29/09/2020
Hey! Long time no see!
It's been quite busy lately, but here I am with a side project to get connected again. I was wondering how different my branding process looks like depending on the type of business you create for. For example, how much it can influence you in the choice of typography and colors.
This is why I decided to create the same logo for 5 different types of businesses in the next couple of weeks and show my process every time. This topic is interesting to me because I believe I learn a lot through this process - as a self-taught designer there are many things I do unconsciously. So now I hope to get a bit more aware of why I do the things that I do and of course, I share it, so you can give me your valuable feedback :) ❤️
This first branding is about a Silk Fashion company with a pricey hand-made product. They want to stand out from the competition (which I tried to ensure with the color palette and the unusual choice of the brand name).
For a high-quality brand I chose:
- a decorative font
- a hand-drawn logo concept
- a youthful but elegant color palette
- a hidden symbol of the yellow dots.
Stay tuned for the next 8 spiders logos in the following posts! Don't forget to like, share & comment if you found this interesting. Thank you for reading this far, you are the best! ❤️
© Ambages Design 2020
