messages and suggests 7 ways to fix it.

02/11/2021

It's (almost) the most wonderful time of the year! 🎄 Although we still have some time left until Christmas, the earlier you start preparing, the better. We've made a list of Christmas SMS templates for different purposes that you can easily adjust to your own business this year - check them out 👇

Crafting your SMS marketing campaigns early enough can be a gamechanger for business when the competition is this fierce, and set you up for success during the upcoming holiday season. Discover Christmas SMS templates that you can adjust to your business.

18/10/2021

Post-purchase text messages are a great way to (re)connect with your customers after they've purchased from your store, increasing customer satisfaction and retention. If you're not sure where to begin, here are some post-purchase SMS examples to get you started ✅ 👇

Being such a direct and personal channel, SMS can be a great way to reconnect with your customers after they’ve already shopped with you. Read this post to learn about 9 types of post-purchase SMS that can help you boost customer satisfaction and achieve better retention rates.

08/10/2021

Black Friday 2021 is expected to be the busiest US holiday shopping day 🛍️ Therefore, if you run an e-commerce business, the timing to start preparing for it just couldn't be better. We've prepared a quick guide on how you can use text marketing to sell more this year - check it out below! 👇

Black Friday SMS campaigns can be a great way to not only remind people about your business but also encourage them to choose you over your competitors. In this post, you’ll find some Black Friday text marketing tips and ideas that you can simply adjust to your store.