23/10/2021
Many do not make a content plan, because it is difficult, long, uninteresting... (add your own version) 🤷♀️
Meanwhile, a well-thought-out content plan is the basis for promotion in any social network ☝🏻
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I’ve already told you what is CONTENT MATRIX for and this exactly what gonna help you to get rid of the problem “how to find new ideas”
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The matrix is a tool that will help generate ideas.
All you have to do is to filter them out and then transfer them to the content plan or just post them directly if you are spontaneous person 💁♀️
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The principle of the matrix is to write as many sections of ideas (=topics) and then to cross them together to make well-thought-out post/story. (Sounds difficult? Wait a second)
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To create a matrix, you can use a regular sheet of paper, an Excel document, Google docs etc.
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What can be taken as the basis of the content matrix (what should be placed in the columns and rows of the table)?
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▪️ Categories of goods/services
▪️ Target audience segments
▪️ Content formats (videos, infographics, reviews, rankings, guides tests and quizzes, life hacks, presentations, podcasts, texts about your business, interviews, webinars, etc.)
▪️ Goal (heated interest, strengthen brand loyalty, sales, etc.).
(example of a matrix in the carousel 👉🏻)
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The main task of the matrix is to come up with as many ideas for posts as possible!
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It can sound difficult I know, soooo👇
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ATTENTION!
Tomorrow, 24.10 at 12.00 I will make LIVE and explain in details HOW TO MAKE CONTENT MATRIX IN 30 min 🔥 do not miss it out, baby ;)
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Are you familiar with this tool?
If not, will you try to apply it in your activity? ❤
