12/07/2013
World-Class Design and Printing Services
Through its dedication to serving its customers, Lara Polygraphy
has expanded from an advertising agency into a diversifi ed
advertising, design and printing enterprise which is ranked
among Riga’s top 10 printing companies. Lara Polygraphy is
well known for its cutting-edge technologies, highly-skilled design
team, and excellent quality-price ratio.
In fact, Lara Polygraphy has evolved to become a true
one-stop shop. Owner Romans Astapovs explains, “Our
advertising customers asked us to fi nd good printing houses
we could work with, since it is more effi cient for designers
and printers to work together. We decided to invest in our
own printing plant in 2006, and we have grown steadily
ever since. We are able to offer a full range of services, from
design through printing, all at very attractive prices.”
Design and printing of all kinds of materials
Lara Polygraphy (also known as Print Group) designs
and produces all kinds of materials, from logos, business
cards, catalogues and calendars to magazines, books,
newspapers, folders, brochures, cup-holders, paper bags
and much more. The company also designs logos and
helps develop corporate identities, and is able to work with
diverse materials and formats, including wide formats for
fi lm, fl ash animation and PVC banners. Lara Polygraphy
sometimes partners with sub-contractors for certain
aspects of projects in order to streamline its services for
its customers.
Romans Astapovs notes that Lara Polygraphy also provides
full self-publishing services and is able to offer limited print
runs so that customers will not have to order more copies
of their books than they want. He says, “To be able to print
your own book and carry on your legacy is a feeling we
think every writer should be able to achieve, without the
restraints and risks of having to order a minimum of 1,000
copies. As designers and printers, our goal is to help you
achieve your printing and publishing dreams. Now every
artist, photographer, blogger and writer can share their art
with the world in a book or magazine.”
Reliable supplier for European companies
While Lara Polygraphy has been concentrating on the
Latvian market, it is beginning to market itself to customers
elsewhere in Europe. The company defi nitely has what it
takes to serve all kinds of customers in Latvia and beyond.
Romans Astapovs explains, “I anticipate doubling our annual
turnover from €1 million today to €2 million within two
years. We are enhancing our website and online presence so
that potential customers can fi nd us more easily. We are not
a big printing company, but we know the Latvian market and
we know how and where we can get good prices, good production
terms and good quality. Customers outside Latvia
will not need to research the Latvian market and look for a
lot of advertising and printing suppliers here, because we can
do the entire job for them.”
Lara Polygraphy has already had impressive success in
attracting customers from abroad. Scandinavian advertising
agencies, French tourism companies, Russian publishing
houses, various airlines and the embassies of several
countries are just a few of the international customers who
have contacted Lara Polygraphy for their advertising and
printing needs in Latvia.
The company’s local clientele includes banks, pharmacies,
trading companies, publishing groups and enterprises
active in foreign markets. Romans Astapovs points out, “We
welcome all kinds of customers, whether they are individuals
or small, medium-sized or large companies. As a mediumsized
enterprise ourselves, we are able to be very fl exible and
to make decisions rapidly, which speeds up the whole process
for our customers.”
Focus on tailor-made services
Lara Polygraphy prides itself on its tailor-made services,
which include fi nding ways to reduce customers’ costs while
also ensuring high quality. Romans Astapovs explains, “With
us, there is no minimum printing quantity; we give you exactly
the amount that you need. This means that you do not lose
money by printing too many copies. Lara Polygraphy also
offers the latest technologies and fi nishing equipment and a
dedicated design team so that you can be sure you can count
on us for a great personalised product.”
As an additional incentive, the company is currently giving
a 10% discount on orders of more than €1,000 and a 30%
discount for customers establishing a year-long partnership
with Lara Polygraphy. Potential clients can also get quotes
for jobs online.
Lara Polygraphy continues to invest in new equipment and
technologies to ensure that its processes are as effi cient as
possible and that it can meet its customers’ deadlines. Romans
Astapovs says, “We will always offer high quality at attractive
prices to satisfy our customers’ needs in every way. I never
say ‘no’ to a client! We are eager to prove our reliability to
you.” He welcomes the chance to form new partnerships and
to explore new opportunities with investors, customers and
companies throughout Europe and beyond.
